The Oshkosh Corporation Vocational segment leverages the power of our people, brands, and strength in technology to improve the safety, cleanliness, and productivity of our communities. The Vocational segment includes market leading brands McNeilus, Oshkosh S-Series, IMT, Pierce, MAXIMETAL, Oshkosh Airport Products, and Frontline Communications. Our purpose-built products serve our communities with carefully designed and engineered refuse trucks, front-discharge mixer trucks, fire apparatus, Airport Rescue and Fire Fighting trucks, service vehicles, and command trucks. Our products are designed to perform under the toughest conditions.
The Marketing Specialist creates excitement, awareness and preference for multiple brands within the company’s Vocational segment through meaningful communications, storytelling, events and brand alignment. The Marketing Specialist will create digital content, campaigns and events designed to engage various audiences and spotlight the company’s culture, products, technologies, services and lifecycle solutions. This team member will work collaboratively with marketing colleagues, functional teams, customers and external partners.
YOUR IMPACT:
These duties are not meant to be all-inclusive and other duties may be assigned.
Write, create and edit external communication elements such as speaking notes, blog posts, social media posts, case studies, eNewsletters, email marketing campaigns, advertisements, specification sheets, etc.
Support a world-class customer experience for company events ensuring communication content development, application and execution.
Support the development of product, technology and company focused videos and animations for various digital platforms.
Lead and manage photo and video shoots as needed including developing shot lists and ensuring safety standards are met.
Assist in website content development, SEO and SEM campaign creation and execution, AEO strategies and long-term channel maximization strategies.
Uphold brand standards across all digital and print touchpoints.
Monitor and measure the impact and effectiveness of marketing efforts.
Support multiple projects with competing and conflicting timelines and priorities.
Collaborate with marketing colleagues, other functional groups, customers, agency partners and consultants to support overall business and department objectives.
MINIMUM QUALIFICATIONS:
Bachelor’s degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field.
2+ years of experience.
Ability to travel up to 10% of the time.
STANDOUT QUALIFICATIONS:
HubSpot experience
Graphic design experience
Video creation and editing experience
Digital asset management system experience
Event management experience
Exceptional writing and editing skills
WORKING CONDITIONS
The following represents general working conditions for this office-based role. Specific conditions may vary depending on business needs and individual circumstances.
This role is primarily performed in a professional office environment with standard lighting, ventilation, and temperature-controlled settings.
Duties are largely sedentary, requiring extended periods of sitting and using a computer and telephone.
Visual acuity to operate a computer and read documents is required, along with auditory ability to participate in virtual and in-person meetings.
Occasional movement within the office environment is necessary, including walking short distances, standing, or reaching for files.
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role.
Pay Range:
$57,600.00 - $90,400.00The above pay range reflects the minimum and maximum target pay for the position across all U.S. locations. Within this range, individual pay is determined by various factors, including the scope and responsibilities of the role, the candidate's experience, education and skills, as well as the equity of pay among team members in similar positions. Beyond offering a competitive total rewards package, we prioritize a people-first culture and offer various opportunities to support team member growth and success.
Oshkosh is committed to working with and offering reasonable accommodation to job applicants with disabilities. If you need assistance or an accommodation due to disability for any part of the employment process, please contact us at [email protected].
Oshkosh Corporation is a merit-based Equal Opportunity Employer. Job opportunities are open for application to all qualified individuals and selection decisions are made without regard to race, color, religion, sex, national origin, age, disability, veteran status, or other protected characteristic. To the extent that information is provided or collected regarding categories as provided by law it will in no way affect the decision regarding an employment application.
Oshkosh Corporation will not discharge or in any manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with Oshkosh Corporation's legal duty to furnish information.
Certain positions with Oshkosh Corporation require access to controlled goods and technologies subject to the International Traffic in Arms Regulations or the Export Administration Regulations. Applicants for these positions may need to be "U.S. Persons," as defined in these regulations. Generally, a "U.S. Person" is a U.S. citizen, lawful permanent resident, or an individual who has been admitted as a refugee or granted asylum.
Skills Required
- Bachelor's degree in Marketing, Business Management, Communications, Journalism, Public Relations, or related field
- 2+ years of experience in marketing or related role
- Ability to travel up to 10% of the time
- HubSpot experience
- Graphic design experience
- Video creation and editing experience
- Digital asset management system experience
- Event management experience
- Exceptional writing and editing skills
Oshkosh Corporation Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Oshkosh Corporation and has not been reviewed or approved by Oshkosh Corporation.
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Healthcare Strength — Healthcare coverage is described as broad, including medical, dental, and vision options alongside disability and life insurance. Voluntary add-ons such as accident/critical illness coverage, pet insurance, and an employee assistance program further expand coverage breadth.
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Retirement Support — Retirement programs include a 401(k) with employer matching and an employee stock purchase plan, alongside performance bonuses. Profit sharing and legacy pension arrangements are also referenced, suggesting multiple pathways for long-term financial support.
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Wellbeing & Lifestyle Benefits — Wellbeing and lifestyle supports include flexible work schedules, some remote work options, fitness stipends, and wellness programs. Tuition reimbursement and continuing education support add value that complements cash compensation.
Oshkosh Corporation Insights
What We Do
Oshkosh Corporation is an industrial technology company that builds some of the industry’s toughest specialty trucks and access equipment. We serve our everyday heroes – soldiers, firefighters, people working at great height, environmental and refuse workers – through incredible technology. And with a portfolio of leading brands, we can uniquely take innovation from one brand and apply it across our portfolio.
Why Work With Us
We make equipment that moves the world forward. With ~15,000 team members united under our People First culture, a career at Oshkosh is an opportunity to do more than just impact industries -- it's an opportunity to make a difference in the world around you, protecting those who protect us.


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