Manager, Innovation Platforms

Reposted 14 Days Ago
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New York, NY, USA
In-Office
60K-140K Annually
Mid level
AdTech • Marketing Tech
The Role
The Manager, Innovation Platforms bridges technical product teams and client needs, translating complex concepts into business language, ensuring AI media solutions drive revenue, and proactively identifying growth opportunities.
Summary Generated by Built In

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

WPP Media Core Values At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About WPP Media Solutions

WPP Media Solutions is WPP Media's dedicated team for planning, designing, and activating a portfolio of proprietary media solutions built to deliver measurable, outcome-based results for our clients, spanning Advanced Programmatic, Advanced TV, Advanced DOOH, Advanced Social, and Integrated Commerce. We operate at the intersection of media and technology, layering cutting-edge AI-powered tools and data science capabilities with deep media expertise to move beyond traditional impression-based buying and guarantee real business outcomes. A hybrid team of savvy media strategists, technologists, and innovators, both embedded within agency teams and centralized for activation, we work across a constantly evolving suite of proprietary platforms and are relentlessly committed to building what's next in modern advertising.

Role Summary and Impact

In the role of Manager, Innovation Platforms, you will act as a critical bridge between our technical product teams and client business needs. You'll be at the heart of our product management and client solutions function, translating complex technical concepts into clear business language and vice versa. You will ensure our cutting-edge, AI-powered media optimization solutions are successfully implemented, driving measurable revenue impact for the company and transforming how our clients approach their media strategies.

This is a unique opportunity to work at the intersection of media, data science, and emerging technology. You won't just be executing a backlog; you'll be proactively identifying new, revenue-generating use cases for our paid solutions, building business cases, and helping major brands like Dell and Nestle see possibilities they haven’t yet considered. You’ll play a pivotal role in a small, agile team, with a direct line to leadership and a clear path for growth and development.

Key Responsibilities

  • Translate client business challenges and goals into detailed technical requirements, user stories, and engineering specifications for the Choreograph product teams.
  • Simplify and communicate complex technical capabilities, limitations, and implementation requirements into clear, accessible business language for non-technical clients and internal stakeholders.
  • Support client-facing meetings by confidently answering questions about solution capabilities, building client confidence, and ensuring the smooth adoption of our proprietary tools.
  • Proactively identify new, revenue-generating use cases and channel expansion opportunities for our portfolio of AI-powered media optimization tools.
  • Develop and present compelling business cases to clients and internal leaders to drive the adoption and utilization of our paid solutions across new channels and accounts.
  • Contribute to the product development roadmap, feature prioritization, and solution evolution to ensure our offerings remain at the cutting edge of the industry.
  • Manage the product lifecycle from requirements gathering to validation, ensuring that delivered solutions meet and exceed business needs.
  • Collaborate closely with cross-functional partners, including the Solutions Design, Media Optimization, and data science teams, to ensure seamless solution integration and delivery.

Skills and Experience

  • 3-5 years of experience in product management, business analysis, or a similar client-facing technical role.
  • Proven ability to write clear user stories and translate business needs into detailed technical requirements for engineering teams.
  • Exceptional bi-directional translation skills, with a demonstrated ability to make complex technical concepts simple for business audiences and business needs clear for technical teams.
  • A proactive, business-development mindset with a track record of identifying new opportunities, building business cases, and driving adoption.
  • Comfort and confidence in client-facing situations, with the ability to support meetings, answer questions, and build strong stakeholder relationships.
  • Strong analytical and problem-solving skills, with the ability to understand and articulate how technology solutions can solve business challenges.
  • Excellent communication and presentation skills, capable of conveying technical information with clarity and confidence.
  • Experience in the ad tech, martech, or programmatic advertising ecosystem is a significant plus.
  • Familiarity with Agile/Scrum methodologies and the software development lifecycle is preferred.
  • A collaborative spirit and the ability to work effectively in a small, dynamic, and cross-functional team environment.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.

US Pay Range
$60,000$140,000 USD

Please read our Privacy Notice for more information on how we process the information you provide. 

Skills Required

  • 3-5 years of experience in product management, business analysis, or a similar client-facing technical role
  • Proven ability to write clear user stories and technical requirements
  • Strong analytical and problem-solving skills
  • Experience in the ad tech, martech, or programmatic advertising ecosystem
  • Familiarity with Agile/Scrum methodologies

WPP Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.

  • Wellbeing & Lifestyle Benefits Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
  • Retirement Support Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
  • Parental & Family Support Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.

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The Company
HQ: London
90,589 Employees

What We Do

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

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