Marketing Director, US Go-to-Market

Posted Yesterday
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Mumbai, Maharashtra, IND
In-Office
Senior level
Healthtech
The Role
Leads Qure.ai’s US go-to-market strategy for healthcare AI solutions, including segmentation, positioning, messaging, commercialization, product launches, campaigns, and sales enablement. Builds relationships with oncology and life sciences stakeholders, monitors campaign performance, drives pipeline growth and adoption, and collaborates with Product, Sales, Customer Success, Medical Affairs, PR, and global marketing teams. The role also mentors US marketing resources and vendors while supporting category leadership in the US healthcare market.
Summary Generated by Built In

 

Location: Mumbai (preferred)/ open to Bangalore

Experience: 8-10yrs

Type: Full-time, Permanent

Department: Marketing

 

 

About Us

Qure.ai is a global healthtech company using artificial intelligence to improve disease detection and patient outcomes at scale. Our solutions are deployed across hospitals, diagnostic networks, and public health programs worldwide.

Today, our technology has impacted 40M+ lives across 105+ countries, deployed across 5,200+ sites, and powered by one of the world’s largest real-world medical imaging datasets. With 26 FDA-cleared indications, we are helping shape the future of AI-driven healthcare.

 

 

The Opportunity

We are seeking a Marketing Director, US Go-to-Market) to lead the commercial marketing strategy and execution for Qure.ai's AI solutions across the US market, This is a strategic product marketing and go-to-market leadership role responsible for driving market adoption, commercial growth, and category leadership for one of the world's leading healthcare AI companies.

The Marketing Director will lead the US go-to-market strategy across healthcare providers, pharmaceutical companies, medtech partners and the broader healthcare ecosystem. Working at the intersection of Product, Commercial, Clinical and Marketing, the role will translate customer insights, market dynamics and product capabilities into differentiated positioning, compelling value propositions and scalable commercial programs that accelerate growth.

Reporting to the Chief Marketing Officer, the role will partner closely with Product, US Sales, Customer Success and Medical Affairs to shape commercialization strategies, support product launches, strengthen sales enablement and drive demand across priority customer segments, while collaborating with the global brand, PR, digital and communications teams to ensure high-quality execution and consistent messaging across all channels.

This is a high-impact opportunity to establish Qure.ai as the AI partner of choice for oncology and life sciences, while helping accelerate commercial adoption across the US healthcare ecosystem.

 

What You’ll Own & Drive

·      Strategize, design, and execute the US go-to-market strategy for Qure’s AI solutions in the US, including market segmentation, positioning, messaging, launch strategy and commercialization plans. Lead commercialization planning and product launches in partnership with Product, Sales and broader marketing/ PR teams.

·      Understand emerging themes in AI diagnostics, oncology & life sciences, translating customer insights, competitive intelligence and market trends into product positioning, messaging, sales enablement and commercial strategy. Own Qure's positioning, messaging and value proposition for the US market, ensuring differentiation across providers, pharma and life sciences customers. Prior experience of the healthcare industry is preferrable, not mandatory.

·      Develop and drive integrated marketing campaigns that support commercial goals, generate leads, and build brand awareness through trade media, advocacy events, digital outreach, and virtual engagements.

·      Engage and build strategic relationships- oncology & life sciences KOLs, advocacy groups, lung cancer screening programs, health systems, payors, and pharma/device companies — to drive adoption and market expansion.

·      Collaborate cross-functionally with US sales leadership, the wider global marketing team, and PR partners to ensure high-quality execution of campaigns.

·      Monitor, measure, and optimize campaign performance, continuously improving outcomes tied to pipeline growth, engagement, and adoption.

·      Lead and mentor marketing resources/vendors in the US as the function scales, ensuring alignment with business objectives and Qure’s brand values


Core Skills Required

·      8-10years  of marketing or strategy consulting experience, with a strong ability to craft compelling value and benefit messaging.

·      Deep understanding of the US healthcare ecosystem, including provider networks, payors, and pharma/medtech landscape. 

·      Experience in enterprise technology, SaaS, AI, healthcare technology, medtech or life sciences marketing, with demonstrated success bringing complex products to market. Prior experience of the healthcare industry is preferrable, not mandatory.

·      Experience in product marketing, commercialization or go-to-market strategy, including positioning, messaging, product launches and sales enablement. Strong commercial acumen with the ability to translate customer needs into market opportunities and drive pipeline growth.

·      Proven track record of working with in global clients and cross-cultural functional teams across varying seniority levels.

·      Demonstrated success in fast-paced, high-growth environments (start-up/scale-up experience is a plus).

·      Strong communicator with excellent interpersonal skills and the ability to influence stakeholders and manage high-performing teams.

·      Flexibility to travel to US frequently

  

Life at Qure

·      Flexibility & Ownership

o   Hybrid work culture

o   Relocation support (where applicable)

o   Opportunity to work on global markets

·      Growth & Learning

o   Learning and development allowance

o   High ownership and accelerated career growth

·      Wellbeing

o   Comprehensive health insurance

o   Free online doctor consultations

o   Unlimited therapy sessions

o   Fitness & wellness allowance

·      Culture & Community

o   Annual and team offsites

o   Complimentary meals at the office

o   Gaming zone (yes - including a PS5)

 

 

Our Values

·      Humble: Curious, open to feedback, and focused on team success over individual credit.

·      Hungry: High ownership, relentless drive, and a constant push for better outcomes.

·      Smart: Structured thinking with empathy, solving complex problems with clarity and strong collaboration.

 

Our inclusive workspace  ||  Applicant Privacy Policy



Skills Required

  • 8–10 years of marketing or strategy consulting experience
  • Ability to craft compelling value and benefit messaging
  • Deep understanding of the US healthcare ecosystem, including provider networks, payors, and pharma or medtech
  • Experience in enterprise technology, SaaS, AI, healthcare technology, medtech, or life sciences marketing
  • Experience bringing complex products to market
  • Experience in product marketing, commercialization, or go-to-market strategy
  • Experience with positioning, messaging, product launches, and sales enablement
  • Strong commercial acumen and ability to translate customer needs into market opportunities and pipeline growth
  • Experience working with global clients and cross-cultural functional teams
  • Success in fast-paced, high-growth environments
  • Strong communication and interpersonal skills
  • Ability to influence stakeholders and manage high-performing teams
  • Prior healthcare industry experience
  • Start-up or scale-up experience
  • Flexibility to travel frequently to the United States
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The Company
HQ: New York, NY
277 Employees
Year Founded: 2016

What We Do

From medical images to connected devices, the amount of medical data being generated is growing exponentially. This coupled with new forms of data such as the ones generated by genome sequencing and biosensors renders traditional diagnostic methods obsolete. At Qure, we are a team of passionate computer scientists, medical practitioners and bioinformaticians who are on a mission to make healthcare more accessible and affordable using the power of deep learning. We believe that Artificial Intelligence (AI) is the key in ensuring that healthcare practitioners can focus on cases that truly matter, letting machines diagnose or treat the easier ones. Our aim is to leverage deep learning effectively to diagnose disease from radiology and pathology imaging, and create personalized cancer treatment plans from psychopathology imaging and genome sequences. Our research is done in collaboration with several hospital chains, universities and research institutions. If you are a medical institution and would like to collaborate with us, please reach out to us.

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