Marketing Manager

Posted 6 Days Ago
Be an Early Applicant
Fort Lauderdale, FL, USA
In-Office
95K-120K Annually
Senior level
Commercial Construction
The Role
Lead marketing strategy and growth across multiple divisions and Florida markets. Responsibilities include generating leads, managing digital campaigns, SEO, paid advertising, CRM and marketing automation, brand development, content, PR, budgets, vendors, performance reporting, and team leadership. The role partners with sales and operational leaders, uses AI marketing tools, optimizes campaigns, and builds scalable marketing systems. This is a full-time onsite position in Fort Lauderdale with approximately 20–25% travel.
Summary Generated by Built In

Build the Future of Marketing at Advanced Roofing


Are you a strategic marketing leader who thrives on generating measurable business growth? Do you excel at developing innovative marketing campaigns, leading teams, leveraging digital tools, and driving lead generation results?


If so, Advanced Roofing is looking for a Marketing Manager to lead our marketing function and help accelerate growth across multiple divisions and markets throughout Florida.

COMPANY SUMMARY

Advanced Roofing, Inc established in 1983, is the largest commercial roofer and specialty contractor in Florida and the 10th largest in the country. The business has consistently experienced year-over-year growth, driven by its reputation for top-quality work with exceptional and professional customer service. Our leadership is built on the foundation of honesty, integrity, and dedication. We strive to identify talented employees who share the same values and are committed to continuous growth.


Why Advanced Roofing?

COMPANY CULTURE

We’re building owners, not just roofs! With a growing presence across multiple markets, Advanced Roofing continues to promote the core values that shaped the foundation of our family business 40+ years ago. Today, as an employee-owned company, we believe our people are our greatest asset and the cornerstone of our success. Each of us brings a unique passion for what we do, and together, everyone achieves more.

Our leadership is built on honesty, integrity, and dedication—and now, ownership. Starting January, 2026, Advanced Roofing became an Employee-Owned Company through our Employee Stock Ownership Plan (ESOP). When you join us, you’re not just an employee, you’re a co-owner in a company that’s built to last.

Why Choose Us?

  • Zero cost, all upside – The company funds everything.
  • Real wealth-building – Potential to grow hundreds of thousands in retirement equity.
  • Same great pay & benefits – Plus an ownership stake in the future.
  • Financial stability you can count on – 40+ years strong and now employee-owned, ensuring independence and long-term success.
  • Leadership you trust – Our experienced management team and previous owners remain actively involved through the Board, guiding the company forward.
  • A voice that matters – Every decision impacts what you own.
  • Room for growth – Opportunities to advance within your department and location.
  • Comprehensive benefits – Health, dental, vision, 401(k) with matching, paid time off, and more.
  • Our A Players Know A Players - Refer a friend and earn up to $2,000!
  • We are a pet friendly environment


Our commitment to quality goes beyond our work. To us, quality also means improving the life and well-being of our neighbors. That’s why we invest in supporting the causes that better the communities in which we live and work. What makes us Advanced? Each of our associates travels a unique path, yet our personal and professional values align to make our business thrive. Performance drives our company through the lens of service, integrity, and shared ownership.

Key Responsibilities

Marketing Strategy & Growth

  • Develop and execute comprehensive marketing strategies that support growth objectives
  • Drive lead generation and customer acquisition initiatives
  • Create division-specific marketing plans in partnership with operational leaders
  • Establish KPIs and metrics to evaluate campaign effectiveness
  • Manage marketing budgets and maximize return on investment


Digital Marketing & Brand Development

  • Oversee website performance, SEO, social media, paid advertising, and digital campaigns
  • Manage CRM and marketing automation initiatives
  • Direct content creation, copywriting, and sales collateral development
  • Enhance brand visibility through PR campaigns, events, and industry engagement


Leadership & Collaboration

  • Lead and mentor Marketing Coordinators and supporting team members
  • Manage relationships with agencies, freelancers, web developers, and marketing vendors
  • Partner closely with Sales and Business Development teams
  • Support multiple divisions and locations with customized marketing programs


Innovation & Performance

  • Leverage AI-powered marketing tools and emerging technologies
  • Produce monthly marketing performance reports
  • Evaluate campaign effectiveness and continuously optimize results
  • Create scalable marketing systems and processes that support long-term growth

 

Skills, Experience, and Knowledge Required 


Education

  • Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience

  • 5+ years of experience in marketing, lead generation, demand generation, or marketing automation 
  • 3+ years of management experience leading teams and projects 
  • Experience within commercial construction, roofing, or related industries strongly preferred 
  • Experience managing vendors, agencies, and third-party marketing partners 
  • Strong background in B2B marketing and customer acquisition initiatives


Skills & Requirements

  • Minimum 18 years of age
  • Valid driver’s license and insurable driving record
  • Successful Pre-Employment Drug test
  • Successful Background Check
  • Digital marketing, SEO, and paid advertising expertise 
  • Marketing automation and CRM experience 
  • Strong copywriting and communication skills 
  • Exceptional project management and organizational abilities 
  • Data-driven decision-making and analytical mindset 
  • Experience integrating AI tools into marketing campaigns 
  • Ability to manage multiple projects and stakeholders simultaneously 
  • Collaborative leadership style with a focus on accountability and results
Working Conditions | Environment | Special Requirements
  • Full-time onsite position in Fort Lauderdale, FL 
  • Travel required approximately 20-25% for branch office visits, trade shows, and statewide events 
  • Must possess a valid driver's license and acceptable driving record
  • Ability to work in a safe professional manner adhering to all regulatory requirements including, OSHA, State and Federal regulations.
  • Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the position.
  • Employees will be subject to the random drug and alcohol testing upon reasonable suspicion or any other regulatory requirement.
  • The company is a “pet friendly” environment.

 

General Commitment for All Employees
  • Commitment to Company values and complies with Company norms, policies, directives, and procedures.
  • Follows all safety procedures and protocols.
  • Honors and protects confidential and proprietary documents and information.
  • Satisfies work schedule requirements.
  • The job description is not designed to cover or contain a comprehensive listing of all activities, duties or responsibilities required to be performed by the employee. Performs all other duties as assigned.
  • We are an equal opportunity employer of protected veterans and individuals with disabilities. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.


Join Our Team

At Advanced Roofing, we're building more than roofs, we're building careers, leadership opportunities, and long-term ownership. If you're an innovative marketing professional looking to make a measurable impact in a growing employee-owned organization, we'd love to hear from you.

 

Apply today and help drive the next chapter of growth at Advanced Roofing.


CC-C024413 EOE DFWP

Skills Required

  • Bachelor’s degree in Marketing, Business, or a related field, or equivalent experience
  • At least 5 years of experience in marketing, lead generation, demand generation, or marketing automation
  • At least 3 years of management experience leading teams and projects
  • Experience in commercial construction, roofing, or related industries
  • Experience managing vendors, agencies, and third-party marketing partners
  • Strong background in B2B marketing and customer acquisition
  • Minimum 18 years of age
  • Valid driver’s license and insurable driving record
  • Successful pre-employment drug test
  • Successful background check
  • Expertise in digital marketing, SEO, and paid advertising
  • Experience with marketing automation and CRM systems
  • Strong copywriting and communication skills
  • Project management and organizational abilities
  • Data-driven decision-making and analytical skills
  • Experience integrating AI tools into marketing campaigns
  • Ability to manage multiple projects and stakeholders simultaneously
  • Collaborative leadership style focused on accountability and results
  • Ability to work full-time onsite in Fort Lauderdale, Florida
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The Company
HQ: Fort Lauderdale, Florida
411 Employees
Year Founded: 1983

What We Do

Established in 1983, Advanced Roofing Inc. is a full-service commercial roofing contractor specializing in re-roofing, replacements, repairs, maintenance, and solar energy services for occupied buildings in Florida and the Caribbean.

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