Manager - Technical Sales, Process Equipment

Posted 18 Days Ago
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Noida, Gautam Buddha Nagar, Uttar Pradesh, IND
In-Office
Senior level
Energy • Defense • Industrial • Manufacturing
The Role
Manage the commercial progression of technical sales for custom-engineered process equipment, ensuring deal closure and client relations while collaborating with engineering and business development teams.
Summary Generated by Built In
About CRA Energy

CRA Energy is a Noida-based manufacturer of custom-engineered process equipment for oil & gas, chemical, biogas/CBG, food & beverage, power, mining, and defence sectors. Our product range includes gas flaring systems, thermal oxidisers, vapour combustion units, biogas compression and upgrading skids, gas processing skids, burner management systems, and industrial burners. We deliver across India and to international markets. Every system we build is engineered to order.

The Role

We are expanding our sales team to support a growing order pipeline. This role owns the commercial progression of deals — from qualified enquiry through proposal coordination, client follow-up, negotiation, and purchase order closure. You will work alongside a dedicated Applications Engineering team that handles technical sizing and proposal content, and a BD team that generates leads. Your focus is on moving deals through the pipeline and closing them.

Key Responsibilities

  • Own deal progression for 15–25+ concurrent enquiries across the active pipeline.
  • Drive follow-up cadence with clients — ensuring timely responses, quote revisions, and commercial negotiations.
  • Serve as the primary commercial point of contact for clients during the sales cycle: calls, site visits, pricing discussions, and clarifications.
  • Coordinate with the Applications Engineering team to ensure proposals are technically complete and submitted on time.
  • Maintain accurate pipeline data in Zoho CRM: deal stages, next actions, expected close dates, and win/loss documentation.
  • Execute clean order handover to the Projects team with complete commercial and technical documentation.
  • Feed market intelligence back to leadership: competitor activity, pricing benchmarks, client feedback, and sector trends.


Requirements
Must have

  • B.E. / B.Tech in Mechanical, Chemical, or Instrumentation Engineering.
  • 5–10 years of sales experience in custom-engineered industrial/process equipment. Relevant product backgrounds include: heat exchangers, pressure vessels, boilers, fired heaters, flare systems, gas handling equipment, thermal oxidisers, scrubbers, skid-mounted process packages, or similar capital equipment.
  • Demonstrated track record of managing multiple concurrent deals through a structured
  • B2B sales cycle (typically 2–12 months).
  • Strong written and verbal communication — comfortable presenting to client procurement and engineering teams.
  • Disciplined CRM usage for pipeline management (Zoho, Salesforce, or similar).
  • Willingness to travel to client sites across India (~30–40%). Occasional international travel.

Preferred

  • Experience in combustion, flaring, gas processing, or biogas equipment.
  • Exposure to EPC/LSTK project sales where the manufacturer is a sub-vendor to an EPC contractor.
  • Experience selling to oil & gas majors, refineries, or gas processing plants.
  • Working familiarity with ASME, API, IS, or PESO standards in a commercial context.
  • International sales exposure (Middle East, Africa, LATAM, or Europe).

Benefits
  • Every project is custom-engineered — technically interesting work with real problem-solving, not catalogue order-taking.
  • Growing international footprint across biogas, oil & gas, and defence sectors.
  • Lean, ownership-driven culture — high autonomy, direct access to leadership, and visible impact.



Skills Required

  • B.E. / B.Tech in Mechanical, Chemical, or Instrumentation Engineering
  • 5-10 years of sales experience in custom-engineered industrial/process equipment
  • Track record of managing multiple concurrent deals through a structured B2B sales cycle
  • Strong written and verbal communication skills
  • Disciplined CRM usage for pipeline management (Zoho, Salesforce, etc.)
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The Company
79 Employees
Year Founded: 1993

What We Do

Energy and Defence systems, purpose-engineered from first principles. 800+ installations, 25+ countries, 30+ years — designed and built entirely in-house.

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