It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.
Join us to put AI to work for people.
Job Description
Key Responsibilities
Drive Now on Now GTM execution and field activation, expanding how ServiceNow’s Customer Zero story is embedded across Executive Briefing Centers (EBCs), strategic customer engagements, workshops, industry events, webinars, and other high-impact GTM motions.
Design and execute scalable GTM motions that increase customer engagement with Now on Now, building strong partnerships across Sales, Solution Consulting, Global Solutions, Marketing, Customer Success, and other GTM organizations.
Create demand for Now on Now engagements by proactively identifying opportunities where ServiceNow’s internal transformation, innovation, and business outcomes can help advance strategic customer conversations.
Build and activate a strong practitioner and executive community, enabling ServiceNow leaders and subject-matter experts to effectively share how ServiceNow uses its own platform, AI capabilities, and workflows to transform the business.
Translate ServiceNow’s Customer Zero experience into compelling customer stories, connecting our internal use of ServiceNow products and AI to customer priorities, business challenges, measurable outcomes, and strategic transformation opportunities.
Partner with Digital Technology and solution teams to maintain a strong understanding of the ServiceNow product portfolio and identify new Customer Zero stories as capabilities are deployed internally.
Orchestrate high-impact customer engagements, bringing together the right executives, practitioners, content, demonstrations, and proof points based on the customer's priorities and stage in the sales cycle.
Develop reusable GTM assets and enablement that allow Sales, Solution Consulting, and other field teams to more easily incorporate Now on Now into customer conversations.
Use engagement and customer-demand data to identify trends and opportunities, including emerging solution areas, customer priorities, practitioner demand, and opportunities to scale successful engagement patterns.
Track and communicate the business impact of Now on Now, developing dashboards and executive insights around engagement volume, customer demand, practitioner activation, strategic account penetration, and influenced business outcomes.
Continuously improve the Now on Now engagement model, removing friction, simplifying how field teams access Customer Zero expertise, and developing scalable approaches that increase the program's reach and impact.
QualificationsExperience: 10+ years of relevant experience, including 7+ years in go-to-market strategy, solution consulting, product marketing, sales strategy, customer engagement, or a related function within enterprise technology.
GTM Expertise: Demonstrated experience developing and executing programs that connect product capabilities, customer needs, and field sales motions.
ServiceNow Knowledge: Strong understanding of the ServiceNow platform, product portfolio, and value proposition, with the ability to connect technology capabilities to business outcomes.
Executive & Customer Engagement: Experience working with senior executives, customers, sales leaders, and technical practitioners, with the confidence to facilitate strategic conversations and influence across organizational boundaries.
Storytelling: Strong ability to translate complex technology and transformation initiatives into clear, compelling business narratives appropriate for executive and customer audiences.
Cross-functional Leadership: Proven ability to lead through influence and successfully orchestrate initiatives across Sales, Solution Consulting, Product, Marketing, Customer Success, and other matrixed organizations.
AI & Enterprise Technology: Strong understanding of enterprise AI, automation, workflow transformation, and emerging technology trends, with the ability to articulate their relevance to customer transformation.
Analytical Skills: Strong analytical and problem-solving capabilities with experience using engagement, customer, and business data to identify trends, prioritize opportunities, and measure program impact.
Communication: Exceptional written, verbal, and presentation skills, with the ability to communicate effectively with audiences ranging from practitioners to senior executives.
Adaptability: Comfortable operating in a fast-moving environment where priorities, technology, and customer needs evolve quickly.
Education: Bachelor's degree in business, marketing, technology, or a related discipline, or equivalent practical experience. MBA or advanced degree preferred.
Additional InformationWork Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.
Skills Required
- 10+ years of relevant professional experience
- 7+ years in go-to-market strategy, solution consulting, product marketing, sales strategy, customer engagement, or a related enterprise technology function
- Experience developing and executing programs connecting product capabilities, customer needs, and field sales motions
- Strong understanding of the ServiceNow platform, product portfolio, and value proposition
- Experience engaging senior executives, customers, sales leaders, and technical practitioners
- Ability to facilitate strategic conversations and influence across organizational boundaries
- Strong storytelling skills translating complex technology and transformation initiatives into compelling business narratives
- Proven cross-functional leadership across Sales, Solution Consulting, Product, Marketing, and Customer Success
- Strong understanding of enterprise AI, automation, workflow transformation, and emerging technology trends
- Strong analytical and problem-solving capabilities using engagement, customer, and business data
- Exceptional written, verbal, and presentation skills
- Ability to operate effectively in a fast-moving, changing environment
- Bachelor’s degree in business, marketing, technology, or a related discipline, or equivalent practical experience
- MBA or advanced degree
What the Team is Saying
ServiceNow Compensation & Benefits Highlights
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Healthcare Strength — Health coverage is described as comprehensive, including medical, dental, vision, and prescription benefits alongside HSA support, counseling, and an employee assistance program. Affordable insurance, mental‑health resources, and wellness support are cited as particular strengths in the U.S.
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Leave & Time Off Breadth — Time off includes 12 paid holidays and vacation that increases with tenure, reaching about 20 days after five or more years. Some teams also offer flexible or unlimited PTO, though practical usage can depend on workload and manager expectations.
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Equity Value & Accessibility — Equity programs such as RSUs, an employee stock‑purchase plan, and stock discounts are described as valuable parts of total compensation. Bonuses and annual increases further enhance the package for many roles.
ServiceNow Insights
What We Do
As the AI platform for business transformation, we're putting AI to work across organizations — freeing people for work that matters. Making old tech work with new tech. Reaching across departments, from the front office to the back office and every office in between. Our ambition? To become the AI defining enterprise software company of the 21st century (or "AI DESCO21C," as we like to call it). With more than 8,400+ customers, we serve approximately 90% of the Fortune 500®, and we're proud to be a Fortune 100 Best Companies to Work For® and World's Most Admired Companies™. Explore your future career with us, visit www.careers.servicenow.com From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.
Why Work With Us
By joining ServiceNow, you are part of an ambitious team of change-makers who have a restless curiosity and a drive for ingenuity. We're committed to helping our people do their best work and live their best lives so we can fulfill our purpose together. At the fastest-growing enterprise software company, you can grow your career faster.
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ServiceNow Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
At ServiceNow, we lead with flexibility and trust. For some, home is the primary workplace. For those who come into a ServiceNow workplace, you are empowered to make team-guided and individual-led decisions on how and when you use the workplace.
