The Role
Hands-on marketing manager responsible for researching kirana retailers and customer behavior, developing and testing campaigns, driving app installs and orders, creating multilingual content, managing creative assets, and optimizing paid and organic campaigns using performance insights. The role requires field experiments, customer interactions, strong Canva and AI-tool skills, and content creation in Telugu, Hindi/Hinglish, and English.
Summary Generated by Built In
Position- Marketing Manager
Exp- 3-4 yrs
Location- Hyderabad (Hybrid — 3 days office, 3 days remote)
Exp- 3-4 yrs
Location- Hyderabad (Hybrid — 3 days office, 3 days remote)
Notice Period- Immediate Joiner- 15 days
Skills- Marketing, Content, Growth, Social media, end to end marketing, Canva, AI Tools, Video editing (reels, YouTube shorts), Paid campaigns (Meta / Google / YouTube) , Telugu and Hindi/English
About the Role:Skills- Marketing, Content, Growth, Social media, end to end marketing, Canva, AI Tools, Video editing (reels, YouTube shorts), Paid campaigns (Meta / Google / YouTube) , Telugu and Hindi/English
We are looking for a hands-on marketer who can understand the kirana customer, develop creative campaign ideas, test them in the field, and execute winning concepts.
- Research kirana retailers, customer behaviour, competitors and market trends.
- Develop campaigns to drive app installs, first orders and repeat usage.
- Test ideas through small field experiments and measure results.
- Create banners, videos, WhatsApp and social media content using Canva & AI tools.
- Develop engaging content in Telugu, Hindi/Hinglish and English.
- Track campaign performance and optimise based on insights.
- Maintain creative assets, templates and campaign learnings.
- 2–4 years of experience in marketing, growth, content or social media.
- Experience owning campaigns/projects end-to-end.
- Strong creative, research and analytical skills.
- Good understanding of marketing metrics and campaign performance.
- Strong Canva and AI tool skills.
- Comfortable with field visits and customer interactions.
- Fluent in Telugu & Hindi/English; good English communication.
- Portfolio of real work is essential.
- FMCG, retail, kirana, B2B, ONDC or app marketing experience.
- Video editing/Reels/YouTube Shorts.
- Meta/Google/YouTube paid campaign experience.
- Vernacular copywriting.
Skills Required
- 2-4 years of experience in marketing, growth, content, or social media
- Experience owning campaigns or projects end-to-end
- Strong creative, research, and analytical skills
- Good understanding of marketing metrics and campaign performance
- Strong Canva and AI tool skills
- Comfortable with field visits and customer interactions
- Fluency in Telugu and Hindi/English
- Good English communication
- Portfolio of real work
- FMCG, retail, kirana, B2B, ONDC, or app marketing experience
- Video editing, Reels, or YouTube Shorts experience
- Meta, Google, or YouTube paid campaign experience
- Vernacular copywriting experience
- Immediate availability or a notice period of up to 15 days
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The Company
What We Do
Arting Digital is an IT services and digital transformation company serving more than 500 clients worldwide. It provides customized technology solutions spanning software and product engineering, web and mobile application development, cloud computing, data and analytics, DevOps, QA testing, robotic process automation, digital marketing, consulting, and related digital services to help organizations improve operations and achieve growth.
