Marketing Specialist - Direct Mail (Hybrid)

Posted Yesterday
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Chicago, IL, USA
Hybrid
60K-83K Annually
Mid level
Fintech • Information Technology • Machine Learning • Software • Analytics • Financial Services
Work Someplace Awesome.
The Role
Manage day-to-day execution of consumer acquisition and portfolio Direct Mail programs: data flows, campaign scheduling, cost tracking, performance reporting and optimization. Run A/B and creative/targeting tests, partner with vendors, and collaborate with BI, Data Science, and Analytics to improve reporting and drive program growth.
Summary Generated by Built In

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas or take over sponsorship at this time. 

About the Role:

Enova is seeking a data-driven Marketing Specialist for the Consumer Direct Marketing team. This role is central to our growth strategy, driving how we acquire and retain customers through Direct Mail marketing. In this role, you will drive the success of the consumer Direct Mail programs by managing data flows, campaign schedules, and performance reporting. Your work will optimize campaigns, enhance targeting strategies, and collaborate with vendors and cross-functional teams.

Responsibilities

  • Manage day-to-day execution of consumer acquisition and portfolio Direct Mail programs, including data flows, performance reporting, campaign scheduling, and cost tracking.
  • Implement and evaluate creative and targeting tests; clearly communicate insights and recommendations to stakeholders.
  • Track and optimize campaign performance, recommending growth strategies and identifying data trends to inform decisions.
  • Partner with external vendors (data providers, print partners) to ensure high-quality execution and continuous optimization. 
  • Collaborate cross-functionally with Business Intelligence, Data Science, and Marketing Analytics to improve reporting, unlock insights, and drive program performance. 

Requirements

  • 3+ years of experience in Marketing or Business roles (e.g., Strategy, Planning, Operations).
  • Experience managing direct mail or comparable customer marketing channels (e.g., email, digital marketing, lifecycle marketing).
  • Experience using A/B testing and performance data to optimize marketing campaigns and improve results.
  • Demonstrates exceptional attention to detail, ensuring accuracy and consistency across all campaigns. 
  • Critical thinker who proactively identifies problems and proposes solutions to improve processes and campaign performance. 
  • Strong analytical skills with experience in data analysis to identify trends and make recommendations; proficiency in Excel and visualization tools, such as MicroStrategy or Tableau, is preferred.
  • Excellent project management skills with the ability to create, follow, and communicate timelines effectively.
  • Proven ability to communicate, collaborate, and influence across multiple functional teams (e.g., Strategy & Operations, Analytics, Creative Teams, Vendor Partners).
  • Strong presentation skills with a track record of presenting complex ideas and translating data into clear insights for key stakeholders. 
  • Creative thinker capable of generating innovative solutions to customer challenges.

Compensation

The budgeted annual salary range for this position is $60,000 to $83,000. Actual annual salary will be determined based on qualifications, skills, experience, and level assessed during the hiring process and may fall outside of the range shown. Additional compensation for this role may include a bonus and restricted stock units. All full-time employees are eligible to participate in Company benefits, described in more detail here.

Benefits & Perks:

  • Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays. This schedule fosters collaboration, team connection, and strategic planning, enhancing communication and effectiveness to drive results.
  • Health, dental, and vision insurance including mental health benefits
  • 401(k) matching plus a roth option (U.S. Based employees only)
  • PTO & paid holidays off
  • Sabbatical program (for eligible roles)
  • Summer hours (for eligible roles)
  • Paid parental leave
  • DEI groups (B.L.A.C.K. @ Enova, HOLA @ Enova, Women @ Enova, Pride @ Enova, South Asians @ Enova, APEX @ Enova, and Parents @ Enova)
  • Employee recognition and rewards program
  • Charitable matching and a paid volunteer day…Plus so much more!

About Enova

Enova International is a leading financial technology company that provides online financial services through our AI and machine learning-powered Colossus™platform. We serve non-prime consumers and businesses alike, while offering world-class technology and services to traditional banks—in order to create accessible credit for millions. 

Being a values-driven organization is at the core of Enova’s success. We live our values by listening to our customers, challenging assumptions, thinking big, setting high expectations, and hiring and developing the best. Through our values and our commitment to making Enova an awesome place to work, we maintain an environment of inclusion and culture where our employees can thrive. You can learn more about Enova’s values and culture here

It is our policy to provide equal employment opportunity for all persons and not discriminate in employment decisions by placing the most qualified person in each job, without regard to any other classification protected by federal, state, or local law. California Applicants: Click here to review our California Privacy Policy for Job Applicants.

Skills Required

  • Authorized to work in the United States without sponsorship
  • 3+ years of experience in Marketing or business roles (strategy, planning, operations)
  • Experience managing direct mail or comparable customer marketing channels (email, digital, lifecycle)
  • Experience using A/B testing and performance data to optimize campaigns
  • Strong analytical skills and experience in data analysis
  • Proficiency in Excel (visualization tools such as MicroStrategy or Tableau preferred)
  • Exceptional attention to detail, ensuring accuracy across campaigns
  • Excellent project management skills; ability to create, follow, and communicate timelines
  • Proven ability to communicate, collaborate, and influence across cross-functional teams
  • Strong presentation skills; translate complex data into clear insights
  • Creative thinker who generates innovative solutions to customer challenges

What the Team is Saying

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Enova Compensation & Benefits Highlights

  • Healthcare Strength Health plans extend beyond essentials to include supplemental services and travel support when access to covered care is limited. Core medical, dental, and vision coverage is consistently positioned as comprehensive for full‑time employees.
  • Inclusive Benefits Coverage Coverage explicitly includes transgender health care and extensive fertility benefits, with provisions to support access when local options are unavailable. These elements signal attention to diverse employee needs.
  • Leave & Time Off Breadth Time‑off programs span PTO, paid holidays, volunteer time, summer‑hours flexibility, and a paid sabbatical after a tenure milestone. The mix emphasizes work‑life balance alongside standard leave.

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The Company
HQ: Chicago, IL
1,848 Employees
Year Founded: 2004

What We Do

Enova International (NYSE: ENVA) is a leading online financial services company that serves small businesses and consumers who are underserved by traditional banks. For over 20 years, Enova has provided approximately $70 billion in loans and financing to nearly 15 million customers by offering a suite of market-leading products powered by the company's world-class analytics, machine learning algorithms and proprietary technology. You can learn more about the company and its portfolio of businesses at www.enova.com.

Why Work With Us

Our values encourage ownership and accountability, and we believe the best answer wins, regardless of whose answer it is. We pride ourselves on hiring smart and driven people who bring new and innovative ideas to the table. Our mentality is, "Work someplace awesome." Ready to join us?

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Enova Offices

Hybrid Workspace

Employees engage in a combination of remote and on-site work.

Enova’s hybrid work model allows employees to work in the office T, W, and TH with the option to work from home on Monday and Friday.

Typical time on-site: 3 days a week
HQChicago, IL
Denver, CO
New York, NY
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