Marketing Operations Specialist/Senior Specialist

Posted 3 Days Ago
Be an Early Applicant
Hiring Remotely in San Francisco, CA, USA
In-Office or Remote
70K-75K Annually
Senior level
Fintech • Software
The Role
Execute and optimize lead-generation, email, event, webinar, web, and nurture marketing campaigns. Build, QA, launch, and monitor programs in Marketo, validate audience targeting with Salesforce, troubleshoot integrations, maintain documentation and processes, manage campaign requests via ticketing, and support campaign reporting and operational improvements.
Summary Generated by Built In

As a leading financial services and healthcare technology company based on revenue, SS&C is headquartered in Windsor, Connecticut, and has 27,000+ employees in 35 countries. Some 20,000 financial services and healthcare organizations, from the world's largest companies to small and mid-market firms, rely on SS&C for expertise, scale, and technology.

Job Description

Job Title: Senior Marketing Operations Specialist 

 

About the Role 

SS&C Advent, a leading provider of award-winning software and services for the global investment management industry, is seeking a Senior Marketing Operations Specialist to join our team. 

As a member of the Marketing Operations team, you will partner closely with marketers, sales stakeholders, and fellow operations professionals to execute and optimize lead generation, client engagement, email, and event marketing programs. 

The ideal candidate combines strong technical aptitude with exceptional attention to detail, personal accountability, and a commitment to delivering high-quality work. This role is well-suited for someone who enjoys hands-on execution, takes ownership of their responsibilities, and thrives in a fast-paced environment where accuracy and reliability matter. 

This is an individual contributor role with significant campaign production responsibilities and requires direct, hands-on experience with Marketo and Salesforce. 

Why Join SS&C  

SS&C combines proprietary technology with deep industry expertise to support complex financial and health care operations. Our teams design, implement, and operate solutions that help clients manage data, automate processes, and scale their businesses with confidence. 

 

You will work with industry experts, modern platforms, and evolving technologies, gaining exposure to real-world operational challenges and large-scale enterprise environments. 

 

How You Will Make an Impact    

  • Build, QA, launch, and monitor marketing campaigns within Marketo, including email, webinar, event, web, advertising, and nurture programs. 
  • Manage campaign requests through a structured ticketing and project management process using Adobe Workfront. 
  • Perform thorough quality assurance testing to ensure campaigns, assets, tracking, and integrations function correctly prior to launch. 
  • Develop and validate audience targeting criteria using Marketo and Salesforce data to support campaign objectives. 
  • Troubleshoot Marketo and Salesforce issues, identify root causes, and implement solutions. 
  • Maintain campaign documentation, operational standards, and process guides. 
  • Partner with marketing stakeholders to understand business objectives and translate requirements into scalable campaign execution. 
  • Monitor campaign performance and assist with reporting, data quality, and operational best practices. 
  • Continuously identify opportunities to improve efficiency, streamline processes, and enhance the overall marketing technology ecosystem. 
  • Manage multiple projects simultaneously while consistently meeting deadlines and maintaining high-quality standards. 

 

Required Experience 

  • 3+ years of hands-on digital marketing or marketing operations experience. 
  • Direct experience building and executing campaigns in Adobe Marketo required. 
  • Experience independently building, testing, QA-ing, and deploying Marketo email, webinar, event, web, and nurture programs, including audience segmentation, complex smart list development, smart campaigns, tokens, and reporting. 
  • Working knowledge of Salesforce CRM, including campaigns, leads, contacts, and reporting. 
  • Exceptional attention to detail and commitment to quality assurance. 
  • Strong organizational skills and ability to manage multiple projects simultaneously. 
  • Demonstrated ownership, accountability, and follow-through in a deadline-driven environment. 
  • Self-motivated and capable of working independently while collaborating effectively within a team. 
  • Strong troubleshooting and problem-solving skills. 
  • Excellent written and verbal communication skills. 
  • Comfortable learning new technologies, adapting to changing priorities, and working in a fast-paced environment. 
  • Strong service-oriented mindset with a focus on supporting internal marketing partners. 

What Sets You Apart (preferred qualifications) 

  • Adobe Marketo certification. 
  • Basic HTML and CSS knowledge. 
  • Experience with Adobe Workfront or similar project management systems. 
  • Familiarity with email marketing metrics, reporting, and optimization. 
  • Experience with lead management, lead scoring, and marketing automation best practices. 
  • Basic image editing skills using Photoshop or similar tools. 
  • Experience in a B2B marketing environment. 
  • Ability to explain technical concepts clearly to non-technical stakeholders. 

 

Join SS&C, where innovation meets global opportunities. Click here to apply.  

 

#LI-MG2 

#CA-MG 

 



Unless explicitly requested or approached by SS&C Technologies, Inc. or any of its affiliated companies, the company will not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services.



SS&C Technologies offers a comprehensive total rewards package designed to support your wellbeing, growth, and future. Our benefits include medical, dental, and vision coverage; a 401(k) plan with company match; paid time off, holidays, and parental leave; and professional development reimbursement opportunity.

Actual base salary will vary based on several factors, including but not limited to relevant skills, prior experience, education, demonstrated performance, and geographic location.

New Jersey: The expected base salary for the position is between 70,000 USD to 75,000 USD. New York: The expected base salary for the position is between 70,000 USD to 75,000 USD. Washington: The expected base salary for the position is between 70,000 USD to 75,000 USD. California: The expected base salary for the position is between 70,000 USD to 75,000 USD. Maryland: The expected base salary for the position is between 70,000 USD to 75,000 USD. Other States expected base salary for the position is between 70,000 USD to 75,000 USD. Illinois: The expected base salary for the position is between 70,000 USD to 75,000 USD. Massachusetts: The expected base salary for the position is between 70,000 USD to 75,000 USD. Vermont: The expected base salary for the position is between 70,000 USD to 75,000 USD. District of Columbia: The expected base salary for the position is between 70,000 USD to 75,000 USD.

In addition, employees in this role may be eligible for consideration on an annual basis for a discretionary bonus and/or equity awards, such as restricted stock units or stock options, based upon individual and business performance at the company’s discretion. 


Applications will be accepted on an ongoing basis until the position is filled.



SS&C Technologies is an Equal Employment Opportunity employer and does not discriminate against any applicant for employment or employee on the basis of race, color, religious creed, gender, age, marital status, sexual orientation, national origin, disability, veteran status or any other classification protected by applicable discrimination laws.

Skills Required

  • 3+ years of hands-on digital marketing or marketing operations experience
  • Direct experience building and executing campaigns in Adobe Marketo
  • Experience building, testing, QA-ing, and deploying Marketo email, webinar, event, web, and nurture programs including segmentation, smart lists, smart campaigns, tokens, and reporting
  • Working knowledge of Salesforce CRM including campaigns, leads, contacts, and reporting
  • Exceptional attention to detail and commitment to quality assurance
  • Strong organizational skills and ability to manage multiple projects simultaneously
  • Demonstrated ownership, accountability, and follow-through in a deadline-driven environment
  • Self-motivated and capable of working independently while collaborating effectively within a team
  • Strong troubleshooting and problem-solving skills
  • Excellent written and verbal communication skills
  • Comfortable learning new technologies, adapting to changing priorities, and working in a fast-paced environment
  • Service-oriented mindset focused on supporting internal marketing partners
  • Adobe Marketo certification
  • Basic HTML and CSS knowledge
  • Experience with Adobe Workfront or similar project management systems
  • Familiarity with email marketing metrics, reporting, and optimization
  • Experience with lead management, lead scoring, and marketing automation best practices
  • Basic image editing skills using Photoshop or similar tools
  • Experience in a B2B marketing environment
  • Ability to explain technical concepts to non-technical stakeholders

SS&C Technologies Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about SS&C Technologies and has not been reviewed or approved by SS&C Technologies.

  • Leave & Time Off Breadth Leave policies are described as generous, including flexible or unlimited vacation and broadly positive views of PTO as a meaningful part of the overall package.
  • Retirement Support Retirement benefits are positioned as a notable strength, with repeated references to a 401(k) plan with company matching as a valued component of rewards.
  • Equity Value & Accessibility Equity and stock-related incentives are highlighted as a bright spot, with stock incentives described as excellent in some roles and contributing positively to perceived total rewards.

SS&C Technologies Insights

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The Company
HQ: Windsor, CT
22,000 Employees
Year Founded: 1986

What We Do

SS&C is a global provider of investment and financial services and software for the financial services and healthcare industries. Named to Fortune 1000 list as top U.S. company based on revenue, SS&C is headquartered in Windsor, Connecticut and has 22,000+ employees in over 150 offices in 35 countries. Some 18,000 financial services and healthcare organizations, from the world's largest institutions to local firms, manage and account for their investments using SS&C's products and services.

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