What You Will Do Daily
- Generate new opportunities within a dedicated portfolio of the UK's most strategic financial and retail accounts through upselling and cross-selling.
- Lead strategic client engagements, including Quarterly Business Reviews, demonstrating how our solutions help them meet critical compliance standards like DORA, the CRA, and OWASP.
- Develop deep relationships with technical and business champions, becoming their go-to expert on clean code and application security.
- Articulate the value of advanced features, including the application of AI to secure coding, to differentiate our offerings and solve complex customer problems.
- Size, quote, negotiate, and close enterprise-level upgrades, managing the entire sales cycle with precision.
- Collaborate with marketing to create and execute targeted campaigns that resonate with the specific pain points of the banking and retail industries.
- Proactively share insights and best practices for selling into regulated UK markets with the wider sales team.
- Maintain meticulous records of account activity and opportunity forecasting using Salesforce.com.
The Experience You Will Need
- Advantageous: Experience in or a strong understanding of Secure DevOps principles and how security is integrated into the modern software development lifecycle & knowledge of the application of AI in enhancing code security and the ability to discuss its benefits with technical audiences.
- Essential: A solid understanding of key compliance and security standards crucial to the UK finance and retail sectors, including the Digital Operational Resilience Act (DORA), the Cyber Resilience Act (CRA), and the OWASP Top 10.
- Proven success over 7+ years in a B2B SaaS sales role, with a track record of selling technical products to technical buyers and executive sponsors.
- Expertise in managing and growing large enterprise accounts, including navigating complex sales cycles and negotiating deals over £500k, while maintaining a run rate of incremental expansion revenue of iro 120k/month at an ASP of 25k. We are a high velocity business.
- Mastery of account planning, strategic prospecting, and pipeline management from lead qualification to closing the deal.
- Exceptional communication and listening skills, with the ability to deliver compelling value propositions to C-level contacts and handle objections effectively.
- Proficiency with Salesforce.com is a must; you should see it as a critical tool for success.
- A proactive, customer-centric, and team-oriented attitude with a professional level of written and spoken English. A build it while flying it attitude is essential.
- Experience of hypergrowth it’s challenges and opportunities is an advantage.
- Has worked in secure dev opsFamiliarity with key concepts and standards governing code quality and security.
Top Skills
What We Do
Sonar provides the essential verification layer for the AI-driven development era, ensuring all code—whether human-written or AI-generated—is code you can trust.
Today, AI coding tools are generating explosive volumes of code. This has created an "engineering productivity paradox" : faster code writing doesn't automatically lead to faster, safer software delivery. The new bottleneck is verification.
Sonar solves this. Our industry-leading platform, SonarQube, integrates code quality and code security analysis directly into the development workflow by automating reviews and providing actionable code intelligence for all code—first-party, AI-generated, third-party open source. \
For organizations, Sonar provides the critical SDLC governance and compliance reporting needed to de-risk AI adoption and manage standards at scale. We empower teams to "vibe, then verify" — innovating at the speed of AI without sacrificing the quality, security, or maintainability of their codebase.
We are driven by a deep belief in our people, a commitment to excellence, and an unwavering dedication to delivery. We operate as a united group where our collective success is the sum of each individual's contributions. Our company culture is driven by the values of CODE: Committed, Obsessed, Deliberate & Effective. This mindset reflects our culture of creativity, collaboration, and pride in the work we do.
Rooted in the open source community, Sonar’s solutions support over 35 programming languages, frameworks, and infrastructure technologies. Today, Sonar is used by 7M+ developers and 400K organizations worldwide, including Barclays, MasterCard, and T-Mobile.
Sonar is headquartered in Geneva, Switzerland with additional offices in Austin, Texas; Annecy, France; Bochum, Germany; London, England; and Singapore. The company is rapidly growing with over 750 employees!
Join us in our mission to solve the trillion-dollar challenge of bad code!
Why Work With Us
We are a product-first company, with a people-first culture. Every employee has the opportunity to grow and learn. We promote from within, provide regular feedback and professional development opportunities, value the right to fail along with respect and kindness and work with team members to achieve their full potential.
Gallery
Sonar Offices
Hybrid Workspace
Employees engage in a combination of remote and on-site work.
At Sonar, we require employees to come into the office 3 days/week.

















