About Onshore
Onshore is the modern standard for U.S. companies claiming the R&D tax credit. We find, document, and defend the tax credits and deductions that farms, manufacturers, architects, and engineers have earned. Claiming the R&D tax credit has historically been an ordeal full of consultants, spreadsheets, and hidden fees. Now, our software and AI-powered solutions read every line of a client's records against the tax code, produce verified computations, and are reviewed by a credentialed tax professional before filing.
This position is based in New York City, and in-office attendance is required Monday-Friday.
Role overview:
The Partnership Marketing Manager builds the network of trusted partners across the industries we serve. These include industry experts and associations, professional service providers, ecosystem partners, consultants, and creators. You'll build on our existing partner program, run co-marketing with our valued partners, and be the face of Onshore in rooms where trust is earned slowly. This is a senior role for someone who has done it before and wants to build it right, working directly with the VP of Marketing, the CRO, and the leadership team.
What you'll do:
Design and launch Onshore's partner program: partner tiers, onboarding, and the playbook partners use to bring us in.
Recruit and manage referral partners — find new channels who already serve the builders we work with.
Build co-marketing that partners actually want to run: joint webinars, content, case studies, email campaigns, and shared event appearances.
Plan and host partner events, from roundtables to association conference sessions, working alongside our events lead.
Give partners what they need to refer with confidence — education, enablement materials, talk tracks, and a simple way to send us a client.
Track partner-sourced and partner-influenced pipeline, and report on what each relationship is worth.
Work closely with sales so referred clients get a smooth handoff and partners always hear back on how it went.
Represent Onshore in front of partner leadership. You'll present, speak at partner events, and be the person partners call.
What we're looking for:
7+ years in partner marketing, channel marketing, or partnerships, ideally at a B2B company where referrals drive real revenue.
Experience building a partner program, not just running one someone else designed.
Real presence with clients and partners. You're comfortable leading a meeting with a managing partner at a large firm or a bank's commercial lending team.
An understanding of how professional services firms, financial institutions, and industry associations make decisions and refer business.
A track record of tying partner activity to pipeline and revenue, with the numbers to show it.
Strong writing and presentation skills. You can turn a technical offering into a clear reason for a partner to bring us in.
A self-starter who builds relationships patiently and follows through on every one.
A bachelor's degree in marketing, business, communications, or a related field, or equivalent experience.
A track record of turning campaign data into changes that improve lead quality, conversion, and pipeline — not just clicks.
Strong project management. You can keep several campaigns, budgets, and deadlines moving at once without losing accuracy.
Clear communication. You can walk marketing, sales, and leadership through a plan or a result and what to do next.
A bachelor's degree in marketing, business, economics, or related field, or equivalent experience.
Nice to have:
Comfortable in Salesforce for partner tracking, attribution, and reporting.
Experience with the latest AI tools to research partners, draft co-marketing, and move faster without losing the personal touch.
Familiar with the email and webinar platforms used to run joint campaigns.
Background in tax, accounting, financial services, or fintech.
Existing relationships with professional services firms, lenders, or industry associations in manufacturing, agriculture, construction, or other industries we serve.
Familiarity with R&D tax credits or other business incentive programs.
Medical, Dental, Vision, Unlimited PTO
Skills Required
- 7+ years of experience in partner marketing, channel marketing, or partnerships, ideally in a B2B company where referrals drive revenue
- Experience building a partner program from the ground up
- Experience leading meetings with clients and senior partner stakeholders
- Understanding of how professional services firms, financial institutions, and industry associations make decisions and refer business
- Track record of tying partner activity to pipeline and revenue
- Strong writing and presentation skills
- Self-starter with strong relationship-building and follow-through skills
- Bachelor's degree in marketing, business, communications, economics, or a related field, or equivalent experience
- Experience using campaign data to improve lead quality, conversion, and pipeline
- Strong project management skills across campaigns, budgets, and deadlines
- Clear communication skills for presenting plans and results to marketing, sales, and leadership
- Experience with Salesforce for partner tracking, attribution, and reporting
- Experience using AI tools for partner research and co-marketing
- Familiarity with email and webinar platforms for joint campaigns
- Background in tax, accounting, financial services, or fintech
- Existing relationships with professional services firms, lenders, or industry associations
- Familiarity with R&D tax credits or other business incentive programs
Onshore Compensation & Benefits Highlights
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Healthcare Strength — Job postings and company profiles indicate comprehensive medical, dental, and vision coverage, with HSA/FSA options and life/disability insurance. These inclusions point to a strong core health benefits foundation.
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Leave & Time Off Breadth — Unlimited PTO is explicitly listed alongside paid holidays and paid sick days. This breadth suggests flexible time away from work is a defined part of the package.
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Parental & Family Support — Paid parental leave appears in multiple recent job ads. This signals attention to family needs during major life events.
Onshore Insights
What We Do
Traditional firms rely on interviews, retroactive documentation, and billable hours. Onshore applies AI at the point of substantiation, providing documentation tied directly to source data and pairing it with expert review. The result is defensible, audit-ready work delivered in weeks, not quarters. We help companies claim R&D Tax Credits, 179D Deductions, and Cost Segregation with proof, not process. 500+ companies have trusted Onshore to identify and defend more than $600M in incentives. We operate with clear accountability and high standards. Outcomes matter more than activity.
Onshore Offices
OnSite Workspace
