Overseas Advertising Manager

Reposted 21 Days Ago
Be an Early Applicant
Hiring Remotely in Hong Kong
Remote
Mid level
Fintech • Payments • Software • Financial Services
The Role
The Overseas Advertising Manager is responsible for user acquisition and advertising across major platforms, developing targeted strategies, tracking advertising data, A/B testing, and understanding overseas market trends.
Summary Generated by Built In

*** This role will be based in Shenzhen, instead of Hong Kong.

  • Responsible for user acquisition and advertising for Moomoo (Futu's overseas version), with expertise in ad placement and optimization across major platforms including Google, Meta, and TikTok (APP/WEB campaigns);
  • Able to develop targeted advertising strategies based on brand positioning, product selling points, audience profiles, and channel characteristics;
  • Data-driven, with the ability to track real-time advertising account data, make quick judgments, and adjust optimization strategies in a timely manner;
  • Skilled in A/B testing, continuously iterating on ad strategies and deriving meaningful insights to guide future business decisions;
  • Keeps up with overseas trends and understands the psychology of target user groups, with a solid sense of marketing.

Requirements

Job Requirements:

  • 3+ years of experience in growth marketing and paid advertising, with hands-on experience operating and optimizing ad platforms;
  • Strong problem-solving skills and ability to work under pressure, with high data sensitivity and analytical capabilities;
  • Experience in cross-team collaboration, systematically identifying issues and driving teams to resolve them;
  • Excellent English communication skills preferred;
  • Background in finance or related fields is a plus; candidates with personal investment experience are also preferred.

*Only shortlisted candidates will be contacted.

Skills Required

  • 3+ years of experience in growth marketing and paid advertising
  • Hands-on experience operating and optimizing ad platforms
  • Strong problem-solving skills and ability to work under pressure
  • High data sensitivity and analytical capabilities
  • Experience in cross-team collaboration
  • Excellent English communication skills
  • Background in finance or related fields
  • Candidates with personal investment experience

Futu Holdings Limited Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Futu Holdings Limited and has not been reviewed or approved by Futu Holdings Limited.

  • Healthcare Strength Health insurance in the U.S. arm is described as strong, with some accounts citing employer-paid premiums for employees. Core medical coverage is listed across U.S. roles.
  • Retirement Support Retirement programs are offered by region, including a U.S. 401(k) with employer contribution and Hong Kong MPF participation. PRC and Singapore roles align with statutory social insurance and CPF-related schemes.
  • Equity Value & Accessibility Equity compensation exists via a group share incentive plan, with some roles in U.S. subsidiaries receiving RSUs at hire. Where granted, equity can meaningfully augment total compensation.

Futu Holdings Limited Insights

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The Company
HQ: Hong Kong, Hong Kong
855 Employees
Year Founded: 2012

What We Do

Futu Holdings Limited (Nasdaq: FUTU) is a leading fintech company committed to transforming the investing experience for investors worldwide. With a global presence across Hong Kong, Singapore, the U.S., Australia, Canada, Japan, Malaysia, and New Zealand, we serve over 26 million users through our one-stop digital platforms, Futubull and moomoo, enabling everyone to become a better investor on the go. At Futu, our mission remains unchanged since day 1: make investing easier and not alone. We empower investors of all levels to confidently navigate the market with all the essential tools and data to achieve their financial goals. Together, we strive to build a world where smarter investing is within reach for all.

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