The Role
The Performance Marketing Manager will manage digital marketing channels, enhance customer insights, create reports, and develop growth strategies through data analysis and A/B testing.
Summary Generated by Built In
Ready to lead, disrupt and reinvent the sleep industry?
We are Emma – The Sleep Company. Founded in 2015, we’ve become the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day.
At Emma, we are a community of smart, driven people, united by a strong culture of collaboration, teamwork, and knowledge sharing. We think big, take ownership, and are empowered to drive meaningful impact. Through hands-on experience, mentorship, and continuous learning, we drive our own growth and learning. With Emmies from over 60 nationalities and offices across multiple regions, our diverse perspectives enrich our workplace culture. Ready to shape the future of sleep with us? Let’s make it happen!
What you'll do:
- You will be part of the Performance Marketing team for our Country Marketing teams and will be responsible for both the strategic and operational management of our digital marketing channels for all our markets.
- You will generate insights by developing a close and deep understanding of our marketing channels, customers, key markets and players, thus help us understand the customer journey and improve our marketing efficiency.
- You will create ad-hoc analyses and reports through which you will identify growth potentials, optimizations and risks.
- You will define actions and implement them based on your findings.
- You will work on further development and implementation of marketing automation measures.
- You will develop and create new strategies, processes and campaigns that help us grow together with the marketing and country teams.
- You will perform A/B tests across all marketing channels.
- You will research new marketing opportunities and bring the team to the next level.
Who we're looking for:
- You have a degree in economics, mathematics, computer science or have an equivalent form of education.
- You show initiative, are reliable, ambitious and have strong analytical skills.
- You have a quantitative mindset and desire to work with data in order to find answers.
- You have good knowledge with the Office package and ideally you already have gained some experience with Google Analytics, Google Ads, SEO, Facebook Ads, Affiliate Marketing or CRM.
- Looking fr at least 4 years of relevant experience with Google Ads
- It would be beneficial if you have already gained first-hand experience in the field of Performance Marketing or Data Analytics in the form of internships or as an employment.
- Your strengths include team spirit and a sense of responsibility.
- You are friendly, open and highly motivated to familiarize yourself with a complex subject area and are willing to contribute your multi-tasking talent.
What we offer:
- A combination of personal and company growth to accelerate your career and help you reach your goals.
- The chance to work on exciting and challenging projects either independently or as part of a dedicated, international team.
- Wellbeing activities
- Hybrid home office policy
- Flexible schedules
- Pet-friendly office
- Monthly salary + pantry & restaurant vouchers
- Benefits higher than the law
Become an Emmie
Emma is transforming the world of sleep - and we want the highest-performing people to help us pull it off. We want you. But only if you're willing to go all in. Only if you're willing to question, disrupt, innovate, and create from the ground up.
We proudly celebrate diversity. We are an equal-opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability, or age.
Our aim is to get back to you in a couple of days, however, we are currently receiving a large number of applications and this might lead to a delay in the process. We will get back to you as soon as possible!
Skills Required
- Degree in economics, mathematics, or computer science
- 4 years of relevant experience in Google Ads
- Experience with Google Analytics, SEO, Facebook Ads, Affiliate Marketing, or CRM
- Strong analytical skills and a quantitative mindset
- Ability to work with data to find answers
- Team spirit and sense of responsibility
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The Company
What We Do
We are Emma – The Sleep Company. We revolutionise sleep by pushing the boundaries of what technology can do for rest. Our aim is to awaken people's best by enhancing their sleep. We are one of Europe’s fastest-growing sleep innovation companies with 1000 + team members, representing over 65 nationalities at our international offices in Frankfurt, Lisbon, Manila, Mexico City and Bucharest. Our work culture is built on strong values promoting community, agility, and ownership. Growth and excellence in all areas are important to us, which is why we offer our team members opportunities to unlock their full potential professionally and personally. Emma proudly celebrates diversity. We are an equal opportunity employer committed to promoting inclusion in our workplace. We consider all qualified applicants for employment without regard to race, ethnic origin, religion or belief, gender, gender identity or expression, sexual orientation, national origin, disability or age
