Marketing Manager

Posted 2 Days Ago
Be an Early Applicant
Hiring Remotely in Texas, USA
Remote
Senior level
Insurance
The Role
Lead development and execution of integrated marketing and communications strategies. Manage digital, social, email, PR, events, budgets, and a marketing team. Align marketing with sales goals, analyze performance metrics, coordinate vendor logistics for events and conferences, and produce regular reports to measure ROI.
Summary Generated by Built In

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Regular or Temporary:

Regular

Language Fluency:  English (Required)

Work Shift:

1st Shift (United States of America)

Please review the following job description:

The Marketing and Communications Manager is responsible for leading the development and execution of marketing strategies and communication plans that support business objectives. This role oversees brand management, digital marketing, internal and external communications, and collaborates with cross-functional teams to ensure consistent messaging and engagement across all channels.

KEY RESPONSIBILITIES: 

Following is a summary of the essential functions for this job Other duties may be performed, both major and minor, which are not mentioned below Specific activities may change from time to time.   

• Develop and implement comprehensive marketing strategies to enhance brand visibility and drive business growth. 
• Manage marketing campaigns, including digital, social media, email, and traditional marketing channels. 
• Oversee internal and external communications to ensure consistency with brand messaging and organizational objectives. 
• Coordinate public relations efforts, including media relations, press releases, and crisis communication. 
• Analyze marketing performance metrics and prepare regular reports to measure effectiveness and ROI. 
• Partner with sales and business development teams to align marketing initiatives with revenue goals. 
• Lead and mentor a team of marketing professionals, ensuring development of skills and delivery of results. 
• Manage marketing budget allocation and optimize resource utilization for campaigns and projects.
 

Collaborate with business partners, marketing partners, and other teammates in developing and delivering all aspects of appreciation events, coordinating services and vendors, such as accommodation and transportation for participants, facilities, catering, signage, displays, amenities, entertainment, decor, special needs requirements, communications, travel, printing, and security.
Plan all producer marketing events, including appreciation events and industry conferences by securing meeting space, scheduling meetings, and coordinating logistics.
Assist underwriters in marketing meeting preparation by creating production stat reports and gathering marketing materials.
Other duties as assigned in the course of business.

EDUCATION AND EXPERIENCE 

The requirements listed below are representative of the knowledge, skill and/or ability required Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. 

 Bachelor’s degree in Marketing, Communications, Business Administration, or related field. 
• Minimum of 5–7 years of experience in marketing and communications roles with demonstrated leadership experience. 
• Proven track record in developing and executing integrated marketing strategies and campaigns. 
• Experience managing budgets and leading marketing teams in a corporate or agency environment. 
• Strong exposure to digital marketing platforms, analytics tools, and marketing automation software.
 

CERTIFICATIONS / LICENSES / REGISTRATIONS 

• Certified Marketing Professional (CMP) is preferred. 
• Digital Marketing Certification or similar credential is advantageous. 
• No specific licensing requirements for this role.
 

FUNCTIONAL SKILLS 

• Strategic Thinking: Ability to translate business objectives into actionable marketing strategies. 
• Communication: Excellent verbal, written, and presentation skills for internal and external audiences. 

 

General Description of Available Benefits for Eligible Employees of CRC Group: At CRC Group, we're committed to supporting every aspect of teammates' well-being – physical, emotional, financial, social, and professional. Our best-in-class benefits program is designed to care for the whole you, offering a wide range of coverage and support. Eligible full-time teammates enjoy access to medical, dental, vision, life, disability, and AD&D insurance; tax-advantaged savings accounts; and a 401(k) plan with company match. CRC Group also offers generous paid time off programs, including company holidays, vacation and sick days, new parent leave, and more. Eligible positions may also qualify for restricted stock units and/or a deferred compensation plan.

CRC Group supports a diverse workforce and is an Equal Opportunity Employer that does not discriminate against individuals on the basis of race, gender, color, religion, citizenship or national origin, age, sexual orientation, gender identity, disability, veteran status or other classification protected by law. CRC Group is a Drug Free Workplace.

EEO is the Law   Pay Transparency Nondiscrimination Provision   E-Verify

Skills Required

  • Bachelor's degree in Marketing, Communications, Business Administration, or related field
  • 5-7 years of experience in marketing and communications roles with demonstrated leadership experience
  • Proven track record in developing and executing integrated marketing strategies and campaigns
  • Experience managing budgets and leading marketing teams in a corporate or agency environment
  • Strong exposure to digital marketing platforms, analytics tools, and marketing automation software
  • Experience coordinating public relations, media relations, press releases, and crisis communication
  • Experience planning and coordinating events and conferences, including logistics and vendor management
  • Excellent verbal, written, and presentation skills
  • Certified Marketing Professional (CMP)
  • Digital Marketing Certification or similar credential
  • English language fluency

CRC Insurance Services Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about CRC Insurance Services and has not been reviewed or approved by CRC Insurance Services.

  • Leave & Time Off Breadth Time off is described as generous, with paid holidays, vacation, sick days, and new parent leave offered. PTO and well‑being hours are often highlighted as standouts.
  • Retirement Support Retirement support includes a 401(k) plan with a company match and tax‑advantaged savings accounts. Feedback suggests these elements provide steady long‑term value.
  • Strong & Reliable Incentives Bonuses, including year‑end awards and incentive pay in some roles, are presented as a meaningful part of total compensation. Feedback suggests production‑linked roles can realize notable bonus upside.

CRC Insurance Services Insights

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The Company
HQ: Charlotte, NC
2,066 Employees
Year Founded: 1982

What We Do

CRC Group is one of the largest wholesale insurance distributors in the U.S. CRC Group consists of three divisions, Commercial Solutions, Group & Individual Solutions, and Specialty Programs. The CRC Group family of brands includes CRC, TAPCO, Insurisk, CRC Programs, 5Star, The ABC Program, Negley, Professional Insurance Concepts, Pro-Praxis, SHU, Target, JH Blades, CRC Voluntary Benefits, Ethos Underwriting Services, and Hanleigh. CRC Group’s insurance offerings and practice groups range from commercial property, casualty, professional lines, small business, transportation, environmental, construction, energy, healthcare, hospitality, manufacturing & distribution, public entity, and real estate, to personal lines, disability, voluntary benefits, and more. CRC Group has the largest collection of actionable data in the wholesale business and we are putting it to use to consistently deliver better outcomes and more efficient results for our clients. We leverage data to provide a better client experience through limits benchmarking reports, amendatory endorsements, comparison tools, form review library, and property risk assessment reports. We have unveiled the REDY platform, which uses data and analytics to help clients win. In addition, we offer products exclusively available from CRC Group through our Insurisk brand. Our Claims Advocacy team is another way we strive to enhance the client experience, our dedicated team is ready to assist even after the policy is placed, we are here to help in the event of a difficult claim, as well. These are just some of the ways CRC Group is placing you first.

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