Head of Digital (Consumer Business)

Reposted Yesterday
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Ménaka, Gao, MLI
In-Office
Entry level
Digital Media • News + Entertainment
The Role
Leads digital strategy and execution for the consumer business, improving personalized customer experiences across digital and online-to-offline channels. Owns digital growth across acquisition, engagement, retention, and base management; builds scalable platform capabilities; evaluates emerging technologies; and uses analytics to optimize the customer journey. Collaborates with product, IT, sales, and customer service teams while leading and developing high-performing digital teams.
Summary Generated by Built In

Are you ready to get ahead in your career?

  • We want to empower you to turn your ambitions into achievements.
  • We thrive in inclusiveness, diversity and embrace close collaborations for you to create impact for yourself and others.
  • Together, we aim to bring the best of technology to help people, businesses and the nation to be ahead in a changing world.
  • To realise our vision to become Malaysia’s leading converged solutions company, we are looking for a new talent to innovate and grow with us in a culture that values commitment, performance and possibilities.

Why does this job exist and why is it critical?​

Job Summary

You will lead the development and execution of digital strategies to deliver seamless, data-driven customer experiences across all digital channels. Additionally, you will collaborate cross-functionally to drive digital growth, integrate emerging technologies, and continuously optimize the end-to-end digital journey.

Responsibilities

  • Lead the formulation and execution of a comprehensive digital strategy to enhance the digital journey for customers, ensuring a seamless and personalized experience across all digital touchpoints.

  • Drive initiatives to enhance the overall digital customer experience – providing an effortless experience for consumer, leveraging data-driven insights to identify and address pain points in the customer journey.

  • Drive capabilities building on digital platform, industrialize capabilities and provide a robust platform for new growth

  • Drive the integration of digital channels to provide customers seamless transitions between online and offline touchpoints.

  • Own growth through digital channels from acquisition, base management, engagement and retention.

  • Foster collaboration across divisions, working closely with Consumer Business (product owners), IT (developers), Sales & Service (sales, customer service), and other relevant teams to integrate digital solutions and ensure a cohesive customer experience.

  • Stay abreast of emerging technologies and trends in the digital space, evaluating their relevance and overseeing the integration of cutting-edge solutions to optimize digital channels.

  • Implement robust analytics and reporting mechanisms to measure the effectiveness of digital initiatives, utilizing data to make informed decisions and continuously improve the digital customer journey.

Qualifications

  • Proven experience in a senior digital leadership role, preferably within the telecommunications industry.

  • Strong understanding of digital technologies, customer experience principles, and e-commerce strategies.

  • Demonstrated success in developing and executing digital strategies that drive business objectives.

  • Strategic thinker with the ability to translate business goals into actionable digital initiatives.

  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across departments.

  • Exceptional leadership and team management skills, with a track record of building and developing high-performing teams.

Education

  • Bachelor's degree in a relevant field (e.g., Business, Marketing, Digital Technologies); advanced degree or relevant certifications are a plus.

What’s next?

  • Once you’ve applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.
  • Should you be shortlisted for the role, we will send you an invitation via email for a digital interview. You can also check on your application status by logging into your candidate account.

Maxis values diverse voices & people. We hire and reward our employees based on capability & performance — regardless of ethnicity, gender, age, education, religion, nationality or physical ability.

Skills Required

  • Proven experience in a senior digital leadership role, preferably within the telecommunications industry
  • Strong understanding of digital technologies, customer experience principles, and e-commerce strategies
  • Demonstrated success developing and executing digital strategies that drive business objectives
  • Strategic thinking and ability to translate business goals into actionable digital initiatives
  • Excellent communication and interpersonal skills, with effective cross-department collaboration
  • Exceptional leadership and team management skills, including building and developing high-performing teams
  • Bachelor's degree in a relevant field such as Business, Marketing, or Digital Technologies
  • Advanced degree or relevant certifications
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The Company

What We Do

Maxine is an award-winning nonfiction film and television studio founded by Mary Robertson, dedicated to creating journalist-and-filmmaker-driven nonfiction work.

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