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Team Overview
The Marketing Solutions Consulting team helps clients understand the drivers of business performance and improve the effectiveness of their marketing investment through advanced analytics, including Marketing Mix Modelling. The India GCC team will work closely with colleagues across the UK and other global locations to deliver high-quality data, analytical and consulting work for major client engagements.The team forms part of TransUnion’s global Marketing Solutions organisation and supports the delivery of data-driven insights that enable clients to make more informed commercial and marketing decisions. The role will report into the Marketing Solutions Consulting leadership team. This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.
Role Overview And Core Responsibilities
The Analyst role exists to provide high-quality data and analytical support across Marketing Solutions client engagements. The individual will work with senior team members to prepare, validate and analyse client data, helping the team deliver accurate insights and practical recommendations.
- Understand business requirements and translate them into clear analytical questions, tasks and data requirements.
- Collect, structure, clean and validate data from multiple sources, ensuring that it is complete, consistent and ready for analysis.
- Perform data investigations and exploratory analysis to identify trends, patterns, anomalies and potential drivers of business performance.
- Reconcile data across different sources and proactively investigate discrepancies before analysis begins.
- Build accurate, well-structured analyses in Microsoft Excel and support the preparation of client-ready outputs in Microsoft PowerPoint.
- Support Marketing Mix Modelling and other marketing effectiveness work by preparing data, reviewing model inputs and helping interpret analytical outputs.
- Translate analytical findings into clear messages that can be understood by both technical and non-technical stakeholders.
- Maintain high standards of accuracy, documentation and quality control across assigned deliverables.
- Manage assigned tasks against agreed timelines and raise risks, data issues or dependencies at an early stage.
- Collaborate with consulting, data, modelling, engineering and delivery colleagues across the India GCC, UK and wider global organisation.
Required Knowledge And Experiences
- Approximately one year or more of relevant experience in analytics, data analysis, research, consulting or a related field. Strong graduates with relevant internships, academic projects or equivalent practical experience may also be considered.
- Strong quantitative and analytical knowledge, with the ability to work logically through data problems, identify inconsistencies and draw evidence-based conclusions.
- A degree in statistics, mathematics, economics, engineering, data analytics or another quantitative discipline is preferred because the role involves continuous interpretation and validation of numerical information. Equivalent practical analytical experience will also be considered.
- An understanding of data preparation, validation and quality assurance, including why accurate and consistent data is essential for reliable analytical outputs.
- An interest in marketing analytics and using data to understand business performance. Previous marketing or Marketing Mix Modelling experience is beneficial but not required.
- Advanced Microsoft Excel, including formulas, pivot tables, lookups, data manipulation and structured quality checks.
- Good Microsoft PowerPoint skills, with the ability to organise information and communicate findings clearly.
- Practical experience working with large or complex datasets from multiple sources.
- Working knowledge of SQL, Structured Query Language, or another data-querying or analytical tool.
- Ability to present analytical findings clearly in written and verbal English.
Preferred Skills
We’re also looking for the preferred skills below. Whether you are proficient or could use some brushing up, we’re happy to support your career development and growth in:
- Experience with Python, R or another analytical programming language.
- Experience with visualisation tools such as Microsoft Power BI or Tableau.
- Exposure to marketing analytics, Marketing Mix Modelling, attribution, customer analytics or commercial performance analysis.
- Experience preparing analysis or presentations for clients or senior stakeholders.
- Familiarity with statistical methods such as regression, forecasting, hypothesis testing or time-series analysis.
TransUnion Overview:
At TransUnion, we encourage and are committed to creating a real, positive impact and shared sense of purpose within our Workforce for Good, which empowers our people to grow, innovate and contribute to a better future for our communities and customers. We strive to build an environment where our associates are in the driver’s seat of their professional development— while having access to help along the way. We recognize that success comes when our associates thrive both professionally and personally; that’s why we prioritize work/life flexibility and offer resources for our teams across the globe to collaborate and drive excellence.
Be a part of our Workforce for Good – you’ll work with great people, pioneering products and cutting-edge technology.
TransUnion Job Title
Analyst, Consulting Services
Skills Required
- Approximately one year or more of relevant experience in analytics, data analysis, research, consulting, or a related field
- Strong quantitative and analytical knowledge
- Degree in statistics, mathematics, economics, engineering, data analytics, or another quantitative discipline; equivalent practical analytical experience may be considered
- Understanding of data preparation, validation, and quality assurance
- Interest in marketing analytics and using data to understand business performance
- Advanced Microsoft Excel skills, including formulas, pivot tables, lookups, data manipulation, and quality checks
- Good Microsoft PowerPoint skills
- Practical experience working with large or complex datasets from multiple sources
- Working knowledge of SQL or another data-querying or analytical tool
- Ability to present analytical findings clearly in written and verbal English
- Experience with Python, R, or another analytical programming language
- Experience with Microsoft Power BI, Tableau, or another visualization tool
- Exposure to marketing analytics, Marketing Mix Modelling, attribution, customer analytics, or commercial performance analysis
- Experience preparing analysis or presentations for clients or senior stakeholders
- Familiarity with regression, forecasting, hypothesis testing, or time-series analysis
What the Team is Saying
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What We Do
TransUnion is a global information and insights company that makes trust possible by ensuring that each consumer is reliably and safely represented in the marketplace. We do this by having an accurate and comprehensive picture of each person. This picture is grounded in our legacy as a credit reporting agency which enables us to tap into both credit and public record data; our data fusion methodology that helps us link, match and tap into the awesome combined power of that data; and our knowledgeable and passionate team, who stewards the information with expertise, and in accordance with local legislation around the world. Because of our work, organizations can better understand consumers in order to make more informed decisions, and earn their trust through great, personalized experiences, and the proactive extension of the right opportunities, tools and offers. In turn, consumers can be confident that their data identities will result in the opportunities they deserve. We make trust possible, so businesses and consumers can transact with confidence and achieve great things. We call this Information for Good®—it’s our purpose, and what drives us every day.
Why Work With Us
Our culture is welcoming, energetic and innovative. There’s an overall synergy that flows throughout TransUnion, creating a sense of unity in knowing that we’re all working to achieve the same overall goal. We’re dedicated to providing opportunities for our people to get involved and stay connected with their colleagues across the globe.
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Employees engage in a combination of remote and on-site work.
