Kleenex Brand Manager, Consumer Engagement

You’re not the person who will settle for just any role. Neither are we. Because we’re out to create Better Care for a Better World, and that takes a certain kind of person and teams who care about making a difference. Here, you’ll bring your professional expertise, talent, and drive to building and managing our portfolio of iconic, ground-breaking brands. In this role, you’ll help us deliver better care for billions of people around the world. It starts with YOU. 

We are looking for a Brand Manager to join our Consumer Engagement team working on one of our most iconic Family Care brands, Kleenex. You will be responsible for developing the next generation of breakthrough creative campaigns. Reporting into the Consumer Engagement Marketing Manager you will also be supported by a fantastic team of media and content experts not just internally but also through our world-renowned agency partners. A rare opening and fantastic opportunity for a passionate marketer with a creative flair.

Key Responsibilities include:

• Being the expert and guardian of our brand, ensuring all campaigns and content are aligned to our purpose, identity and promise.

• Collaborate with creative, production and media to develop and deliver breakthrough ideas that have the power to change consumer behaviour aligned to our strategies.

• Plan and support in the development and deployment of assets across the full PESO ecosystem. Ensure content is best in class, high quality and produced, adapted, saved and shared in line with the plan.

• Monitor and analyse campaigns, making data-driven adjustments as needed and ensuring best practice is rolled out across multiple platforms and channels. 

• Maximize the value creation of our agency partnerships. Lead the management of day-to-day contact with agency to ensure quality output in desired timeframes.

• Oversee the allocation and management of advertising budgets to ensure maximum ROI.

• Collaborate with Performance Marketing, Shopper and Brand teams to ensure the brand shows up consistently, everywhere.

About Us

Huggies®. Kleenex®. Cottonelle®. Scott®. Kotex®. Poise®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn’t exist without talented professionals, like you.

At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership, and we’re always looking for new and better ways to perform – so there’s your open door of opportunity. It’s all here for you at Kimberly-Clark.

Led by Purpose. Driven by You.

About You

You perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.

In one of our professional roles, you’ll focus on winning with consumers and the market, while putting safety, mutual respect, and human dignity at the center. To succeed in this role, you will need the following qualifications:

• You have marketing experience with a proven track record of successful creative and comms strategy execution.

• Experience in partnering with media to develop and deploy plans.​

• Ability to manage and influence multi-functional internal and external stakeholders, including agency management.

• Experienced in digital marketing with good knowledge of key media platforms.

• Exceptional communication skills with an ability to partner with a number of different stakeholders.​

• Able to foster an inclusive and collaborate way of working across functions.

• Solid understanding of brand strategy and an ability to critically review creative with a lens of both craft and strategy.

• Highly organised with proven project management skills.

• Have a good commercial understanding and experience – translating and leveraging brand activity to drive commercial growth.

Total Benefits

We offer competitive pay and benefits to employees and reward excellence and performance.  Our belief in promoting a healthy work-life balance drives us to support our employees’ total well-being, offering comprehensive benefits not limited to gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance and a market leading defined contribution pension scheme.

Certain benefits, such as flexible work schedules and parental leave, can be tailored to meet specific individual needs, giving our employees the flexibility to manage their commitments inside and outside of work. We are proud to be rated as a top 100 workplace for working mothers for two years in a row. 

To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

And finally, the fine print….

For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

This role is available for local candidates already authorized to work in the role’s country only. Kimberly-Clark will not provide relocation support for this role.

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