Marketing Manager - China Strategic Marketing

Reposted 2 Hours Ago
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Shanghai, Shanghai Municipality, Shanghai, CHN
In-Office
Senior level
Healthtech • Biotech • Pharmaceutical • Manufacturing
The Role
The Marketing Manager leads strategic and upstream marketing efforts for new product development, manages the China Surgery portfolio, and collaborates with multiple functions for project success.
Summary Generated by Built In

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Marketing

Job Sub Function:

Strategic Marketing

Job Category:

Professional

All Job Posting Locations:

Shanghai, China

Job Description:

This role focuses on strategic and upstream marketing for new product development and external innovation exploration for China market, and strategic management of China Surgery portfolio, with a focus on Wound Closure & Healing and Biosurgery. The main responsibilities include but not limited to the following:
  • Lead the development of customer insights to drive innovation and portfolio enrichment in pipelines specific for China market, with portfolio strategy aligned with GSM.
  • Lead strategic marketing workstream of high-quality NPD/NBD projects, with process excellence, following stage-gates criteria and drive deliverables. Include but not limited to development project plan, strategic assessment, opportunity assessment, market model, TPP, financial model and resources needed.
  • Develop and drive strategic communication and stakeholder engagement with clear articulation of strategies in support of China Surgery business objectives in both NPD and NBD projects.
  • Proactively work closely and built trust-worth collaborations with multiple functions including China commercial marketing, market access, R&D, BD, Clinical, Regulatory Affairs, Medical Affairs, Supply Chain, Finance and GSM.



Required Skills:



Preferred Skills:

Brand Marketing、 Brand Positioning Strategy、 Business Alignment、 Business Storytelling、 Business Valuations、 Cross-Functional Collaboration、 Customer Intelligence、 Data Analysis、 Data-Driven Decision Making、 Digital Strategy、 Execution Focus、 Financial Analysis、 Go-to-Market Strategies、 Industry Analysis、 Market Research、 Negotiation、 Organizing、 Problem Solving、 Product Development Lifecycle、 Product Portfolio Management、 Product Strategies、 Program Management、 Strategic Thinking、 Tactical Planning、 Technical Credibility

Skills Required

  • Lead development of customer insights for innovation
  • Strategic marketing of NPD/NBD projects
  • Stakeholder engagement for China Surgery business
  • Collaboration with functions like R&D and Supply Chain

Johnson & Johnson Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Johnson & Johnson and has not been reviewed or approved by Johnson & Johnson.

  • Healthcare Strength Healthcare coverage is characterized as comprehensive across medical, dental, and vision, with added supports like onsite clinics, fitness centers, and Employee Assistance resources. Mental-health services and wellbeing reimbursements are also described as meaningful components of the overall package.
  • Retirement Support Retirement offerings are portrayed as a major differentiator, combining a 401(k) with employer matching and an employer-funded pension plan. Stock options and other long-term financial supports are also positioned as part of the broader rewards mix.
  • Parental & Family Support Family-related benefits are presented as notably strong, including paid parental leave for all new parents and additional leave types for caregiving and bereavement. Financial assistance for adoption, fertility treatment, and surrogacy is highlighted as a significant support.

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The Company
HQ: New Brunswick, NJ
143,612 Employees
Year Founded: 1886

What We Do

Profound Change Requires Boldness. Johnson & Johnson is the largest and most broadly based healthcare company in the world. We’re producing life-changing breakthroughs every day, and have been for the last 130 years. The combination of new technologies and your expertise enables amazing things to happen. Teams from J&J’s consumer business are creating digital tools to help people track the health of their skin. Those working in medical devices are 3-D printing artificial joints personalized for each patient, while researchers in pharmaceuticals use AI to discover lifesaving drugs. Imagine what the rest of our team of 134,000 people at 260 companies in more than 60 countries across the world is accomplishing. We redefine what it means to be a big company in today’s world. Social Media Community Guidelines: http://www.jnj.com/social-media-community-guidelines

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