The Marketing Representative (Hybrid) will work closely with marketing managers and sales team to promote lead generation and create upsell opportunities. They will assist agents with growth through promotion of company products and services. In addition to looking ahead to anticipate and help identify the kind of new products required in a changing personal and commercial environment. This position will fulfill a Marketing Representative role covering the areas of Delaware, Broome, Chenango, Otsego and Madison counties and surrounding areas as needed.
Duties & Responsibilities:
- Develop robust knowledge of all product lines and services.
- Execute marketing strategies.
- Engage in daily agency interactions either in person or virtually.
- Proficiently communicate underwriting processes, company growth/sales initiatives, pricing goals and rate changes, and products.
- Create customized agency growth plans.
- Report weekly/monthly on the status of field marketing activities.
- Identify opportunities for growth through new agency appointments and book transfers.
- Provide market intelligence to internal teams to support development of new products.
- Chronicle daily activities/interactions by utilizing company assigned databases/tools.
- Document and share customer intelligence with the sales team.
- Track expenses in an organized fashion.
- Cultivate and develop good working relationships within the organization.
- Develop and maintain new and existing agency relationships to engage in growth conversations.
- Attend industry events/functions to cultivate relationships and sell products.
- Monitor industry trends and competitor activities.
- Other duties as assigned.
Requirements:
- High School diploma
- Business experience equivalent to a bachelor’s degree
- Valid New York State Driver’s license with acceptable driving record
Qualifications & Skills:
- Proficient and thorough working knowledge of underwriting guidelines, company growth/sales initiatives, pricing goals and rate changes, and company products.
- Working knowledge of product management data.
- Proficiency in agency contracts and monthly experience.
- Strong working knowledge of coverages claims handling, and accounts as well as familiarity with internal technology systems.
- Ability to evaluate and maintain agent relationships for profitability.
- Good computer skills.
- Ability to make accurate, timely decisions.
- Documentation, organizational, prioritization, and multi-task skills.
- Strong oral, listening, and written communications skills.
- Good presentation skills.
- Customer service oriented.
- Strong professional interpersonal skills.
- Professional adaptable approach to independent or team work and change.
Market Range: 8 / Exempt / 40 hours per week / Hybrid - Travel is a primary function and required a majority of the time
Salary: $56,542 - $87,954
Company vehicle and all equipment (laptop, phone) is provided
Accepting applications until: 5/11/26
Equal Opportunity EmployerThis employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
What We Do
NYCM Insurance is a property and casualty insurance carrier that has been providing coverage to residents and businesses in New York since 1899. With a team of over 975 employees, and a network of over 1,400 independent agents, NYCM is dedicated to providing superior service and a quality customer experience. Our story began in Edmeston, NY – a tiny rural town known for its agricultural community – when one farmer lost everything in a fire. Realizing that the town needed to be better prepared for the future, 27 businessmen and residents came together to pool money and protect one another from fires and lightning, officially establishing the New York Central Mutual Fire Insurance Company under founder VanNess D. Robinson in 1899. We are a family founded and run company and believe in staying true to our small-town roots. Over 120 years later, we’re still operating in our original town of Edmeston, NY and have expanded to include three additional offices in Sherburne, Orchard Park and Canajoharie, further investing ourselves in New York State and our local communities. We are also highly invested in our 900+ employees. We know that our best work comes from an inspired internal culture and our drive to succeed as a team. Between our employee base and a network of over 1,200 independent agents, NYCM Insurance is proud to service over 525,000 insureds. Our insurance lines include Home, Auto, Umbrella, Commercial and more. NYCM Insurance is proud to work with various partners to offer additional types of coverage for many areas of your life including special events, motorcycles, off-road vehicles, bicycles, yachts, collector cars and more. These partnerships help us ensure that you and yours are always protected no matter what life throws at you. At the end of the day, our reason for doing business is the same as it was 120 years ago. We believe in providing genuine care; so that we can all have hope for a better tomorrow and the courage to persevere.
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