Monstro is the operating system for governed financial intelligence. We build the infrastructure that enables artificial intelligence to operate safely, explainably, and at institutional scale in highly regulated financial domains.
We exist because the level of financial guidance historically available to a small group should be accessible to many more people. By combining AI with deep institutional infrastructure, we help financial institutions deliver more personalized, responsible, and life-changing financial support to millions of individuals.
We’re building mission-critical systems in a regulated domain, and we care deeply about doing it right. If you’re motivated by meaningful problems, high standards, and improving financial outcomes for people who have never had access to them before, you’ll feel at home here.
About the RoleMonstro is building the AI operating system for governed financial intelligence and we're transitioning from stealth to active market presence. This is a ground-floor marketing role for someone who thrives in the build phase: equal parts strategist and operator, comfortable owning the backend infrastructure while contributing to a coordinated, high-precision GTM motion targeting the C-suite of global financial institutions.
What You'll Own- HubSpot architecture, sequences, pipelines, list segmentation, and reporting across tiered outreach. This is a must-have, not a nice-to-have.
- Google Ads and LinkedIn Ads execution, including ABM campaigns, IP targeting, retargeting logic, and persona-based creative deployment
- Marketing automation, building workflows that support a high-touch, personalized outreach model at scale
- Research, including competitive intelligence, prospect profiling, and the background work that makes personalized outreach credible and sharp
- Campaign analytics, tracking performance across channels and translating data into strategic recommendations for leadership
- End-to-end support across all marketing initiatives, from conference logistics and executive dinner coordination to newsletter infrastructure, press support, and SME content amplification
- Coordination of the outreach cadence, ensuring timing, sequencing, and channel logic are executed cleanly
- 4-7 years in a growth or Demand Gen role, ideally in B2B SaaS or fintech
- HubSpot proficiency is required. You've built sequences, pipelines, and automation workflows, not just used them.
- Proven Google Ads and LinkedIn Ads execution, including ABM and retargeting
- A natural self-starter. You see what needs to be done, make a plan, and execute without waiting to be directed.
- Heavy user of AI tools for speed and efficiency. You've built your own workflows and know how to get more done with less.
- Sharp enough to understand the audience (banking C-suite) and the weight of the brand voice
Bonus Points
- Familiarity with AEO/SEO in a content-light, authority-first context
- Experience with IP targeting or account-based advertising platforms
- Exposure to financial services or regulated industries
Why Monstro?
- Ownership & Impact: Shape the future of AI-powered finance—building a category-defining product used by consumers and institutions around the world.
- Experienced Team: Join a team with leadership that has a track record of scaling companies from early stage to major exits.
- Principles-Driven Culture: Work in a culture that values speed, ownership, and impact—what most companies achieve in 90 days, we do in 45.
- Comprehensive Compensation Package: Competitive salary, equity, and robust benefits package, including paid health, vision, dental, and disability coverage.
Base Compensation Range (New York City): $158,000 - $187,000
*The posted range reflects the base salary for this role across the market ranges for each location. Final compensation will depend on a variety of factors, including experience, skills, internal leveling, and market conditions, and will be offered within the stated range in accordance with applicable pay transparency laws.
If you’re excited to contribute to a high-bar team building something meaningful, we love to hear from you!
Skills Required
- 4-7 years in a growth or Demand Gen role (ideally B2B SaaS or fintech)
- HubSpot proficiency including building sequences, pipelines, and automation workflows
- Proven Google Ads and LinkedIn Ads execution including ABM and retargeting
- Experience designing and managing marketing automation and personalized outreach workflows
- Experience with campaign analytics and translating data into strategic recommendations
- Strong research skills for competitive intelligence and prospect profiling
- Self-starter who can plan and execute independently
- Heavy user of AI tools with experience building productivity workflows
- Ability to understand banking C-suite audiences and maintain an appropriate brand voice
- Familiarity with AEO/SEO in an authority-first context
- Experience with IP targeting or account-based advertising platforms
- Exposure to financial services or regulated industries
Monstro Compensation & Benefits Highlights
The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Monstro and has not been reviewed or approved by Monstro.
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Fair & Transparent Compensation — Pay is considered clearly communicated through explicit salary ranges in postings across roles and locations. Compensation messaging emphasizes competitive base pay with equity and bonuses, supporting clarity around total rewards.
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Healthcare Strength — Health coverage is described as 100% employer-paid for individual medical, dental, and vision, with company-paid life and disability insurance. This breadth of employer-paid coverage indicates strong foundational healthcare support.
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Leave & Time Off Breadth — Time off is presented as unlimited PTO with a paid holiday schedule and occasional floating days tied to milestones. This structure provides broad flexibility for time away.
Monstro Insights
What We Do
Monstro is the financial intelligence system built for financial institutions. Most people don't have access to meaningful Financial Guidance. We're changing that. We give institutions the technology to guide every client through the decisions that shape their lives. That technology is Monstro's Financial Intelligence System. It helps institutions become the center of their clients' financial lives by delivering personalized guidance, powered by AI, governed by their rules, and controlled by their institution. That matters because a client's financial life is constantly changing. For every change, Monstro proactively creates a new opportunity to strengthen the relationship, across banking, lending, investing, cash flow, retirement, tax, insurance, estate planning, and the complex tradeoffs that connect them. Delivering guidance like this takes more than an AI model. It takes financial expertise, reasoning, governance, personalization, and continuous adaptation working together as a single system, configured to reflect each institution's own knowledge, policies, products, and approach to client relationships. Governance is what makes that system trustworthy: explainability, accountability, security, and institutional control are built into every interaction, so institutions maintain full oversight from start to delivery. With Monstro, institutions deepen client relationships, increase wallet share, and drive long-term growth. Named for the Latin monstrō: to reveal, to make clear, to instruct.
