The Role
Lead global paid media strategy and execution across display, metasearch, and OTA partnerships. Manage agency relationships, coordinate cross-functional stakeholders, optimise campaigns for ROAS, pilot new ad technologies, and report on performance to drive direct channel growth.
Summary Generated by Built In
We are seeking a versatile and dynamic professional to join our Geneva Corporate Office. The Paid Media Manager is the strategic lead for driving high-value traffic through paid channels and third-party partnerships. This role acts as the central "conductor" between external agencies and internal departments (Digital & E-commerce, Marketing, Distribution) to ensure that every global campaign, seasonal promotion, and OTA cooperative initiative is executed with precision and high ROI.
Key Responsibilities
- Agency Management: Manage the relationship with the global media agency, monitor/challenge performance and facilitate process improvement for hotels, regions and corporate office.
- Campaign Strategy & Execution: Lead the planning and lifecycle of large-scale paid campaigns, including Display, Metasearch, and seasonal global promotions.
- OTA Campaigns Management: Drive marketing initiatives including display campaigns with OTAs (Expedia, Booking.com, etc.) to increase visibility and conversion while maintaining luxury brand integrity.
- Cross-Functional Coordination: Act as the primary liaison between the Media Agency, Revenue Management, and Brand Marketing to ensure price parity, creative alignment, and budget efficiency.
- Innovation & Growth: Proactively research and pilot new campaign types and emerging digital ad technologies to keep Kempinski ahead of the competitive set.
- Performance Analysis: Monitor and report on campaign KPIs, optimising spend in real-time to ensure maximum ROAS and direct channel growth.
Skills, Knowledge and Expertise
- Minimum 5+ years in Performance Marketing or Digital Media Planning, preferably in luxury hospitality or travel
- Proven ability to manage high-stake budgets and complex, multi-stakeholder projects and campaigns. Previous experience in Media Agency is a plus.
- Deep understanding of the OTA ecosystem and metasearch landscapes. Previous experience in the OTA industry is a plus.
- Strong analytical skills with a focus on data-driven decision-making.
- Strong project management skills.
Why Join Kempinski
Kempinski emphasizes talent development and offers career progression within its global network,
with properties in over 30 countries. There are opportunities to work in diverse cultural environments
whilst continuing your professional growth. We are proud to foster a culture where employees feel
valued, heard, and are empowered to deliver exceptional guest experiences.
Be part of a legacy, build your future. Discover the possibilities at Kempinski – apply now.
Equal Opportunities:
As an equal opportunity employer, Kempinski embraces diversity and is committed to creating a
workplace where everyone feels valued and has the opportunity to succeed. Kempinski is committed
to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin,
sexual orientation, age, citizenship, marital status, disability, or veteran status.
with properties in over 30 countries. There are opportunities to work in diverse cultural environments
whilst continuing your professional growth. We are proud to foster a culture where employees feel
valued, heard, and are empowered to deliver exceptional guest experiences.
Be part of a legacy, build your future. Discover the possibilities at Kempinski – apply now.
Equal Opportunities:
As an equal opportunity employer, Kempinski embraces diversity and is committed to creating a
workplace where everyone feels valued and has the opportunity to succeed. Kempinski is committed
to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin,
sexual orientation, age, citizenship, marital status, disability, or veteran status.
About
Founded in Germany in 1897, Kempinski Hotels has long reflected the finest traditions of European hospitality. Today, as ever, Kempinski is synonymous with distinctive luxury.Located in many of the world's most well-known cities and resorts, the Kempinski collection includes hotels in a grand manner, pace-setting modern establishments and older hotels of individual charm. All blend gracefully into their surroundings and offer luxurious accommodation, superb cuisine and unrivalled facilities - complemented by impeccable service.For leisure and business guests alike, the name Kempinski has long been synonymous with style, mobility and efficiency. Put simply, they are the first choice for the discerning individual.In addition to operating many of the finest city hotels in the world, Kempinski is a name that can now be found in many exciting resort locations, each combining local flair and ambience with the international standards of service and luxury that Kempinski guests have come to expect.
Skills Required
- Minimum 5+ years in Performance Marketing or Digital Media Planning
- Proven ability to manage high-stake budgets and complex multi-stakeholder campaigns
- Deep understanding of the OTA ecosystem and metasearch landscapes
- Experience in a media agency
- Previous experience in the OTA industry
- Strong analytical skills and data-driven decision-making
- Strong project management skills
Am I A Good Fit?
Get Personalized Job Insights.
Our AI-powered fit analysis compares your resume with a job listing so you know if your skills & experience align.
Success! Refresh the page to see how your skills align with this role.
The Company
What We Do
Kempinski Hotels is a German luxury hotel management company, recognized as Europe's oldest luxury hotel group, operating upscale hotels worldwide and focusing on creating memorable guest experiences.
