Group & Events Sales Manager (Maternity Cover) - Excelsior Gallia

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Milano, ITA
In-Office
Mid level
Travel
The Role
Generate, manage, and convert group accommodation and events business for the hotel. Prospect and respond to RFPs, prepare proposals and contracts, negotiate terms, forecast group business, collaborate with Revenue Management and operations, conduct site inspections, attend trade events, and maintain key account relationships to meet revenue targets and ensure seamless event execution.
Summary Generated by Built In

 JOB SUMMARY


The Group & Events Sales Manager is responsible for generating, managing, and converting group accommodation, meetings, conferences, social events, and incentive business for Excelsior Hotel Gallia. The role focuses on maximizing revenue opportunities while ensuring an exceptional client experience from initial inquiry through event execution. Supports the Groups & Events Strategy and identifies and sources group leads that will meet hotel’s revenue goals. Provides management of accounts that have potential group opportunities for the hotel. These accounts and/or specific meetings are considered high-value by the hotel due to: group/meeting size, catering contribution, arrival/departure patterns, and meeting dates held during need times, holidays, or traditionally slow timeframes.  Manages the overall lead process, implementation of group initiatives, partnering with intermediaries as appropriate, providing on-going account service in the group segment, and closes coordination with the Proactive team on activities relating to the group segment.   

 

CANDIDATE PROFILE 

 

Education and Experience Required:

  • Bachelor's degree in Hospitality Management, Business Administration, Marketing, or a related field.
  • Relevant hospitality or event management certifications are advantageous.

 

  • Minimum 3–5 years of experience in group sales, events sales, hotel sales, or hospitality business development.
  • Experience within luxury or upscale hotels preferred.
  • Proven success in managing group bookings, conferences, meetings, incentives, and special events.
  • Experience with Marriott International systems and sales processes is a plus.

  

 

CORE WORK ACTIVITIES

 

Managing Sales Activities

  • Actively solicit and secure new group and events business across corporate, association, luxury, entertainment, fashion, and social segments. 
  • Generate leads through prospecting, networking, industry events, and strategic partnerships. 
  • Conduct site inspections, client presentations, and hotel tours. 
  • Develop and maintain a strong pipeline of qualified opportunities. 
  • Attend trade fairs, sales missions, and client networking events to promote the hotel.
  • Respond promptly and professionally to requests for proposals (RFPs). 
  • Prepare customized proposals, contracts, and pricing solutions. 
  • Negotiate terms and conditions while optimizing profitability. 
  • Manage the full sales process from inquiry to contract signature. 
  • Coordinate with internal stakeholders to ensure seamless event delivery.
  • Build long-term relationships with key corporate accounts, agencies, meeting planners, and DMCs. 
  • Maintain regular contact with existing clients to drive repeat business. 
  • Conduct business reviews and identify opportunities for account growth. 
  • Ensure high levels of customer satisfaction and loyalty.
  • Achieve revenue goals for group rooms, meeting space, catering, and ancillary services.
  • Work closely with Revenue Management to optimize pricing and inventory strategies. 
  • Monitor business pace, demand trends, and competitor activity. 
  • Forecast group and event business accurately and provide regular sales reports.
  • Partner with Event Management and Operations teams during event handovers. 
  • Ensure all client requirements are communicated clearly and effectively. 
  • Participate in pre-event planning meetings and post-event evaluations. 
  • Support VIP events and high-profile client engagements when required.
  • Applies the principles of strategic account management and team-based selling.
  • Performs other duties, as assigned, to meet business needs.

Building Successful Relationships

  • Manages relationships with the  buyers of the accounts that book the largest and highest-valued leads to optimize account reach and share.
  • Serves as account’s “local service guarantee” by establishing that outstanding service delivery is maintained at every customer touch point, issues are resolved timely and to the customers’ 100% satisfaction. 
  • Acts as the customer advocate through understanding account business objectives, needs and opportunities. 
  • Identifies emerging business opportunities and risks in the market to determine strategic Sales and Marketing implications and provide feedback to key stakeholders (e.g., Enterprise Sales Team, Americas/Network Leadership, Group Sales within the Sales Office); partners with key stakeholders in account planning and determining strategy execution approaches for the market. 
  • Develops a close working relationship with Destination Sales Managers and hotel operations staff to execute strategies at the property level. 
  • Develops strategic relationships with secondary/non-central buyers with the purpose of driving market share and revenue to all Marriott brands
  • Maintains proper and timely communication with the account customer(s) to verify overall satisfaction and quick resolutions
  • Utilizes interpersonal and communication skills to lead, influence, and encourage others; advocate sound business decision-making; demonstrate honesty/integrity; lead by example.
  • Collaborates effectively with peers, managers, and customers in a global and culturally diverse environment.
  • Works effectively in a virtual team-based environment. 


At Marriott International, we are dedicated to being an equal opportunity employer, welcoming all and providing access to opportunity. We actively foster an environment where the unique backgrounds of our associates are valued and celebrated. Our greatest strength lies in the rich blend of culture, talent, and experiences of our associates. We are committed to non-discrimination on any protected basis, including disability, veteran status, or other basis protected by applicable law.

About the TeamThe Luxury Collection Hotels & Resorts, with over 120 properties in more than 35 countries, offers the promise of authentic experiences that evoke lasting, treasured memories. Our more than 100 years of experience, beginning in 1906 under the Italian CIGA brand – a collection of Europe's most celebrated and iconic properties – serves as a solid foundation as we continuously evolve to exceed the desires of the luxury traveler.
 
From legendary palaces and remote retreats to timeless modern classics, each luxury hotel and resort is a unique and cherished expression of its locale – a portal to the destination’s cultural charms and treasures. If you are someone with an appreciation for evocative storytelling, a keen interest and passion for this destination's heritage, and a desire to deliver genuine, personalized, and anticipatory hospitality, then we invite you on our journey. In joining The Luxury Collection, you join a portfolio of brands with Marriott International. Be where you can do your best work, begin your purpose, belong to an amazing global team, and become the best version of you.

Skills Required

  • Bachelor's degree in Hospitality Management, Business Administration, Marketing, or related field
  • Minimum 3-5 years experience in group sales, events sales, hotel sales, or hospitality business development
  • Proven success managing group bookings, conferences, meetings, incentives, and special events
  • Experience conducting site inspections, client presentations, and hotel tours; managing full sales cycle and RFP responses
  • Strong negotiation, forecasting, pipeline management, and relationship-building skills
  • Experience within luxury or upscale hotels
  • Experience with Marriott International systems and sales processes
  • Relevant hospitality or event management certifications

Marriott International  Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about Marriott International  and has not been reviewed or approved by Marriott International .

  • Retirement Support Retirement programs include a 401(k) with a company match and related financial wellness resources seen as competitive. This support is complemented by savings tools that reinforce long-term financial security.
  • Healthcare Strength Health coverage offers flexible medical plans, disability and life insurance, and access to mental health and wellness resources. Short-term disability and basic life coverage are described as included for many full-time hourly roles.
  • Wellbeing & Lifestyle Benefits Travel and lifestyle perks include substantial hotel, food and beverage, spa, retail, and golf discounts for employees and families. Additional programs like tuition assistance and wellness initiatives reinforce non-cash value.

Marriott International  Insights

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The Company
HQ: Bethesda, MD
185,619 Employees

What We Do

Marriott International, Inc. is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 7,500 properties in 30 leading hotel brands spanning 132 countries and territories. Its heritage can be traced to a root beer stand opened in Washington, D.C., in 1927 by J. Willard and Alice S. Marriott. Marriott International is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. Marriott International does not discriminate on the basis of disability, veteran status or any other basis protected under federal, state or local laws. Community Guidelines: We reserve the right to remove without any notice content that we determine in our sole discretion is offensive or illegal, contains personally identifiable information, trademarks or copyrights belonging to a third party, advertises a third party’s products or services, or is otherwise inappropriate. Application Tips: We encourage job seekers to protect themselves from email and recruiting scams. Please note: 1) We do not accept applications via email or fax; 2) We never ask for money as part of the application process; 3) We only contact job applicants from approved email domains. Please find more information about Marriott International’s job application process and approved email address domains here: http://www.careers.marriott.com/tips-for-applying/

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