At Infobip, we dream big. We value creativity, persistence, and innovation, passionately believing that it is through teamwork that we can all reach greater heights.
Since 2006, we have been innovating at the edge of technological possibilities and are now shaping global communications of the future. Through 75+ offices on six continents, Infobip’s platform is used by almost 80% of the population, making it the largest network of its kind and the only full-stack cloud communication platform globally.
Join us on our mission to create life-changing interactions between humans and online services with new and unseen solutions.
Role description
Integrated Marketing Specialist role involves actively contributing to the development of integrated marketing strategies for the assigned vertical, while also taking on increasing responsibilities in local brand awareness campaigns, marketing plans, and event management in order to drive targeted engagement and amplify brand presence in the region.
Create local integrated marketing strategy - with key stakeholders to identify local market target solution focus, verticals, events, main industry, associations, accounts to implement local brand awareness and thought leadership campaigns.
Regional campaign development and management
Work with PR, Social and Content to deliver and execute local brand awareness and thought leadership campaigns to meet local requirements.
Localize corporate brand awareness campaigns, product launches, content and other marketing materials as required.
Ensure annual budget management and control.
Develop and execute a regional Events & Tradeshow calendar including Webinars, industry events, breakfast briefings, exec dinners, virtual events, Partner events and Conferences/seminar, Customer Events.
Evaluate events success, track key metrics and provide post event analysis to optimize future strategy
Organize events: supplier management and price negotiation, internal event processes, synchronization with local sales & marketing teams and global marketing teams, branding collateral, logistics.
Identify and execute targeted marketing initiatives focusing on key account developement and expasion - working directly with Growth Marketing team
Regularly communicate marketing plans, progress and results of lead generation and pipeline over marketing numbers report
Other activites related to the role
Qualifications
Proven 3+ years of experience creating and managing integrated marketing campaigns that deliver measurable results.
Strategic thinker with strong analytical skills to track performance, pipeline impact, and ROI.
Excellent communication, collaboration, and organizational skills.
Ability to manage multiple projects in a fast-paced, high-demand environment.
Event planning expertise (virtual & in-person), from logistics to post-event analysis.
Proficiency with tools like Jira, Asana, Monday.com, or Trello.
Knowledge with CRM tools, like SalesForce, Qlik Sense, others.
Self-motivated, results-driven, and adaptable to changing priorities.
Nice to have: experience in the technology or communications industry.
Perks and benefits
Health Insurance 100% covered by infobip
Dental Insurance
Life Insurance
Commuting Allowance (parking slot or Uber)
Meal Voucher
Gympass
Childcare Assistance
Infobip employees are people with diverse backgrounds, characteristics, and experiences that share the same passion and talent that helps us achieve our mission. That's why Infobip is committed to creating a diverse workplace and is proud to be an equal-opportunity employer.
All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, age, sex, sexual orientation, gender, gender identity, national origin, citizenship, disability, veteran status, or any other part of one's identity.
Top Skills
What We Do
HIRING NOW! Infobip helps businesses build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact center solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty.
We work with large organizations, including seven of the world’s 10 biggest brands, across sales and marketing, operations, human resources, IT and security, and customer service. Our mobile engagement solutions help optimize operational functions, enhance internal and external communications, improve customer experiences, reduce support costs, generate new revenue, and gain a competitive advantage.
Whether two-factor authentication for high-tech retailers, emergency alerts for global giants, or mobile-giving solutions for large charities, Infobip offers the scale, service flexibility, reliability, and heritage to provide interactive solutions for today and in the future.
Companies choose Infobip for our domain expertise, service flexibility, demonstrated performance and reliability, global scale, and corporate maturity.
Why Work With Us
We work with some of the biggest enterprises in the world to make their customers’ lives better. But we’re small enough that every person counts. We’ve got a passion for our technology to rival any start-up. Our people are the best and most professional in the world. But we’re a suits-and-bureaucracy free zone.
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