Growth Marketing Lead | Customer Experience & Marketing SBU | June 2026

Embark on a journey with our Customer Experience & Marketing SBU, where the shared ambition is to craft a brand that deeply resonates with its audiences, providing them with a simple, personalized, and meaningful experience.

We are on the lookout for:

Job vacancy: Growth Marketing Lead

As part of this ambition, we are transforming how we engage with our customers — moving from fragmented communications to seamless, personalised, and proactive customer communication journeys.

We are evolving beyond traditional campaign‑led marketing towards scalable growth capabilities, powered by data, automation, and journey orchestration across marketing, sales, service, and customer engagement.

This is a senior, hands‑on role reporting to the Growth Marketing Manager, focused on designing and scaling how the bank communicates with customers — leveraging data, automation, and experimentation to drive both business outcomes and Customer Experience.

In This Role You Will

• Translate business priorities into data‑driven, personalised customer communication journeys and funnel strategies, focused on conversion, adoption, and retention;

• Design, automate, and scale customer communication journeys across the lifecycle — from acquisition through to loyalty;

• Build and evolve repeatable growth engines and capabilities that deliver measurable business outcomes (e.g. revenue growth, digital adoption, customer loyalty);

• Track key performance metrics and drive continuous optimisation through experimentation and test‑and‑learn approaches;

• Leverage data, segmentation, event‑driven triggers, and automation to deliver seamless, timely, and proactive communications at scale;              

• Ensure data flows between platforms are reliable, and that segmentation, consent management, and tracking are properly configured;

• Identify continuous opportunities to improve efficiency and effectiveness by leveraging emerging technologies and capabilities;

• Work at the intersection of business, data, digital, technology, and customer experience to collaborate with stakeholders to deliver end‑to‑end customer journeys across the lifecycle;

• Work closely with the Manager to lead and develop a multidisciplinary growth team focused on delivering scalable, high‑impact outcomes.

   

To succeed, you will be required to demonstrate the following competencies: 

• Making sense of complex, high quantity, and sometimes contradictory information to effectively solve problems;

• Making good and timely decisions that keep the organization moving forward;

• Consistently achieving results, even under tough circumstances;

• Maneuvring comfortably through complex policy, process, and people-related organizational dynamics;

• Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences;

• Effectively building formal and informal relationship networks inside and outside the organization.

We are looking for candidates who have a minimum of

EITHER

• A degree in Marketing, Business Management, Technology, Data, or a related field 

• 5 years’ experience in Marketing and/or Customer Experience, with a strong focus on: 

  • Customer acquisition, engagement, and retention, including personalised journeys

  • Leveraging data and technology to improve customer experience and communication 

OR

• A Diploma in Marketing, Business Management, Technology, Data, or a related field

• 7 years’ experience in Marketing and/or Customer Experience, with a strong focus on: 

  • Customer acquisition, engagement, and retention, including personalised journeys

  • Leveraging data and technology to improve customer experience and communication 

     

     

A combination of both qualifications & experience will be considered.

Should this opportunity match your career aspirations, skills and competencies, click on ‘Apply’ to complete your online application.

Please ensure all required information is accurately entered in relevant sections. Any incomplete application will not be considered. Kindly attach a complete CV when applying.

Note that candidates under consideration for this position will be required to provide 2 recent professional references.

As part of the recruitment process, shortlisted candidate(s) will be required to provide a valid Certificate of Character of less than 3 months.

 The deadline for submission of application is 22 June 2026.