Where Data Does More. Join the Snowflake team.
Snowflake is actively seeking an Industry Principal, Marketing & Advertising to join our Industry Sales Go-to-Market team. In this role you will be responsible for working with our Field Sales teams to develop and close new business for targeted accounts within the Marketing and Advertising Agency sub vertical. In this role you will act as a visionary and an innovative industry expert and have the opportunity to apply your successful track record of building, overseeing, and developing enterprise software go-to-market strategies for our Agency customers.
Reporting to the Global Go-to-Market Head for Marketers and Advertisers, you will collaborate closely with current and prospective customers acting as a trusted industry advisor to deeply understand their unique company challenges and goals.
IN THIS ROLE YOU WILL GET TO:Have direct involvement with our most strategic accounts developing account strategies, building trusted relationships, and presenting Snowflake’s vision for the industry- bridging Snowflake’s vision for the industry for the Agency Ecosystem.
Leverage strategic relationships with the Agency ecosystem including customers, partners, and data providers
Partner with the industry product and industry marketing teams to develop and drive a cohesive industry go-to-market strategy
Develop and deploy an enablement strategy to build a strong foundation of industry knowledge within the organization
Collaborate with our product teams to prioritize and deliver industry-specific capabilities in future product roadmaps
Partner with product marketing teams to drive industry awareness and pipeline development - including webinars, blogs, and industry events
Oversee account prioritization, solution and sales play creation to help educate and enable sales, sales engineers, pre-sales and customer success teams.
Collaborate with partner and alliance teams to identify, recruit, and enable industry-specific system integrators and ISV partners
15+ years of industry experience working in, selling to, consulting to, or implementing technology for the Marketing industry, particular experience with a broad set of marketing and advertising technologies including MarTech (CDPs, MAPs) and AdTech (Data Clean Rooms, Media Buying, Measurement tools, etc).
This position needs a broad understanding of the complexities of both large Ad Holding Companies as well as challenger Independent Agencies. This includes how agencies build infrastructure and think about the application of both data and AI across various parts of the organization (creative, media, analytics, etc.).
Experience with consumer analytics, data science, cloud or business intelligence technology strongly preferred
Experience working directly with C-level executives and an ability to quickly establish credibility with senior leadership
Undergraduate degree, advanced degree preferred
The ability to travel
Every Snowflake employee is expected to follow the company’s confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company’s data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we’re scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com
Snowflake Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Snowflake and has not been reviewed or approved by Snowflake.
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Fair & Transparent Compensation — Pay is considered competitive across many roles, and the company highlights structured practices aimed at pay equity. Total compensation is often described as strong at senior levels when equity and bonuses are included.
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Equity Value & Accessibility — Equity grants and an ESPP are standard, making ownership accessible and a meaningful part of total rewards. New-hire RSUs and ongoing equity alongside bonus/commission programs are emphasized.
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Healthcare Strength — Comprehensive medical coverage is offered with programs like Lyra providing up to 25 no-cost therapy/coaching sessions, alongside HSA-eligible plans. Wellness resources and additional clinical programs (such as Omada for certain conditions) broaden the scope of support.
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What We Do
Snowflake powers the end-to-end data lifecycle – from ingesting and processing data to analyzing and modeling it, to building and sharing data and AI applications – helping engineers, analysts, and leaders innovate faster and achieve more with their data. We're on a mission to empower every enterprise to achieve its full potential through data and AI.
Why Work With Us
Snowflake is where data does more, and so do you. More innovating, more growing, and more collaborating. Here, you’ll find the sweet spot between building big and moving fast, in technology and your career.
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