Partner Marketing, Consultant

Posted 2 Days Ago
Be an Early Applicant
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
In-Office
Senior level
Insurance • Financial Services
The Role
Plan, develop and execute partner-led digital and O2O marketing initiatives to acquire customers and grow lifetime value. Manage campaigns, budgets, vendors and stakeholders; run experiments, track performance, produce reports, and collaborate with product and agency teams to optimize digital journeys.
Summary Generated by Built In

At AIA we’ve started an exciting movement to create a healthier, more sustainable future for everyone.

It’s about finding new ways to not only better people's lives, but to better the communities and environments we live in. Encompassing our ambition of helping a billion people live Healthier, Longer, Better Lives by 2030.

And as part of our marketing, distribution & partnership team, you’ll play a vital part in advancing this movement. From inspiring meaningful connections with customers, partners and other stakeholders, to delivering purpose-led brand positioning and messaging, you'll be making a positive, healthy impact across all channels. You will have a unique and important part to play in helping more people live Healthier, Longer, Better Lives. 

So if you believe in inspiring a better future, read on.

About the Role

Acquire new customers and grow customer lifetime value through digital partners’ and the Firm’s platforms. Promote the Firm's products and services via partners’ digital channels.

Roles and Responsibilities:

  • Plan, develop and execute online-to-offline (O2O) marketing initiatives to acquire new customers to the Firm.
  • Responsible for planning, developing and executing marketing initiatives, projects and campaigns via partners’ digital channels, guided by the overarching strategy
  • Manage multiple projects simultaneously and ensuring successful delivery
  • Collaborate and coordinate with key strategic partners to co-develop and execute marketing initiatives to promote the Firm's products and services
  • Ideate and perform rapid experimentation on marketing initiatives, projects and campaigns with the objective to improve performance
  • Track key success metrics of marketing initiatives, projects and campaigns and present campaign results to key stakeholders and management
  • Track and manage marketing spend within allocated budget
  • Create marketing presentation, generate, and create reports for stakeholders and partners
  • Gather and evaluate user requirements on the Firm's digital products and services, in collaboration with product marketing team
  • Collaborate with vendors/agencies to illustrate design ideas and product customer journey flow using storyboards and process flows
  • Collaborate and work closely with internal and external stakeholders, agencies, vendors, and partners to ensure smooth execution of daily tasks
  • Stay updated with the latest digital & social media trends and tools
  • Monitor and report brand and competitive activities

Minimum Job Requirements:

  • Degree in Marketing/mass Communications/Business Administration with minimum 5 - 8 years of working experience in marketing/branding/social media background
  • Strong communication skills to collaborate with various stakeholders and partners
  • Strong project management skills
  • Meticulous and has good time management skills
  • Experience with enterprise CRM and lifecycle marketing platforms such as Salesforce, Marketo, Mailchimp, Clever Tap, Braze is an added advantage
  • Comfortable with data and strong analytical skills – perform analysis, connect user actions to data points
  • Ability to manage multiple projects concurrently
  • Keen sense for details with an analytical and critical thinking mindset
  • Ability to think creatively, highly driven and self-motivated
  • Strong written and verbal communication skills in English

Build a career with us as we help our customers and the community live Healthier, Longer, Better Lives.

You must provide all requested information, including Personal Data, to be considered for this career opportunity. Failure to provide such information may influence the processing and outcome of your application. You are responsible for ensuring that the information you submit is accurate and up-to-date.

Skills Required

  • Degree in Marketing, Mass Communications, or Business Administration with 5-8 years marketing/branding/social media experience
  • Strong communication skills to collaborate with various stakeholders and partners
  • Strong project management skills
  • Meticulous with good time management skills
  • Experience with enterprise CRM and lifecycle marketing platforms such as Salesforce, Marketo, Mailchimp, CleverTap, Braze
  • Comfortable with data and strong analytical skills; perform analysis and connect user actions to data points
  • Ability to manage multiple projects concurrently
  • Keen attention to detail with analytical and critical thinking mindset
  • Ability to think creatively, highly driven and self-motivated
  • Strong written and verbal communication skills in English
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
HQ: Hong Kong
25,938 Employees
Year Founded: 1919

What We Do

AIA Group Limited is a multinational insurance and financial services corporation headquartered in Hong Kong, providing life insurance, savings, and health protection products across the Asia-Pacific region.

Similar Jobs

UL Solutions Logo UL Solutions

Consultant

Automotive • Professional Services • Software • Consulting • Energy • Chemical • Renewable Energy
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
15000 Employees

The Aerospace Corporation Logo The Aerospace Corporation

APAC Airlines VP

Aerospace • Artificial Intelligence • Cloud • Machine Learning • Software • Cybersecurity • Defense
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
4600 Employees

The Aerospace Corporation Logo The Aerospace Corporation

Vice President, Customer & Product Support (C&PS) – APAC

Aerospace • Artificial Intelligence • Cloud • Machine Learning • Software • Cybersecurity • Defense
Hybrid
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur, MYS
4600 Employees

The Aerospace Corporation Logo The Aerospace Corporation

Sr Customer Marketing Specialist

Aerospace • Artificial Intelligence • Cloud • Machine Learning • Software • Cybersecurity • Defense
Remote or Hybrid
Malaysia
4600 Employees

Similar Companies Hiring

Granted Thumbnail
Artificial Intelligence • Healthtech • Insurance • Mobile • Financial Services
New York, New York
23 Employees
Hanover Park Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
42 Employees
Onshore Thumbnail
Artificial Intelligence • Fintech • Software • Financial Services
New York, New York
60 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account