Marketing Manager

Marketing Manager – Feeser’s Food Distributors | Harrisburg, PA**

Since 1901, Feeser’s, Inc. has been a trusted, family‑owned foodservice distributor serving the Mid‑Atlantic region. With an expansive portfolio of dry, refrigerated, and frozen products, we support restaurants, healthcare systems, schools, and institutions — and we’re ready for our next chapter of growth.

We’re searching for a dynamic, strategic, and creative Marketing Manager who can elevate our brand, fuel sales, and bring bold ideas to life. If you’re energized by building campaigns, leading events, partnering with vendors, and shaping a company’s marketing vision from the ground up, this is your opportunity to make a major impact.

• Lead the planning, direction, and execution of all company marketing initiatives
• Design and manage the annual marketing program, including P&L and budget development
• Ensure all marketing solutions support customer needs and internal team objectives
• Build strategic relationships with industry partners, agencies, and vendors

• Develop and execute multi‑channel marketing campaigns (print, digital, social, PPC, SEO, email)
• Oversee all company sales and marketing events, including food shows, promotions, mini‑shows, and customer events
• Produce engaging content for the website, blog, and customer‑facing materials
• Approve all marketing collateral, from web banners to brochures and case studies

• Maintain strong relationships with suppliers, brokers, and key customers
• Partner with Purchasing and Merchandising to ensure product alignment and growth opportunities
• Administer and track negotiated marketing contracts and resolve issues as needed
• Analyze vendor performance and profitability to support strategic decisions

• Prepare and monitor quarterly and annual marketing budgets
• Measure and report on campaign performance, adjusting strategies based on insights
• Analyze consumer behavior to refine email, advertising, and digital strategies
• Manage and promote vendor rebate and allowance programs in collaboration with Sales and Purchasing

• Interview, hire, train, and retain marketing staff
• Mentor team members and foster a culture of creativity, accountability, and excellence

• Excellent customer service, interpersonal, communication, and mentoring skills
• Strong ability to develop, communicate, and implement strategic plans
• Industry and segment knowledge with strong data‑interpretation skills
• Exceptional time management, organization, and administrative abilities
• Strong relationship‑building and networking capabilities
• Creative problem‑solving with an innovative mindset
• Proven success leading cross‑channel marketing campaigns
• Solid knowledge of analytics tools (Google Analytics, WebTrends, etc.)
• Strong numerical literacy and comfort with metrics and spreadsheets
• Strong aesthetic sense and appreciation for excellent copy
• Up‑to‑date knowledge of digital marketing trends and best practices
• Ability to work flexible hours, including some evenings and weekends
• Experience with marketing automation and CRM tools
• Strong event‑planning and cross‑department collaboration skills

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field
• 10+ years of marketing and promotional experience
• Experience in foodservice distribution marketing (preferred, not required)
• Experience managing vendor‑driven marketing and trade programs

• Ability to sit or stand for extended periods
• Ability to move between worksites as needed
• Clear verbal communication skills
• Repetitive hand and wrist motions
• Ability to work in noisy environments
• Ability to bend, squat, and lift up to 20 lbs
• Adequate visual acuity (close, distance, color, depth perception, focus adjustment)

If you’re ready to lead bold marketing initiatives, elevate a historic brand, and drive measurable growth, this role gives you the platform to shine.