Lead, Marketing & Engagement Manager

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

User Experience

Job Details

About Salesforce

We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.

Our Team

At Salesforce, our Experience team leads the research and design of agentic experiences across our product portfolio. As UX Marketing & Engagement Managers we help people trust, understand and love how Salesforce designs experiences that drive real business value. Our work reaches a diverse ecosystem from industry leaders and buyers to the developers, admins and designers who build Salesforce solutions that employees and customers use and adopt.

Our team drives product marketing for Salesforce Lightning Design System 2, shapes the narrative around emerging agentic experiences, supports leadership communications, and executes multi-channel marketing campaigns. Our collective efforts increase product adoption, drive awareness, and create rich conversations that educate and inspire our community.

What You’ll Do

We're seeking a Lead UX Marketing & Enablement Manager to serve as the go-to-market expert for agentic (UX) experiences and emerging technologies. You'll translate complex innovations into compelling narratives that resonate with our target audiences while serving as the trusted resource for stakeholders across UX, research, and marketing teams. This role is ideal for someone energized by the intersection of cutting-edge technology, user experience and marketing.

• Shape marketing & communications plan for breakthrough UX innovations in the rapidly evolving agentic AI space

• Create and execute campaigns that clearly communicate the value of UX innovations to key audiences

• Develop messaging frameworks that connect product capabilities to real-world use cases and customer outcomes

• Understand competitive landscape and market trends to inform positioning and messaging

• Build repeatable demos that showcase value in clear, compelling ways grounded in real use cases

• Create content that amplifies awareness through multiple channels and formats

• Manage event initiatives including recruiting speakers and producing content for conferences, webinars, and industry events

• Collaborate cross-functionally with product, UX, research and marketing teams to ensure cohesive delivery

• Measure impact on a regular basis to understand progress and pivot as needed

• Communicate results that share outcome across the organization, building trust along the way

What We're Looking For

• Strategic thinker who can distill complex technical concepts into clear, actionable messaging, content and communications

• Self-starter comfortable working independently while contributing to team objectives

• Problem-solver who thrives in fast-moving, undefined spaces and creates structure from ambiguity

• Storyteller passionate about connecting innovative technology to human needs and business value

• Adaptable professional excited by the challenge of marketing in a rapidly changing landscape

What You Bring

• 7+ years of product marketing experience in solution engineering or go-to-market roles, ideally with SaaS and B2B technology platforms

• Technical platform expertise with Salesforce products or similar enterprise technology solutions

• Content creation skills across formats including use cases, enablement materials, pitch decks, demo videos, and event content

• Data-driven approach with proven ability to leverage analytics for decision-making and achieve measurable marketing goals

• Project management excellence balancing multiple initiatives with tight deadlines in fast-moving environments

• Relationship builder who creates strong connections across cross-functional teams and aligns global stakeholders

• Execution mindset combining strategic thinking with willingness to drive tactical implementation

• Communication excellence in writing, presenting, and engaging audiences of all sizes

• Comfortable with ambiguity and excited to lead new projects without hesitation

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that’s inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications – without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records.

For Washington-based roles, the base salary hiring range for this position is $157,600 to $253,000.

For California-based roles, the base salary hiring range for this position is $172,000 to $276,100.