The Role
As a Partner Marketing Manager, you will build and scale a partner marketing strategy to generate revenue through ecosystem partners, co-marketing initiatives, and optimizing partner relationships.
Summary Generated by Built In
About Nue.io
What You’ll Do:
Role Overview
Responsibilities:
1. Build the Partner Marketing Engine
What Success Looks Like
Who You Are
What We Offer:
Compensation
Nue.io is a next-generation CPQ and revenue automation platform designed for modern SaaS and subscription-based businesses. Our mission is simple: empower go-to-market teams to move faster, close smarter, and scale with confidence. With an elegant, no-code interface and deep Salesforce integration, we streamline the entire quote-to-revenue journey — from complex pricing and approvals to seamless renewals. Backed by top-tier investors and trusted by forward-thinking companies, Nue.io is redefining revenue operations for a product-led world.
But we’re more than our product — we’re a team built on curiosity, trust, ownership, and a genuine passion for building great things together. We foster a culture where people can do their best work, grow quickly, and make a real impact. And we’re growing! If you're excited by big challenges, smart teammates, and a high-velocity environment, we’d love to meet you.
Nue is redefining revenue architecture for modern companies. As Salesforce sunsets CPQ and struggles to stabilize Revenue Cloud Advanced, the market is actively searching for a new system of record. Nue is uniquely positioned to capture this shift. We are in a time-sensitive market window: system integrators and ecosystem partners are making platform decisions now. Our early traction proves the opportunity is real—but we need to scale it quickly and intentionally.
You will build and scale Nue’s partner demand engine from the ground up—turning our ecosystem into a primary source of pipeline, influence, and market credibility and turn partner momentum into revenue.
- Define and operationalize Nue’s partner marketing strategy across all partner types:
- System Integrators (implementation + referral)
- ISV partners (co-sell + referral)
- Referral-only partners (PE, analysts, consultants)
- Create clear positioning and messaging for each partner motion
- Develop an Ideal Partner Profile (IPP) framework for scaling the right relationships
2. Turn Partners into a Pipeline Channel
- Design and launch co-marketing programs that drive real pipeline, not just awareness:
- Joint campaigns with SIs targeting CPQ migration
- Co-branded content and POVs
- Partner-led demand generation plays
- Activate referral partner motions (especially PE, analysts, consultants) as a scalable pipeline source
- Partner closely with Sales and Partnerships to track sourced and influenced revenue
3. Activate SI Momentum
- Build campaigns specifically targeting Salesforce CPQ displacement
- Enable SIs to:
- Position Nue in-market
- Bring Nue into deals earlier
- Build credibility with their customer base
- Create repeatable GTM plays SIs can run independently over time
4. Build the Partner Content & Brand Layer
- Develop partner-facing and co-branded content, including:
- Migration narratives (Salesforce → Nue)
- Customer proof points and joint case studies
- Playbooks, pitch decks, and campaign kits
- Launch joint events, webinars, and thought leadership initiatives
- Leverage partner audiences to expand Nue’s reach and authority
5. Own Cross-Functional Alignment
- Work closely with:
- Partnerships → to prioritize partners and motions
- Sales → to align on pipeline and deal support
- Content → to fuel campaigns and narratives
- Product → to align on ISV integrations and co-sell readiness
- Bring structure and clarity to a currently fragmented partner motion
- Clear partner segmentation and GTM strategy across SI, ISV, and referral partners
- Launched repeatable co-marketing programs with top partners
- Measurable increase in:
- Partner-sourced pipeline
- Partner-influenced deals
- Activation of referral partner channel as a consistent pipeline driver
- Strong co-branded presence in-market (content, events, campaigns)
- SIs independently bringing Nue into deals earlier and more often
- You’ve built or scaled partner/co-marketing programs in a B2B SaaS environment
- Experience with Salesforce ecosystems and working ISVs and SI’s
- You understand how to turn partnerships into real pipeline, not just logos
- You’re comfortable operating in zero-to-one environments—nothing is fully built yet
- You think in systems and repeatable motions, not one-off campaigns
- You’re highly cross-functional and can align multiple stakeholders without formal authority
- You move fast and recognize when a market window is time-sensitive and high stakes
- Competitive compensation and benefits that reward your talent and impact.
- Comprehensive health, vision, dental, and life insurance
- A front-row seat in the Silicon Valley tech ecosystem, where you’ll work on cutting-edge challenges shaping the future of SaaS, finance, and payments.
- The opportunity to build truly groundbreaking products — your work won’t just support the business; it will influence how companies around the world monetize and grow.
- A high-energy, collaborative culture where smart, supportive teammates push each other to learn fast, think boldly, and do the best work of their careers.
- Room to grow, lead, and make your mark in a fast-scaling company that values creativity, ownership, and ambition.
The base pay range for this role is $130,000 – $170,000 per year.
Top Skills
B2B
Cpq
SaaS
Salesforce
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The Company
What We Do
Nue is an easy-to-manage, omni-channel Quote-to-Revenue Platform that meets the needs of companies looking to innovate and manage their revenue lifecycles end-to-end. With Nue, all go-to-market teams accelerate sales with innovative and flexible pricing models, out-of-the-box customer lifecycle management, and seamless billing – all while delivering complete revenue visibility and accurate analytics to finance.
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