Marketing Automation Manager

Posted 3 Days Ago
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Columbia, SC, USA
In-Office
Mid level
Insurance
The Role
Builds, launches, and optimizes automated benefits communications, including campaign workflows, audience segmentation, lead nurturing, email marketing, and lifecycle programs. Maintains data quality and compliance, monitors performance, troubleshoots automation platforms, and produces campaign reports and insights. Partners with marketing, content, operations, and business stakeholders to improve personalization, engagement, workflow reliability, and communication effectiveness.
Summary Generated by Built In

Chubb Benefits is seeking a Marketing Automation Manager to join our fast-paced, high energy, growing company. We are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working, talented professionals!

Position Summary
The Marketing Automation Manager supports Chubb Benefits/Combined by building, executing, and optimizing automated communications that help deliver clear, timely, and effective benefits messaging. This mid-level role partners with marketing, content, operations, and business stakeholders to build campaign workflows, audience segmentation, and reporting across a range of benefits-related communications. The ideal candidate is detail-oriented, collaborative, and comfortable working in a fast-paced, review-driven environment.

Key Responsibilities

  • Build, launch, and manage automated communications and workflows within the MOD ecosystem for Chubb Benefits/Combined sales teams
  • Segment audiences and support personalized messaging for benefits, enrollment, and related communications
  • Partner with cross-functional teams to align automation efforts with business goals, timelines, and approval processes
  • Monitor automation and site performance and recommend improvements to increase engagement and effectiveness
  • Maintain data quality, list hygiene, and compliance with internal standards and regulatory requirements
  • Manage day-to-day use of marketing automation platforms and troubleshoot issues as needed
  • Support lead nurturing, email marketing, and lifecycle communication programs related to benefits offerings
  • Create reports and share insights on performance, audience engagement, and process improvements
  • Contribute to testing, optimization, and workflow enhancements
  • Stay current on marketing automation best practices, tools, and trends relevant to benefits communications

 

Qualifications

  • Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience
  • 3–5 years of experience in marketing automation, email marketing, digital marketing, or a related role
  • Experience using marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, or similar tools
  • Strong organizational and project management skills
  • Ability to manage multiple priorities and deadlines in a fast-paced environment
  • Strong analytical skills and comfort working with data and performance metrics
  • Excellent written and verbal communication skills
  • Strong attention to detail and problem-solving skills
  • Ability to work effectively in a collaborative, review-driven environment

 

Preferred Qualifications

  • Experience supporting benefits communications, enrollment campaigns, or insurance-related marketing
  • Familiarity with CRM integration, lead management, campaign reporting, A/B testing, segmentation, and journey mapping
  • Experience working in a regulated or enterprise environment

 

Success in This Role Looks Like

  • Automated functionalities are executed accurately and on time
  • Benefits messaging is clear, consistent, and aligned with Chubb Benefits/Combined standards
  • Audience targeting and personalization improve engagement
  • Reporting and insights help guide campaign decisions
  • Automation processes are reliable, efficient, and continuously improving
About Us
OUR BENEFITS
As a Chubb corporate employee, you have access to one of the most comprehensive benefit plans in the business, designed to meet your needs and help you reach your financial goals. More details can be found here. Chubb is committed to supporting its employees with a comprehensive compensation package that is appropriate in the market where they work. Below are several of the many benefits we offer our employees: 
  • Health insurance
  • Dental insurance
  • Tuition reimbursement
  • A company-match 401(k) plan
  • Disability insurance
  • Life insurance
  • Employee referral bonuses

ABOUT CHUBB BENEFITS
Combined Insurance Company of America (Chubb Benefits) is a leading provider of supplemental accident, health, disability, and life insurance products in the U.S. and Canada. Headquartered in Chicago with a tradition of more than 100 years of success, we are committed to making the world of supplemental insurance easy to understand. The company has an A+ rating by the Better Business Bureau and an A + (Superior) financial strength rating by AM Best.

ABOUT CHUBB
Chubb is a world leader in insurance. With operations in 54 countries, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance, and life insurance to a diverse group of clients. The company is distinguished by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength, underwriting excellence, superior claims handling expertise and local operations globally.

At Chubb, we are committed to equal employment opportunity and compliance with all laws and regulations pertaining to it. Our policy is to provide employment, training, compensation, promotion, and other conditions or opportunities of employment, without regard to race, color, religious creed, sex, gender, gender identity, gender expression, sexual orientation, marital status, national origin, ancestry, mental and physical disability, medical condition, genetic information, military and veteran status, age, and pregnancy or any other characteristic protected by law. Performance and qualifications are the only basis upon which we hire, assign, promote, compensate, develop and retain employees. Chubb prohibits all unlawful discrimination, harassment and retaliation against any individual who reports discrimination or harassment.


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#chubbbenefits

Skills Required

  • Bachelor's degree in marketing, communications, business, or a related field, or equivalent experience
  • 3-5 years of experience in marketing automation, email marketing, digital marketing, or a related role
  • Experience using marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, or similar tools
  • Strong organizational and project management skills
  • Ability to manage multiple priorities and deadlines in a fast-paced environment
  • Strong analytical skills and comfort working with data and performance metrics
  • Excellent written and verbal communication skills
  • Strong attention to detail and problem-solving skills
  • Ability to work effectively in a collaborative, review-driven environment
  • Experience supporting benefits communications, enrollment campaigns, or insurance-related marketing
  • Familiarity with CRM integration, lead management, campaign reporting, A/B testing, segmentation, and journey mapping
  • Experience working in a regulated or enterprise environment
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The Company
HQ: Zürich
27,791 Employees

What We Do

Chubb is the world’s largest publicly traded property and casualty insurance company. With operations in 54 countries and territories, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance and life insurance to a diverse group of clients. As an underwriting company, we assess, assume and manage risk with insight and discipline. We service and pay our claims fairly and promptly. The company is also defined by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength and local operations globally. Parent company Chubb Limited is listed on the New York Stock Exchange (NYSE: CB) and is a component of the S&P 500 index. Chubb maintains executive offices in Zurich, New York, London, Paris and other locations, and employs 31,000 people worldwide. Additional information can be found at: chubb.com.

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