Manager, Metasearch

Posted Yesterday
Be an Early Applicant
2 Locations
Hybrid
40K-120K Annually
Senior level
Software • Hospitality
The Role
Leads Hilton’s metasearch strategy across Google Hotel Ads and other travel platforms. Manages budgets, agencies, publishers, testing, optimization, reporting, hotel onboarding, rate parity, tracking, and feed issues. Uses bookings, revenue, ROAS, CPA, direct channel share, and incrementality data to guide recommendations, improve direct bookings, and present performance insights to senior leaders and cross-functional partners.
Summary Generated by Built In
Exceptional Hospitality Starts with You

This role is based at one of our corporate offices in Dallas, TX or McLean, VA

This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics functions! The Manager, Metasearch reports to the Senior Director of Regional Marketing Strategy and leads Hilton's metasearch program across Google Hotel Ads, Tripadvisor, Trivago, Kayak, Microsoft, and new AI travel search platforms. You will grow direct bookings, improve media efficiency, and protect Hilton's direct channel share.

You will join the Americas Media Acquisition team and partner with Commercial, Hotel Level Marketing, Planning & Performance, Analytics, Product, agencies, and publishers to drive performance and identify growth opportunities across the metasearch ecosystem.

What you'll do during a typical day:

  • Lead metasearch strategy, budgets, and performance across publishers, markets, and hotels.
  • Direct agencies and publishers on optimization, testing, budget shifts, and issue resolution.
  • Build and run tests across bidding, automation, audiences, occupancy signals, rates, and AI travel search.
  • Monitor rate parity, competitors, auction trends, and travel demand.
  • Use bookings, revenue, ROAS, CPA, direct channel share, and incrementality to evaluate performance.
  • Turn performance data into clear recommendations for leaders and partners.
  • Oversee reporting, campaign launches, budget pacing, quality checks, and issue resolution.
  • Coordinate hotel onboarding and resolve issues involving rates, feeds, measurement, platforms, and participation.
  • Improve reporting, workflows, and campaign standards.

How you'll collaborate with others:

  • Partner with Commercial, Revenue Management, Distribution, and Hotel Level Marketing teams to align metasearch strategies with business objectives.
  • Work closely with Product, Digital, and Measurement teams to improve tracking, attribution, feed quality, and platform capabilities.
  • Lead relationships with media agencies, publishers, and technology partners to drive innovation and performance improvements.
  • Support hotel teams and regional stakeholders through performance reviews, strategic recommendations, and ongoing guidance.
  • Present business performance, testing results, opportunities, and risks to senior leaders and cross-functional partners.

Deliverables you'll take ownership of:

  • Performance against metasearch goals, including bookings, revenue, ROAS, CPA, and direct channel share.
  • Annual and quarterly strategy plans, forecasts, budgets, and investment recommendations.
  • Agency and publisher performance reviews, optimization roadmaps, and business recommendations.
  • Testing strategies and results across bidding, automation, audience targeting, and emerging AI travel search platforms.
  • Competitive analyses, auction trend monitoring, and market opportunity assessments.
  • Campaign launch readiness, operational excellence, and quality assurance standards.
  • Hotel onboarding success and resolution of feed, rate, tracking, and platform-related issues.
What It Takes to Make the Stay

You have these minimum qualifications:

  • Five (5) years of experience in performance marketing, digital acquisition, ecommerce, or travel media.
  • Three (3) years managing metasearch or paid search campaigns.
  • Hands-on experience with Google Hotel Ads or another travel metasearch platform.
  • Experience managing media across multiple markets, locations, or business units.
  • Working knowledge of Google Ads, Search Ads 360, and data reporting tools.
  • Experience presenting performance recommendations to senior leaders.
  • This is a hybrid role based in our corporate office in Dallas, TX or McLean, VA

It would be useful if you have:

  • Travel, hospitality, ecommerce, or multi-location business experience.
  • Knowledge of hotel rate feeds, rate parity, auctions, and distribution.
  • Experience with attribution, incrementality testing, or marketing mix modeling.
  • Experience with automated bidding, feed-based media, occupancy signals, or AI optimization.
  • Experience improving campaign operations or reporting.

 

How We'll Help You Thrive

At Hilton, the hospitality we're known for doesn't end with our guests. We proudly invest in our Team Members' wellbeing, supporting you through all of life's moments. When you join Hilton, our exceptional care extends to you with unmatched perks and benefits, including*:

  • Incredible travel perks – Enjoy 110 nights of deeply discounted travel, with room rates as low as $40/night at our world-class hotels through our Go Hilton travel program
  • Own a piece of Hilton – Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future
  • Paid parental leave – Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents
  • Personalized caregiving support – Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones
  • Crisis concierge – In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care
  • Mental health resources – Your wellbeing comes first. Eligible Team Members can access free counseling and support through our best-in-class Employee Assistance Program (EAP)
  • Generous paid time off (PTO) – Recharge, relax, and take time for what matters most
  • Health & welfare benefits – From checkups to dental cleanings to new glasses, we offer a variety of health plans that keep you and your family covered
  • Financial security for your future – Our retirement plans make it easier to save for what's next

*Benefits availability may vary depending on Team Member's location as well as terms and conditions of employment and are subject to the terms and conditions of each specific program/plan.

Hilton offers its eligible team members a comprehensive benefits package to support their mental and physical well-being, so they can Thrive personally and professionally. The pay range for this role is $90,000 – $120,000 and is determined based on applicable and specialized experience and location. Subject to plan terms and conditions, you will be eligible to participate in the Hilton Annual Incentive (Bonus) Plan, consistent with other team members at the same level and/or position within the Company.

About Us
Join an Award-Winning Workplace Culture
At Hilton, we don’t just deliver exceptional experiences for our guests—we build an exceptional workplace for the Team Members who make it all possible. As a global leader in hospitality, we’ve welcomed more than 3 billion guests worldwide, all while staying true to our founding vision: to fill the earth with the light and warmth of hospitality.
Our award-winning culture has earned us repeated recognition on the World’s Best Workplaces list by Great Place to Work and Fortune. With our suite of world-class brands, and a company-wide commitment to providing the best stay for every guest, we’re setting new standards for the future of travel.
Whether you’re starting your career or exploring something new, Hilton supports your journey every step of the way. Come for the job, stay for the career—and help us make every stay a little more magical.
Curious about life at Hilton? Explore our Careers Blog to see why we’re more than a great place to stay—we’re a great place to work. 

Skills Required

  • Five years of experience in performance marketing, digital acquisition, ecommerce, or travel media
  • Three years managing metasearch or paid search campaigns
  • Hands-on experience with Google Hotel Ads or another travel metasearch platform
  • Experience managing media across multiple markets, locations, or business units
  • Working knowledge of Google Ads, Search Ads 360, and data reporting tools
  • Experience presenting performance recommendations to senior leaders
  • Hybrid work in the Dallas, Texas or McLean, Virginia corporate office
  • Travel, hospitality, ecommerce, or multi-location business experience
  • Knowledge of hotel rate feeds, rate parity, auctions, and distribution
  • Experience with attribution, incrementality testing, or marketing mix modeling
  • Experience with automated bidding, feed-based media, occupancy signals, or AI optimization
  • Experience improving campaign operations or reporting

Hilton Compensation & Benefits Highlights

  • Wellbeing & Lifestyle Benefits — Go Hilton provides heavily discounted hotel stays for team members and extends access to family and friends, with up to 110 discounted nights and rates as low as $40 in some cases. Additional wellbeing resources include an Employee Assistance Program, mental-health support, caregiving resources, and programs like Thrive and sabbaticals.
  • Retirement Support — A 401(k) is offered with a company match of 100% on the first 3% of eligible pay plus 50% on the next 2%. This structure provides meaningful employer support for long‑term savings.
  • Parental & Family Support — New parents receive 4 weeks of fully paid parental leave, with birthing parents receiving an additional 8 weeks for a total of 12 weeks. Support extends to adoption assistance up to $10,000 per eligible child and resources for caregiving.

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The Company
HQ: McLean, VA
121,228 Employees
Year Founded: 1919

What We Do

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 22 world-class brands comprising nearly 7,300 properties and more than 1.1 million rooms, in 123 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed more than 3 billion guests in its more than 100-year history, earned a top spot on Fortune's 100 Best Companies to Work For list and been recognized as a global leader on the Dow Jones Sustainability Indices for six consecutive years. Hilton has introduced several industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 165 million members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.

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