About Product Marketing, Cloudflare One / SASE
Cloudflare One is the agile secure access service edge (SASE) platform, helping organizations simplify security and modernize connectivity across their people, apps, networks, and AI agents. The Cloudflare One Product Marketing team exists to own messaging and instigate change across product, marketing, and revenue teams to drive go-to-market alignment and new product releases. The PMM does this by:
- Positioning: Defining a cohesive "source of truth" that defines the SASE category for Cloudflare One to target audiences
- Validating: Ensure technical roadmaps can translate into launches that solve immediate pain points and drive early adoption
- Influencing: Shape industry analyst perception to validate our product vision and cement Cloudflare as a visionary/leader
- Empowering: Build the stories, tools, and confidence needed for sellers and partners to win SASE opportunities
- Optimizing: Gather field insights and competitor data to inform product strategy and refine marketing tactics in real-time
These focus areas help accelerate Cloudflare's brand authority and category leadership for SASE, while driving higher quality pipeline and revenue attainment.
About the Role:
As a Product Marketing MBA intern, you will contribute to high-value projects supporting the Cloudflare One go-to-market. These projects will challenge your growth in key product marketing capabilities, including research for customer insights, strategic positioning, content development, and enablement. While exact projects will depend on internal priorities at the time of the internship, potential areas of focus include:
- AI-enabled marketing: Experiment with AI to help support content creation, market and competitive research, sales enablement, and more.
- Channel enablement: Refine Cloudflare One's joint value proposition with channel partners. Build content for channel partner campaigns and enablement. Recommend and evangelize best practices to strengthen collaboration between PMM and channel-facing roles.
- Cross-sell acceleration: Help accelerate expansion of SASE into Cloudflare's existing customer base by analyzing the buyer journey, identifying gaps in current marketing approach, and delivering high-impact assets based on your recommendations.
- Quantifying customer impacts: Uncover and build a process to consistently identify quantifiable benefits in customer deployments in collaboration with our customer advocacy team.
- Product-led growth: Identify cross-sell and upsell paths from Cloudflare's freemium (pay-as-you-go) plans to larger enterprise deployments.
- Vertical-specific messaging and content: Adapt messaging for specific high-growth verticals and partner with cross-functional teams to activate campaigns.
You can check out our internship blogs to learn more about our program and hear directly from our past interns.
Desirable Skills, Knowledge, and Experience:
- Currently enrolled in an MBA program or graduate degree program in a relevant field.
- Prior functional experiences in strategic marketing or go-to-market strategy roles.
- Prior industry experiences in B2B SaaS organizations, preferably in cybersecurity, IT, and networking or knowledge of how those teams operate.
- Demonstrated ability leveraging AI to enhance personal or organizational productivity.
- Ability to quickly learn technical products and articulate complex ideas clearly.
- An execution mindset-moving between strategy and getting your hands dirty.
- A self-starter with a high degree of intellectual curiosity and a proactive approach to problem-solving.
- Strong communication skills not only to connect with customers and partners, but also to drive internal cross-functional alignment.
- Ability to commit to a 12-week summer internship.
- In office 3-5 days a week in either New York, NY or Austin, TX.
Compensation
Compensation for this role is $50-$55/hr, depending on level of experience.
Cloudflare Compensation & Benefits Highlights
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Parental & Family Support — The program offers generous paid parental leave and family-forming support, with childcare resources and a structured return-to-work program highlighted. Availability is described as global with alignment to local market practice.
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Leave & Time Off Breadth — Time off is described as take-what-you-need (unlimited) vacation that encourages flexibility. Flexibility extends to how and where work is done, supporting practical use of time away.
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Equity Value & Accessibility — Every employee is positioned as an owner through stock grants, complemented by an employee stock purchase opportunity. An AI tools stipend is noted as an additional value-add alongside pay.
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Cloudflare, Inc. (NYSE: NET) is the leading connectivity cloud company on a mission to help build a better Internet. It empowers organizations to make their employees, applications and networks faster and more secure everywhere, while reducing complexity and cost. Cloudflare’s connectivity cloud delivers the most full-featured, unified platform of cloud-native products and developer tools, so any organization can gain the control they need to work, develop, and accelerate their business. Powered by one of the world’s largest and most interconnected networks, Cloudflare blocks billions of threats online for its customers every day. It is trusted by millions of organizations – from the largest brands to entrepreneurs and small businesses to nonprofits, humanitarian groups, and governments across the globe.
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