Marketing Data Analyst - VIE - Barcelona

Since 2015, papernest has been transforming the way people manage their contracts, making subscription, management, and switching simple through one smart, intuitive platform.

We have supported more than 2 million customers across France, Spain, and Italy. Along the way, we have continued to invest in new verticals, establishing papernest as a high-performing, innovative, and competitive scale-up in a fast-growing market.

With over 900 employees, we are strengthening our position as a European market leader. 

Within the Paid Acquisition team (Marketing & Sales team department) and based in Barcelona, your mission is to analyze, optimize and scale our SEA performance for the Spanish market through a data-driven approach.

Your role consists in analyzing acquisition performance, identifying growth opportunities and optimizing our SEA campaigns to generate qualified leads for our Operations teams.

This is a strategic and highly analytical role for papernest since you will be managing one of our main acquisition channels for foreign countries. Your role will cover several areas : digital marketing, project management, SEA, data analysis and management.

Drive performance through data analysis :

• Analyse and monitor accounts with a data-driven (ROI-based) approach ;

• Test new campaigns, features and bidding strategy to increase our conversion rate and make sure we keep on growing ;

• Identify insights, prioritize and launch new test to boost our growth on these markets.

User experiences : own the whole SEA funnel for your accounts :

• Ensure perfect content creation, integration and tracking of our landing pages ;

• Promote a test & learn dynamic to better know our users and understand their behavior ;

• Benchmark our competitors and others sectors to find the best practices.

Data Analysis & Performance

• Analyze daily and weekly performance, identify trends and provide actionable recommendations to improve profitability. ;

• Build deep-dive analyses on campaign performance and experiments to support business decisions.

• Fluent in French and English, Spanish is a plus ;

• Business or engineering school ;

• A first experience in the Digital Marketing field or in Consulting, previous experience in SEO/PPC is a plus ;

• Strong analytical skills: you master Excel, SQL is a plus ;

• Strong sense of ownership ;

• Great interpersonal skills and great ability to communicate

Evolving in an international and inclusive environment: Everyone has their place at Papernest, and with over 46 different nationalities, it’s not uncommon for us to start a sentence in French and finish it in English or Spanish!

💸 Compensation: A monthly allowance defined by Business France, check for the amount in Spain, which is updated every quarter.

🩺 Health & Transport: A health insurance plan, April, for hassle-free management of your healthcare expenses, with 100% reimbursement. To make your transition easier, we also cover 100% of your round-trip transportation costs.

🧳 Luggage: No decision to make! Papernest covers 100% of your luggage fees (up to 150kg) so you can enjoy all the seasons in Barcelona.

📈 Career Development: For us, the VIE contract is a real stepping stone into professional life. We support your career ambitions by ensuring your learning and professional development throughout your experience with us.

✨ Home office: Enjoy 2 days of home office per week to optimize your focus and efficiency.

• First Call with Eva, Talent Acquisition Partner (30') ;

• Excel case to evaluate your skills (2h) ;

• Technical interview with Celeste, Growth Marketing Manager (1h) ;

• Last interview with Giacomo, Chief Marketing Officer (30')
  

Interested in this challenge? 🙂

Don’t hesitate any longer—we look forward to meeting you! Regardless of your gender, background, religion, sexual orientation, or disability, there’s a place for you with us. Our selection processes are designed to be inclusive, and our work environment is adapted to everyone’s needs.