UCAM Pvt. Ltd.

Marketing Engineer

Posted 3 Days Ago

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Bangalore, Bengaluru Urban, Karnataka, IND

In-Office

Junior

Hardware • Industrial • Manufacturing

The Role

Supports product marketing for industrial and manufacturing solutions by translating technical features into customer-focused materials. Conducts market research, develops B2B campaigns, tracks performance, enables sales through technical content and training, coordinates trade shows and customer events, and collaborates on SEO, SEM, PPC, CRM, and lead-generation initiatives.

Summary Generated by Built In

Academic Background - Engineering

Major Preferred - Mechanical

Work Experience - 1-2 years

Preferred Industry - Machine Tools

We are seeking a results-driven Marketing Engineer to support the promotion and positioning of our industrial/manufacturing solutions. The ideal candidate will bridge the gap between engineering and marketing—combining technical knowledge with market insight to craft compelling campaigns, support sales teams, and drive product growth.

Key Responsibilities:

Product Marketing:
- Understand technical aspects of products, machinery, or solutions and translate them into customer-friendly value propositions.
- Develop product datasheets, brochures, case studies.
- Provide inputs for pricing strategy, positioning, and value engineering based on market insights.
Market Research & Analysis:
- Conduct market research to identify trends, customer needs, and competitor activities.
- Support product development by providing customer feedback and identifying market gaps.
Campaign Management:
- Plan and execute B2B marketing campaigns, both digital and offline, targeting OEMs, distributors, and industrial clients.
- Track performance metrics and optimize campaigns for ROI.
Sales Enablement:
- Work closely with the sales team to provide technical support, product training, and presentation materials.
- Assist in the creation of proposals and tender documents.
Event Management:
- Coordinate and represent the company at trade shows, industrial expos, webinars, and customer events.
Digital Marketing Collaboration:
- Work with digital marketing teams to create SEO/SEM-friendly content and run PPC/LinkedIn campaigns.
- Support CRM implementation and lead generation tools (e.g., HubSpot, Salesforce).

Competencies Required : Smart and proactive with strong organizational skills, Presentable, Engineering background to

understand product technicalities, Aggressive in meeting deadlines and driving execution.

Skills Required : Communication and coordination, Event planning, Capable of understanding products.

Location : Peenya, Bangalore.

Skills Required

Engineering academic background
Mechanical engineering major preferred
1–2 years of work experience
Machine tools industry experience preferred
Strong communication and coordination skills
Event planning capability
Ability to understand technical products
Strong organizational skills
Ability to meet deadlines and drive execution

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The Company

363 Employees

Year Founded: 1985

What We Do

UCAM Pvt. Ltd. is an Indian industrial manufacturing company specializing in high-precision CNC rotary tables, CNC tilting tables, and related automation solutions. The company provides complex indexing and machining solutions for precision engineering applications, supporting four- and five-axis machining. Its products and services serve machine builders and manufacturers requiring advanced tooling, rotary positioning, and high-accuracy machining capabilities.