Paid Media Specialist

Reposted 26 Days Ago
Easy Apply
Chicago, IL, USA
Hybrid
75K-110K Annually
Mid level
Fintech • News + Entertainment • Software • Financial Services
Our dream is simple: we want more people to find more success with a better trading experience.
The Role
Plans, launches, traffics, and reports on paid media campaigns across the full campaign lifecycle. Coordinates creative, performance, and external agency partners; manages DV360, CM360, and Floodlight setup; writes paid search copy; maintains campaign timelines and logistics; and uses AI tools to improve efficiency.
Summary Generated by Built In

Role: Paid Media Specialist
Location: Chicago, IL – In-Person (3/days week)
Reports to: Head of Marketing Operations

tastytrade is hiring a Paid Media Specialist to support the planning, execution, and reporting of paid media campaigns. The ideal candidate has 3+ years of experience in paid media and is comfortable across the full campaign lifecycle, from brief to creative to launch to reporting. This person should bring a solid working knowledge of media planning and channel strategy, hands-on experience trafficking ads, and the ability to write paid search copy with a real understanding of the mechanics behind it. Strong campaign timeline and logistics management is essential, as is experience managing relationships with external agencies and getting campaigns live. We're also looking for someone comfortable using AI tools to find efficiencies in their day-to-day work.

What You'll Do

  • Support media planning and channel strategy, helping shape how and where campaigns run
  • Manage the logistics of campaigns as they move from brief through creative and into launch, keeping timelines on track and coordinating between Creative, Performance, and our external agency
  • Manage Google Marketing Platform tools (DV360, CM360, and Floodlights) to support campaign setup, tracking, and delivery
  • Coordinate with our agency on ad trafficking, confirming specs, timing, and setup are correct before campaigns go live
  • Write and refine advertising copy
  • Manage campaign timelines and day-to-day logistics to keep launches on schedule
  • Manage relationships with external agencies to ensure campaigns launch and run smoothly
  • Use AI tools and other resources to find efficiencies and improve processes

What You'll Need

  • 3+ years of experience in paid media
  • Experience with media planning and channel strategies
  • Exposure to the full process of launching a media campaign, from brief to creative to launch to reporting
  • Experience trafficking ads
  • Experience writing paid search copy with an understanding of the underlying mechanics
  • Experience with ad tech platforms required; DV360 and CM360 (including Floodlight) experience preferred
  • Experience managing campaign timelines, logistics, and relationships with external agencies
  • Comfort using AI tools to find efficiencies

Nice to Have

  • Experience in fintech, trading, and/or regulatory industries
  • Google Tag Manager experience

Discretionary Performance Bonus: 8-12% of base salary based on individual and company performance.
Salary Range: $75,000-$110,000

Company Perks + Benefits: 
  • Performance Bonuses 
  • Stock Purchase Options 
  • Medical/Vision/Dental Benefits 
  • 401k Plan 
  • 20 Paid Vacation Days (plus an additional paid vacation day the month of your birthday!) 
  • 10 Paid Sick Days 
  • Gym Membership Reimbursement 
  • Commuter Benefits 
  • Pet Insurance 
  • Wellness & Mental Health Programs 
  • Charitable Donation Matching 
  • Two Paid Volunteer Days Off 
  • Daily catered lunch when in the office 
  • Full kitchen with snacks and beverages 
  • In-building gym 
  • Shuttle to/from Metra

About IGNA + tasty

IG North America is home to tastytrade, tastylive, and tastyfx—a family of brands built to democratize trading and empower individual investors. Founded in Chicago by the creators of thinkorswim, acquired by London-based IG Group in 2021, we combine startup innovation with the backing of a FTSE 100 fintech operating across five continents serving over 1.3m customers and handling billions of dollars in transactions – built on scale, trust, and proof.
From our headquarters in Chicago's Fulton Market, our team builds award-winning trading platforms, produces live financial education content daily, and creates technology that makes complex markets accessible. tastytrade is our retail brokerage for self-directed investing and trading, with tastylive providing content to educate our customers. tastyfx is the fastest-growing forex broker in the US. We're a lean, collaborative team that values autonomy, pragmatism, and impact. Whether you're building technology, creating content, serving customers, or supporting operations, you'll work alongside people who are passionate about disrupting traditional finance and genuinely care about helping traders succeed. Our culture rewards initiative, embraces experimentation, and measures success by the value we create for our users. The bar is high – bring a curious and forward-thinking mindset and we'll give you the platform to define what comes next. Join us at IG|tasty – the future gets built here.

Location: Our office is in the West Loop - Chicago's growing center of tech, great cuisine, and high-end bars.
tastytrade | tastylive | tastyfx 
1330 W Fulton Market, Chicago, IL 60607

*Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they have every single qualification. Our team is dedicated to building a diverse, inclusive, and authentic workplace, so if you’re excited about this role, but your experience doesn’t align perfectly, we encourage you to apply anyway. You may be just the right candidate for this or other roles!

Skills Required

  • 3+ years of experience in paid media
  • Experience with media planning and channel strategies
  • Experience launching media campaigns from brief through creative, launch, and reporting
  • Experience trafficking ads
  • Experience writing paid search copy and understanding its underlying mechanics
  • Experience with ad technology platforms
  • Experience managing campaign timelines and logistics
  • Experience managing relationships with external agencies
  • Comfort using AI tools to improve efficiency
  • Experience with DV360 and CM360, including Floodlight
  • Experience in fintech, trading, or regulatory industries
  • Google Tag Manager experience

What the Team is Saying

Mo
Div

tastytrade/ tastylive/ tastyfx/ tastycrypto Compensation & Benefits Highlights

  • Leave & Time Off Breadth — Public job postings consistently specify 20 paid vacation days, an additional paid day during the birthday month, 10 paid sick days, and paid market holidays. This clarity and breadth across multiple postings indicate generous time-off provisions are part of the standard package.
  • Healthcare Strength — Company materials and current listings advertise a choice of three medical plans with dental and vision, alongside disability coverage and mental-health programs. This combination signals comprehensive core health coverage rather than a bare-minimum offering.
  • Wellbeing & Lifestyle Benefits — Materials highlight daily catered lunch when in office, an onsite gym plus gym reimbursement, commuter benefits with a Metra shuttle, pet insurance, wellness programs, charitable matching, and paid volunteer days. These amenities meaningfully expand total rewards beyond base pay and core insurance.

tastytrade/ tastylive/ tastyfx/ tastycrypto Insights

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The Company
HQ: Chicago, IL
265 Employees
Year Founded: 2011

What We Do

IG North America is home to tastytrade, tastylive, tastyfx, and tastycrypto—a family of brands built to democratize trading and empower individual investors. Founded in Chicago by the creators of thinkorswim, acquired by London-based IG Group in 2021, we combine startup innovation with the backing of a global fintech leader with 50+ years of experience. From our headquarters in Chicago's Fulton Market, our team builds award-winning trading platforms, produces live financial education content daily, and creates technology that makes complex markets accessible. tastytrade is our retail brokerage for self-directed investing and trading, with tastylive providing content to educate our customers. tastyfx is the fastest-growing forex broker in the US. tastycrypto provides self-custody digital wallets for decentralized finance. We're a lean, collaborative team that values autonomy, pragmatism, and impact. Whether you're building technology, creating content, serving customers, or supporting operations, you'll work alongside people who are passionate about disrupting traditional finance and genuinely care about helping traders succeed. Our culture rewards initiative, embraces experimentation, and measures success by the value we create for our users.

Why Work With Us

Success at tastytrade begins and ends with our people. If you’re looking for a collaborative and innovative team, we are the place for you!

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tastytrade/ tastylive/ tastyfx/ tastycrypto Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

We are located in the West Loop of Chicago with most teams working hybrid, though some employees enjoy coming in 5 days a week. We thrive off of our culture, and there is no better way to build that than to be in-person collaborating with peers!

Typical time on-site: 3 days a week
HQChicago, IL
Rich with restaurants and culture, Fulton Market, once a meatpacking district, now exists as one of the hottest neighborhoods for tech companies.

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