Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
New York, NY, USA
In-Office
90K-95K Annually
Senior level
Automotive • Big Data • Information Technology • Analytics
The Role
Own end-to-end marketing campaigns for automotive brands, including strategy, customer journey development, copywriting, testing, optimization, segmentation, personalization, and performance analysis. Coordinate creative and development stakeholders, manage timelines and deliverables, oversee quality assurance and compliance approvals, and translate OEM initiatives into dealership-level campaigns.
Summary Generated by Built In

Marketing Manager
 

Why Mobility Global?

At Mobility Global, our mission is to provide the trusted information that helps billions of people build, sell, and own vehicles with confidence. As we shape the next generation of automotive intelligence through innovation, AI, and industry-leading data, we're creating new opportunities for our customers, our business, and our people.

Founded in 2012, automotiveMastermind, a part of Mobility Global, is the automotive industry's trusted data and technology provider. The company drives greater salesperson efficiency through its use of Actionable Intelligence and personalized experience. Through a combination of behavioral predictive analytics, targeted marketing outreach, and expert consulting, automotiveMastermind empowers dealers and OEMs to seamlessly blend data and intelligence with personalized insights.

The automotiveMastermind team is seeking an experienced Marketing Manager to join our Predictive Marketing team. This role sits at the intersection of creative, data, and automation, owning the end-to-end execution and optimization of marketing campaigns for a portfolio of automotive brands. 

This role is ideal for a proactive, solutions-oriented marketer who thrives in a fast-paced environment. You take initiative, anticipate challenges, and drive work forward with a high degree of ownership. You are comfortable working independently to deliver results while also collaborating effectively across teams to bring complex campaigns to life. 

You will combine strategic thinking with hands-on execution, leveraging customer data and marketing automation tools to design personalized, high-performing customer journeys. Success in this role requires the ability to manage competing priorities, adapt quickly, and maintain a high bar for quality and accuracy. 

You’ll partner closely with design, copy editorial, product, development, and OEM team stakeholders, translating insights into impactful marketing programs that drive measurable results. 

What You’ll Do 

Campaign Strategy & Execution 

  • Own campaigns end-to-end—from ideation and briefing through execution, testing, and optimization 

  • Build and manage targeted customer journeys using our internally-developed Marketing Automation Platform (MAP) 

  • Write and refine marketing copy for campaigns across channels, ensuring messaging is clear, compelling, and aligned with each brand’s voice  

  • Partner with creative teams to deliver engaging, conversion-focused campaigns 

Brand & Portfolio Ownership 

  • Manage a portfolio of automotive brands, ensuring all campaigns adhere to brand guidelines and objectives while maintaining consistent messaging across channels 

  • Translate OEM initiatives (e.g., vehicle launches, sales events) into dealership-level campaigns 

  • Stay current on automotive marketing trends and customer behavior 

Data, Testing & Optimization 

  • Analyze campaign performance to generate actionable insights 

  • Lead testing and optimization strategies to improve engagement, conversion, and ROI 

  • Continuously refine segmentation, personalization, and campaign logic 

Project & Stakeholder Management 

  • Coordinate cross-functional execution across creative and development teams 

  • Manage timelines, track deliverables, and ensure on-time campaign launches 

  • Act as a key point of contact for marketing-related requests and support for your brands  

Quality Assurance & Compliance 

  • Oversee template QA, ensuring accuracy prior to campaign deployment  

  • Manage brand and legal compliance approvals 

  • Ensure all campaigns meet quality and regulatory standards 

What We're Looking For
Required Qualifications:

  • 5+ years of experience in marketing (preferably digital, lifecycle, or CRM marketing) 

  • A proactive, solutions-oriented problem-solver who takes initiative and owns outcomes 

  • Comfortable working autonomously and collaboratively, balancing independent ownership with cross-functional teamwork 

  • Highly organized with the ability to manage multiple priorities in a fast-paced, high-growth environment 

  • Proven track record executing data-driven campaigns end-to-end 

  • Strong analytical skills with the ability to translate data into actionable insights 

  • Adaptable and able to maintain high-quality output under tight timelines 

  • Exceptional attention to detail and commitment to accuracy 

  • Strong communication and interpersonal skills 

Preferred Qualifications

  • Experience in automotive, retail, or other high-consideration purchase industries 

  • Experience with marketing automation platforms (e.g., Salesforce Marketing Cloud, HubSpot, Marketo, Braze, or similar)   

  • Proficiency in project management tools (Airtable or similar tools a plus) 

This is a hybrid role with in-office expectations determined by location and subject to change based on evolving business needs.

The anticipated annual base salary range for this position is $90,000 - $95,000. Actual compensation within this range will be determined based on a variety of factors, including geographic location, relevant experience, skills, qualifications, and internal equity considerations. 

Right to work requirements

This position is open to applicants who are currently authorized to work in the United States and will not require employer sponsorship now or in the future.

What’s In It for You

  • Competitive compensation package, including base salary and incentive opportunities where applicable.

  • Comprehensive health and wellness benefits for employees and eligible dependents.

  • Retirement savings programs, including company matching contributions where available.
    For more information on benefits, please click https://mobilityglobalbenefits.com/ourbenefits. 

Equal Opportunity Employer

Mobility Global is proud to be an Equal Opportunity Employer. We value diverse perspectives and are committed to fostering an inclusive workplace where everyone is respected, supported, and empowered to succeed. We provide reasonable accommodations throughout the hiring process and employment for qualified individuals with disabilities.

Recruitment Fraud Alert

Mobility Global will never ask candidates to pay money at any stage of the hiring process, including for applications, interviews, background checks, training, or equipment. If you receive a suspicious communication or request for payment or personal financial information, please exercise caution and report it immediately.


If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

It is the policy of Mobility to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Mobility will provide reasonable accommodations for qualified individuals with disabilities.

Skills Required

  • 5+ years of marketing experience, preferably in digital, lifecycle, or CRM marketing
  • Proven experience executing data-driven campaigns end-to-end
  • Strong analytical skills and ability to translate data into actionable insights
  • Proactive, solutions-oriented problem-solving and ownership
  • Ability to work autonomously and collaboratively
  • Strong organization and ability to manage multiple priorities
  • Adaptability and ability to maintain high-quality output under tight timelines
  • Exceptional attention to detail and commitment to accuracy
  • Strong communication and interpersonal skills
  • Experience in automotive, retail, or other high-consideration purchase industries
  • Experience with marketing automation platforms such as Salesforce Marketing Cloud, HubSpot, Marketo, Braze, or similar
  • Proficiency in project management tools such as Airtable
Am I A Good Fit?
beta
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.

The Company
3,500 Employees
Year Founded: 2026

What We Do

Mobility Global is an independent automotive intelligence company, formerly S&P Global Mobility. It provides data, analytics, connected technologies, forecasts, and expertise to organizations and consumers across the vehicle lifecycle, helping them build, buy, sell, maintain, and understand vehicles. Its offerings support decisions involving demand, risk, supply chains, sales, marketing, ownership, sustainability, and broader automotive market strategy with confidence and clarity.

Similar Jobs

Gusto Logo Gusto

Marketing Manager

Fintech • HR Tech
Easy Apply
Hybrid
5 Locations
4405 Employees
109K-161K Annually

T-Mobile Logo T-Mobile

Marketing Manager

Other • Utilities
In-Office
New York, NY, USA
89016 Employees
74K-162K Annually

Empathy Logo Empathy

Marketing Manager

Fintech • Healthtech • HR Tech • Information Technology • Financial Services • Telehealth
Hybrid
New York, NY, USA
200 Employees
150K-170K Annually

Samsara Logo Samsara

Marketing Manager

Artificial Intelligence • Cloud • Computer Vision • Hardware • Internet of Things • Software
Easy Apply
Remote or Hybrid
New York, NY, USA
4000 Employees
116K-196K Annually

Similar Companies Hiring

Milestone Systems Thumbnail
Artificial Intelligence • Security • Software • Analytics • Big Data Analytics
Lake Oswego, OR
1500 Employees
NODA AI Thumbnail
Artificial Intelligence • Information Technology • Software • Cybersecurity
Sydney, AU
54 Employees
Golden Pet Brands Thumbnail
Digital Media • eCommerce • Information Technology • Marketing Tech • Pet • Retail • Social Media
El Segundo, California
178 Employees

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account