Marketing Manager - Digital Propositions

Posted Yesterday
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St Albans, Hertfordshire, England, GBR
In-Office
Mid level
Food • Retail • Hospitality
The Role
Owns Costa Coffee’s Delivery and Click & Collect proposition across UK&I, leading trade marketing, loyalty integration, optimization, and cross-functional execution. Builds partnerships with Uber Eats, Just Eat, and Deliveroo; identifies and scales digital growth opportunities; supports international markets and franchise partners with frameworks and best practices; and uses market insights and performance data to guide strategy and commercial decisions.
Summary Generated by Built In

Digital Propositions Manager - Permanent

At Costa Coffee, we’re on a mission to reimagine coffee experiences across the globe. From bustling cities to local communities, we’re creating meaningful coffee moments, powered by innovation and driven by purpose.

As a proud part of the Coca-Cola system and working hand in hand with our pioneering partners, we’re in over 50 countries and counting. Whether it's served in-store, from a machine, at home, or on the go, every cup is thoughtfully crafted by our passionate teams who put heart into every moment. 

Our teams truly make a difference. Whether it's pioneering new tech for the perfect pour, launching award-winning campaigns, developing exciting new menu items, or supporting our people to grow – together, we stir up success. 

We are seeking a Digital Propositions Marketing Manager to play a key role within Costa Coffee’s Global Digital Centre of Excellence, driving growth across UK&I Delivery and Click & Collect and supporting international markets with the tools and frameworks needed to scale digital successfully.  The successful candidate will lead cross functional initiatives that enhance customer experience and deliver commercial impact.

We value curiosity, inclusivity, and a problem-solving mindset. If you thrive in a fast-paced, global environment and are excited to make a meaningful impact, we encourage you to apply.

With inspiring experiences, development programmes, and our apprenticeship scheme, your career can grow far beyond the day-to-day.

What you’ll do 

Being a Digital Propositions Manager is about so much more than bringing our coffee to the world. It’s your chance to stir up real success - which means you’ll be: 

  • Own and champion the end-to-end delivery and Click & Collect proposition, acting as the subject matter expert while leading trade marketing, loyalty integration, proposition optimisation, and cross functional execution to drive performance.
  • Build and nurture strong partnerships with key third-party aggregators (Uber Eats, Just Eat, Deliveroo) and internal stakeholders, unlocking new opportunities through collaboration, joint planning, and strategic alignment.
  • Identify, test, and scale innovative ideas that enhance the customer experience and deliver measurable commercial growth across digital channels.
  • Support international markets and franchise partners by sharing best practices, frameworks, and tools that enable consistent, high-impact execution and long-term success.
  • Leverage market insights and performance data to shape strategy, influence decision-making, and keep stakeholders engaged through clear, compelling updates on progress and opportunities.

 

Who you are 

It’s your unique ingredients we’re interested in: 

  • Proven experience working with Delivery and Click & Collect channels in FMCG, QSR or Grocery, with a strong understanding of how to unlock growth in a complex, multi-channel environment.
  • Deep knowledge of ecommerce and digital trends, with the ability to turn data and insights into clear, commercially impactful actions.
  • Strong commercial acumen and confidence working with P&L, combined with excellent analytical, trade reporting, and problem-solving skills.
  • Highly effective communicator with the ability to influence and inspire cross-functional teams and senior stakeholders, as well as manage external partner relationships.
  • Self-starter with strong project management skills, comfortable working at pace, and ideally experienced in collaborating with franchise partners and navigating retail operations.

 

So, why Costa?  

We didn’t become a global coffee brand by sitting back. When you work here, you join a community that values passion, progression, and integrity—with some brilliant perks to sweeten the deal. We work in a hybrid environment, giving us the flexibility to balance life while still spending meaningful time together and building strong connections: 

  • Own a piece of Costa’s success by becoming a share owner in Coca-Cola with our Share Investment Plan (SIP) 
  • An annual discretionary bonus scheme, based on business results and individual contribution.
  • A smart pension that saves you money on tax and national insurance, and matches your contributions up to 10% 
  • The Costa Financial Support Fund, supporting team members who find themselves in unexpected financial pressure 
  • 50% discount in all Costa-owned stores, and 25% off in other participating stores 
  • Private medical cover thanks to our Private Healthcare scheme 
  • And that’s not all. Explore even more of our perks here: https://bit.ly/costaperks 

 

Location - Where you’ll work: 

Right now, our Support Centre teams work flexibly, blending home working with in-person time whenever it matters most – whether that’s a team moment, a creative session, or simply coming together to share ideas. 

 

We’re excited to be moving into a new home for our brand in St Albans in January 2027 – an inspiring space from which our Support Centre teams will work three days a week to connect and collaborate in-person to bring our bold ambition to life. 

For any reasonable adjustments and general queries, please get in touch with [email protected]

We believe in living life with heart – and that starts with our people.  By showing up as our authentic selves, we create a culture where everyone belongs. We celebrate diversity in all its forms and are committed to building an equitable and inclusive environment—one that embraces the unique blend of experiences, identities, and perspectives each person brings. This rich diversity strengthens our teams and reflects the spirit of our global brand.   Grounded in our core values—Passion for Progress, Win with Warmth, Courage to Challenge, and Trusted Team Players—we strive to make a meaningful impact in everything we do. From empowering communities through the Costa Foundation to supporting local initiatives, we’re committed to changing lives in coffee-growing regions and right here at home.

Skills Required

  • Proven experience working with Delivery and Click & Collect channels in FMCG, QSR, or Grocery
  • Strong understanding of growth in complex, multi-channel environments
  • Deep knowledge of ecommerce and digital trends
  • Ability to translate data and insights into commercially impactful actions
  • Strong commercial acumen and experience working with P&L
  • Excellent analytical, trade reporting, and problem-solving skills
  • Ability to influence and inspire cross-functional teams and senior stakeholders
  • Experience managing external partner relationships
  • Strong project management skills
  • Experience collaborating with franchise partners and navigating retail operations
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The Company
HQ: Kraków
35,000 Employees
Year Founded: 1971

What We Do

Costa Coffee is a British coffeehouse chain serving barista-made coffee and other beverages, alongside sandwiches, snacks, and bakery treats. Its mission is to inspire the world to love great coffee and create memorable moments for customers. The company operates coffee shops and drive-thru locations, while also providing coffee equipment solutions for businesses and different beverage occasions across global markets for consumers and partners.

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