Sales Development Representative

Reposted 6 Days Ago
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Hawkes Bay, NZL
Hybrid
Entry level
Cloud • Fintech • Information Technology • Machine Learning • Software
At Xero, we’re here to help you supercharge your business.
The Role
Serve as first contact for prospective partners, qualify inbound and outbound leads, onboard accountants/bookkeepers to the Partner Program, maintain Salesforce prospect records, and support coordination and execution of sales-led events to build pipeline and enable Account Executives.
Summary Generated by Built In

The role & it's impact:

As a Sales Development Representative, you are the first point of contact for new Partners, serving as a vital expression of the Xero brand. You will play a critical role in qualifying leads and onboarding accountants and bookkeepers into our Partner Program, ensuring they have a beautiful first experience with our technology.

In this role your work directly supports Xero's expansion into new verticals by sourcing outbound pipelines and coordinating sales events. By identifying key decision-makers and conducting thorough discovery, you create the foundation for long-term success and help small businesses become more efficient every day.


The team & how they connect:

You will be part of a collaborative sales team that focuses on driving growth through a mix of inbound and outbound prospecting. The team works closely together to refine lead generation strategies and ensure a smooth handover process to our Account Executives, maintaining a high standard of care for our Partner firms.


Initially, you will focus on:

  • Establishing a presence in a new vertical through targeted outbound sourcing

  • Qualifying a high volume of inbound leads to introduce them to our Partner products

  • Managing and updating prospecting records within Salesforce to enable better data analysis

  • Supporting the wider team with the coordination and execution of sales-led events


Where and how you can work:

At Xero, we support a hybrid working model that balances office-based collaboration with the flexibility to work from home. You will have access to our modern office spaces and participate in boost days designed to bring our teams together for connection and planning.

Here are some of the things we are looking for:

  • You bring a passion for the SaaS industry and a desire to help small businesses thrive through technology

  • Your communication style is clear, kind, and effective, allowing you to build strong relationships with potential partners

  • A resourceful approach to work helps you identify new business opportunities and drive interest across multiple channels

  • You possess the analytical skills needed to assess performance and optimise your approach to lead generation

  • Learning and adapting to new software comes naturally to you in a fast-paced environment


At Xero, we hire based on your skills, passion, and the unique perspective you can bring to enhance our culture and team so we encourage you to apply even if your experience isn't a perfect match!

Skills Required

  • Experience using Salesforce or similar CRM to manage and update prospect records
  • Ability to qualify inbound leads and conduct discovery with potential partners
  • Outbound sourcing and prospecting to establish presence in new verticals
  • Strong, clear, and empathetic communication skills for relationship building
  • Analytical skills to assess performance and optimise lead generation approaches
  • Comfort using and learning new software quickly in a fast-paced environment
  • Ability to coordinate and support sales-led events
  • Passion for the SaaS industry and helping small businesses through technology

Xero Compensation & Benefits Highlights

  • Leave & Time Off Breadth The U.S. package lists 21 days of annual leave, 10 days of wellbeing leave, five “Xtra” days, three year‑end company holidays, and a paid volunteer day. Global materials also point to 20+ days of annual leave and additional wellbeing time across regions, indicating broad coverage beyond the U.S.
  • Parental & Family Support Primary caregivers can receive up to 26 weeks of fully paid parental leave, with six weeks of paid partner leave. Family‑forming benefits (e.g., Carrot) and counseling/coaching access for employees and immediate family further strengthen support.
  • Healthcare Strength Medical (Cigna and Kaiser options), dental (Cigna PPO), and vision (VSP) are complemented by life, AD&D, and short/long‑term disability coverage. Modern Health mental‑health support and a funded ThrivePass wellbeing account add depth to the health offering.

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The Company
HQ: Wellington
4,500 Employees
Year Founded: 2006

What We Do

Xero is small business accounting software that provides a platform on which businesses can build a fully integrated solution. It’s designed to make life better for people in small business, their advisors, and communities around the world. Xero minimises tedious admin by automating routine tasks, delivers valuable insights when needed, and brings together business data, trusted advisors, and powerful apps in one intuitive platform. By alleviating pain points, Xero empowers small business owners to supercharge their business, simplifying the complex and freeing up time from manual admin so they can focus on what really matters to build the business they’ve always envisaged.

Why Work With Us

Xero is a human-centric organization where you’ll have a tangible impact on the success of small businesses and their communities, globally. Our team of energised, forward-thinkers work to make life better for our customers and each other every day. We’re also always committed to supporting you with a flexible environment.

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Xero Teams

Xero Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Join us from home or at one of our beautiful workspaces. Xero has offices in Australia, New Zealand, United Kingdom, United States, Canada, Singapore, and South Africa.

Typical time on-site: Flexible
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