Oktopost is the B2B Social platform: LinkedIn-first publishing, care, and analytics; B2B funnel and revenue metrics; CRM and marketing-automation integrations; company-wide advocacy.
We're building a new solution for B2B influencer marketing and we're looking for a founding Head of Influencer Marketing to own it end to end.
This is a 0→1 bet, not a seat in a running machine. You'll run a small, agile two-person task force (you plus a dedicated developer), backed by the full company (cloud, architecture, marketing, product, design). You own the product, the go-to-market, and the revenue outcome. You report to the co-founder & VP of Product and run on quarterly rocks and weekly updates.
If you want ownership, speed, and the chance to help define the B2B category as it emerges, this is it.
What You'll Do
- Own the initiative end to end: product, go-to-market, and the revenue target.
- Getting to the first paying customers fast, then sequencing what comes next.
- Validating the buyer and the pain — through customer interviews and by using the product yourself.
- Working with stakeholders to ship and maintain the product.
What We're Looking For
- Proven 0→1 ownership: you've taken a product from nothing to paying customers, ideally in B2B SaaS. This is our primary screen.
- Commercial instinct: comfortable owning a revenue number and a go-to-market, not just a backlog.
- Strong product judgment and the ability to point a small team at the right build.
- Comfortable with autonomy, ambiguity, and fast iteration.
A Plus If You Have
- Influencer / creator / advocacy experience.
- Experience building AI-native products.
Skills Required
- Proven 0-to-1 ownership of a product from inception to paying customers, ideally in B2B SaaS
- Ability to own revenue targets and go-to-market strategy
- Strong product judgment and ability to prioritize development for a small team
- Comfort working autonomously in ambiguous, fast-iteration environments
- Influencer, creator, or advocacy experience
- Experience building AI-native products
What We Do
Oktopost enables B2B marketing teams to amplify their brand on social media and measure the real impact of social on the business. Our social media management, social listening, and employee advocacy solutions are built for B2B, allowing marketers to engage with customers and prospects on social media, get actionable insights, and prove social ROI. Integrating natively with all major marketing automation and CRM platforms – including Salesforce, Marketo, Eloqua, HubSpot, and Microsoft Dynamics 365 – Oktopost helps marketers leverage social data to improve customer experience and drive revenue growth. Trusted by thousands of B2B marketing professionals globally.
