Swiggy is India’s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fueled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.
Job DescriptionWays of Working: This role requires working from the office three days a week at the Bengaluru base location, with the remaining days working remotely.
About Role:
This position will be part of the Growth Marketing vertical. This is a performance-first role: the mandate is acquisition and outcomes, not campaign execution for its own sake.
Key Responsibilities:
- Own and execute performance marketing strategy on Meta and Google to drive user acquisition and ticket sales across a live, fast-moving events calendar.
- Build a working understanding of consumer tech and app ecosystems — mapping user journeys from discovery through purchase to inform targeting and media strategy.
- Take an insight-driven approach to media planning; use AppsFlyer and other attribution tools to optimize budgets and improve media efficiency across concurrent events.
- Maintain current, hands-on expertise in, Meta Ads Platform, and Google Ads algorithms programmatic channels.
- Improve Quality Scores through ad relevance, landing page quality, and other optimization levers.
- Own measurable KPIs — CAC, conversion rate, CTR — with clear accountability for outcomes.
- Drive creative optimization and A/B testing across ad sets and platforms to maximize efficiency.
- Report campaign results with funnel trends and projections, translating data into next steps.
Requirements:
- Experience in performance marketing, with deep, hands-on expertise on Meta (Facebook & Instagram) and Google Ads.
- Agency background preferred — exposure to a range of problem statements and budgets at scale — or a consumer tech/app-based platform background.
- Demonstrate ownership of campaigns and budgets independently, at scale — this is a performance marketing mandate, not a general digital marketing one.
- Strong analytical, stakeholder management, and communication skills; self-driven with a strong bias for action.
- Hands-on experience with Google and Meta Ads Manager and MMP platforms like AppsFlyer.
- Based in Bengaluru.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law.
Skills Required
- Experience in performance marketing with deep, hands-on expertise on Meta (Facebook & Instagram) and Google Ads.
- Hands-on experience with Meta Ads Manager and Google Ads Manager.
- Hands-on experience with MMP platforms like AppsFlyer and attribution tools.
- Demonstrated ownership of campaigns and budgets independently, at scale.
- Strong analytical skills, stakeholder management, and communication; self-driven with bias for action.
- Agency background preferred or consumer tech/app-based platform experience.
- Based in Bengaluru (office presence three days a week).
- Ability to improve Quality Scores, run creative A/B testing, and report campaign funnel trends.
Swiggy Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Swiggy and has not been reviewed or approved by Swiggy.
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Equity Value & Accessibility — Equity grants and recurring liquidity events are ongoing, and feedback suggests office employees value this as part of total compensation. These programs provide a meaningful wealth‑creation lever by India tech standards.
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Parental & Family Support — Gender‑neutral parental policies were expanded with extended leave, flexible/part‑time options, bonding leave, fertility/adoption support, and structured re‑entry. Feedback suggests these updates are viewed as progressive and supportive for caregiving.
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Healthcare Strength — Company‑paid accident insurance for delivery partners includes hospitalization and OPD cover with extensions to family members. This safety net is notable within the gig‑economy context.
Swiggy Insights
What We Do
Swiggy is India’s leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500 cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India. From starting out as a hyperlocal food delivery service in 2014, to becoming a logistics hub of excellence today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees. With Swiggy’s New Supply and the recent launches of Swiggy Instamart, Swiggy Genie, and Guiltfree, we are consistently making waves in the market, while continually growing the opportunities we offer our people. *We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, disability status, or any other characteristic protected by the law.
