Head of Demand and Growth Channels

Posted 4 Days Ago
Be an Early Applicant
4 Locations
In-Office or Remote
Senior level
Big Data • Cloud • Software • Generative AI • Big Data Analytics
Monte Carlo is building the Data & AI Observability category to accelerate the adoption of data.
The Role
Lead Monte Carlo's demand and growth channels, executing an integrated marketing plan while managing budgets and team performance to drive pipeline growth.
Summary Generated by Built In

About Monte Carlo

As businesses increasingly rely on data + AI for competitive advantage, reliability has become a non-negotiable. Named a CBInsights AI100 company and described by Forbes as the "New Relic for data", Monte Carlo supports some of the world's most prestigious companies, including Fox, Roche, Honeywell, and CreditKarma to deliver trustworthy data + AI at scale.

Backed by Accel, Redpoint Ventures, Notable Capital, ICONIQ Growth, and Salesforce Ventures, Monte Carlo is powering the future of reliable data + AI.

About the role:

We are seeking a senior marketing leader to own and scale Monte Carlo’s demand and growth channels; spanning events, paid media, webinars, social, email, analyst relations (AR), and public relations (PR). This is a rare opportunity to lead a portfolio that blends both pipeline-driving demand programs and awareness-building amplification channels. Outside of the CMO role, few positions offer this breadth of ownership and impact. You will be responsible for ensuring Monte Carlo shows up in each key market conversation, balancing strategic narrative amplification with measurable pipeline growth. The role requires a unique combination of strategic vision, creative instincts, and operational rigor, and offers an exceptional career path for a demand generation leader ready to expand into broader growth leadership.

Here’s what you’ll be doing:

  • Design and execute an integrated, cross-channel marketing plan that ensures Monte Carlo shows up in key conversations around Data + AI Observability.

  • Own channel budgets, optimize spend, and measure ROI to maximize reach and efficiency.

  • Lead bold, creative initiatives that break through the noise and put Monte Carlo in the top consideration set.

  • Establish a culture of data-driven experimentation, testing, and continuous improvement in campaign design and execution.

  • Build, manage, and mentor a high-performing team; oversee agencies and contractors as needed.

  • Partner closely with Product Marketing, Sales, and SDRs to ensure alignment between narrative amplification and pipeline growth.

We’re excited about you because you have:

  • 12+ years of B2B marketing experience, with 5+ years in demand generation leadership.

  • Demonstrated success scaling demand gen organizations and building repeatable growth engines.

  • Proven experience developing strong partnerships with sales and SDR teams to drive pipeline growth.

  • A track record of running integrated, multi-channel campaigns that combine demand programs with brand amplification (events, PR/AR, paid, social, email).

  • Deep expertise in pipeline forecasting, revenue attribution, and performance reporting.

  • Executive presence with the ability to influence senior leadership and align demand strategy with company priorities.

  • Strong background in SaaS or technology with global go-to-market experience.

You Stand Out If You Have:

  • Experience in both sales led and product led motions.

  • Have built systems and processes for operating a demand function at scale.

  • Have a strong understanding and relationship with executing events.

  • Creative instincts with a bias for bold, market-shaping ideas.

#LI-REMOTE

#BI-REMOTE

Come As You Are

Equality is a core tenet of Monte Carlo's culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. 

Monte Carlo is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

We are proud to be recognized for our world-class employee experience:

Monte Carlo Named to American's Most Loved Workplace List 2024

Monte Carlo Named an Inc. Best Workplace for 2024

Monte Carlo Named A Top 20 ORG For Venture Capital Funded Companies, Spring 2024

Monte Carlo Named A Top 5 ORG in San Francisco, Spring 2024

Monte Carlo Named the 2025 Databricks Governance Partner of the Year

Monte Carlo #1 Data Observability Platform G2 for 8th Consecutive Quarters 2025

Beware of Imposter Recruiters and Job Scams

  • All official communication from our recruiting team will come from an @montecarlodata.com email address.

  • We will never ask candidates to provide sensitive personal information (such as bank details, social security numbers, or payment) at any stage of the recruitment process.

  • We will never request payment for equipment, training, or application processing.

  • Our open positions are always listed on our official careers page: https://jobs.ashbyhq.com/montecarlodata.

If you are contacted by someone claiming to represent Monte Carlo but you’re unsure of their legitimacy, please reach out to us directly at [email protected] before sharing any personal information.

Top Skills

B2B Marketing
Data + Ai
SaaS

What the Team is Saying

Mike Ebbers
Xuanzi Han
Helena Munoz
Cassie Quan
Tim Osborn
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The Company
HQ: San Francisco, CA
215 Employees
Year Founded: 2019

What We Do

As businesses increasingly rely on data to power digital products and drive better decision-making, it’s mission-critical that this data is accurate and reliable. Monte Carlo, the data reliability company, is the creator of the industry's first end-to-end Data & AI Observability platform. Named an Inc. Best Workplace for 2024, a DBTA Readers Choice for Best Data Observability Solution for 2024, a G2 Best Product for 2023, and the "New Relic for data" by Forbes, we've raised $236M from Accel, ICONIQ Growth, GGV Capital, Redpoint Ventures, IVP, and Salesforce Ventures. In 2025, Monte Carlo was named Databricks Data Governance Partner of the Year and recognized by G2 as the #1 Data Observability Platform for the eighth consecutive quarter, earning top rankings in categories such as DataOps Platform and Enterprise Database Monitoring. Monte Carlo works with data-driven companies like Fox, Pepsico, Amazon, American Airlines, and other leading enterprises to help them achieve trust in data.

Why Work With Us

At Monte Carlo we believe in building our company around great talent, not the other way around. That's why we're a remote-first organization by choice.

We work fast. We solve big problems. And we have a great time doing it.

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