The Role
Develop and grow HoReCa and B2B food-industry accounts by identifying prospects, managing the full sales cycle, conducting demonstrations and tastings, closing deals, and expanding existing relationships. Maintain CRM data, prepare sales forecasts, research market trends, coordinate order fulfillment with logistics teams, and resolve delivery issues. The role requires extensive field travel, hospitality-industry networking, strong negotiation skills, and a valid driver’s license.
Summary Generated by Built In
Key Responsibilities:-
Business Development: Identify and onboard new clients, including hotels, restaurants, cafes, and catering companies, to expand market presence.
Relationship Management: Build and maintain strong long-term relationships with key decision-makers like F&B managers and executive chefs.
Sales Execution: Manage the entire sales cycle, from lead generation and cold calling to product demonstrations, tastings, and deal closure.
Account Optimization: Regularly visit existing accounts to ensure customer satisfaction and identify opportunities for upselling or cross-selling.
Market Intelligence: Conduct market research to stay updated on industry trends, competitor activities, and emerging opportunities.
Reporting & Forecasting: Prepare weekly/monthly sales reports, maintain CRM data, and provide accurate sales forecasts to management.
Operational Coordination: Work with logistics and operations teams to ensure timely order fulfillment and resolve any delivery issues.
Requirements
Required Qualifications:-
Experience: Minimum of 1year of sales experience specifically within the HoReCa or B2B food industry.
Industry Network: A robust existing network of hospitality industry contacts is highly preferred.
Skills:
Strong negotiation, persuasion, and closing skills.
Proficiency in MS Office (especially Excel) and CRM software like Salesforce.
Exceptional communication and presentation abilities.
Other: Willingness to travel extensively (6080% field time) and a valid driver's license.
Preferred Skills:-
Previous experience selling premium food products, beverages, or commercial kitchen equipment.
Deep understanding of HoReCa procurement processes and product approval cycles.
Ability to work independently in a fast-paced, target-driven environment.
Benefits
As per industry
Skills Required
- Minimum one year of sales experience specifically within the HoReCa or B2B food industry
- Strong negotiation, persuasion, and closing skills
- Proficiency in Microsoft Office, especially Excel
- Proficiency with CRM software such as Salesforce
- Exceptional communication and presentation abilities
- Willingness to travel extensively, with 60–80% field time
- Valid driver’s license
- Existing network of hospitality-industry contacts
- Previous experience selling premium food products, beverages, or commercial kitchen equipment
- Deep understanding of HoReCa procurement processes and product approval cycles
- Ability to work independently in a fast-paced, target-driven environment
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The Company
What We Do
Yogini Tradex Private Limited is a Kolkata-based human resources and recruitment agency that helps businesses hire personnel across multiple sectors. It provides HR solutions and recruitment services for clients in areas including accounting, call centres, cement, electronics, FMCG, government, hospitals, insurance, IT hardware, oil and gas, real estate, transport, and sports and fitness. Its services include candidate sourcing, screening, selection, and placement support.
