The Role
Drive brand visibility and sales through execution of brand activation and field marketing campaigns. Develop sales opportunities, maintain relationships with retailers and distributors, report market insights and competitor activity, and keep accurate records of sales visits and promotional events.
Summary Generated by Built In
Job Summary
The Marketer will be responsible for driving brand visibility, consumer engagement, and sales growth through the execution of marketing initiatives and promotional activities.
Key Responsibilities
- Execute brand activation campaigns in line with the company's marketing strategy
- Identify and develop new sales opportunities within assigned territories.
- Build and maintain strong relationships with retailers, distributors, wholesalers, and key customers.
- Gather and report market insights, customer feedback, competitor activities, and emerging trends.
- Maintain accurate records of daily activities, sales visits, and promotional events
Requirements
- Bachelor's degree or HND in Marketing, Business Administration, Mass Communication, or a related field.
- Minimum of 2–3 years' experience in sales or trade marketing, preferably within the FMCG or beverage industry.
- Experience in field marketing and consumer activation is an added advantage.
- Strong negotiation and relationship management skills.
- Strong communication and interpersonal skills
Skills Required
- Bachelor's degree or HND in Marketing, Business Administration, Mass Communication, or related field
- Minimum of 2-3 years' experience in sales or trade marketing (preferably FMCG or beverage)
- Experience in field marketing and consumer activation
- Strong negotiation and relationship management skills
- Strong communication and interpersonal skills
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Alan&Grant is a People Development Company creating innovative HR & Organisational Development Solutions for result-driven organizations, focusing on improving performance and aligning the workforce.
