Global Partnership Sales Associates

Posted Yesterday
Be an Early Applicant
Toronto, ON, CAN
In-Office
24-24 Hourly
Entry level
Digital Media • Events • News + Entertainment • Sports
The Role
Participates in a 24-month partnership sales academy supporting sponsorship business development across MLSE’s sports and entertainment portfolio. Responsibilities include researching and qualifying prospects, outbound outreach, CRM pipeline management, proposal and presentation development, sponsorship concept support, competitive analysis, and client meeting participation. The role involves coaching, mentorship, cross-functional collaboration, and assisting with commercial negotiations and partnership revenue generation.
Summary Generated by Built In

Powered by Passion. United by Purpose. Build for Impact. 


At Maple Leaf Sports & Entertainment Partnership (MLSE), we exist to deliver the ultimate fan experience by lifting trophies, spirits, and communities – united as one. 


We're more than a workplace. We are a team of passionate people, boldly building the future of sport and entertainment, together. We believe in the power of play, the strength of collaboration, and the energy that comes from showing up with purpose. 


From the ice to the pitch, the hardwood to the digital arena, we’re proud to be the driving force behind the Toronto Maple Leafs (NHL), the Toronto Raptors (NBA), Toronto FC (MLS), Toronto Argonauts (CFL) and development teams with the Toronto Marlies (AHL), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.  


We bring these teams – and world-class entertainment – to life at our iconic venues, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. Off the field, we serve up elevated dining at e11even, Real Sports, and our signature club spaces like Hot Stove Club, ScotiaClub, and Platinum Club. 


Through MLSE Foundation and MLSE LaunchPad, we use the power of sport to help youth facing barriers reach their full potential. Since 2009, we’ve invested more than $45 million into Ontario communities -- and we’re just getting started.  


This is what it means to be One MLSE: a culture where everyone plays a role, everyone belongs, and everyone contributes to something bigger than themselves. 


So, if you're ready to play with purpose, grow with passion, and win as one, we’d love to have you on our team. 

** We know that great candidates come from a variety of backgrounds and experiences. Even if you do not meet every qualification listed, we encourage you to apply. Your unique perspective, transferable skills, and lived experience may be exactly what we’re looking for. **

Job Description

Build Your Career in Sponsorship Sales 

MLSE is building the inaugural class of our Global Partnerships Sales Academy - a structured development program designed to develop the next generation of sponsorship sales professionals. 

This 24-month program is built for ambitious, curious and highly motivated individuals who want to build a career generating new business for one of the most recognized sports and entertainment organizations in the world. 

As part of the Partnership Development team, you will learn how corporate partnerships are sold - from identifying new business opportunities and building relationships with senior decision-makers to developing integrated sponsorship solutions and supporting commercial negotiations. 

Working across MLSE's portfolio of world-class sports teams, venues and entertainment properties, you will gain hands-on experience supporting the sales process while receiving structured coaching, mentorship, and professional development from experienced partnership sales leaders. 

RESPONSIBILITIES 

Business Development 

  • Support the Partnership Development team in generating new sponsorship revenue across MLSE's portfolio.  

  • Identify, research and qualify prospective corporate partners across a wide range of industries.  

  • Build and manage prospect lists using CRM tools, LinkedIn Sales Navigator, industry databases and market intelligence.  

  • Conduct outbound prospecting through email, phone, networking events and social selling to generate qualified meetings.  

  • Assisting the Partnership Development Team with facilitating various partnership development discussions and helping to advance brands through the pipeline process.   

  • Monitor industry trends, sponsorship activity and competitive landscapes to identify new revenue opportunities.  

Sales Support 

  • Assist with preparing customized sponsorship proposals and client presentations.  

  • Support the development of integrated partnership concepts aligned with prospective partner objectives 

  • Coordinate internal resources required to develop commercial proposals.  

  • Prepare briefing materials for client meetings and sales presentations.  

  • Participate in prospect meetings, presentations and networking opportunities.  

  • Track sales activity, pipeline progression and business development metrics.  

  • Assist with proposal follow-up and ongoing sales communications.  

Commercial Strategy 

  • Conduct category and competitive analysis to identify whitespace opportunities.  

  • Research brands, industries and emerging market trends to support prospecting strategies.  

  • Assist in evaluating sponsorship assets and identifying new commercial inventory.  

  • Develop business cases and sales materials that communicate the value of MLSE partnerships.  

  • Collaborate with internal stakeholders throughout the partnership development process, both within the MLSE Global Partnerships team and more broadly across the company, creating advocates for new partnerships and unlocking new opportunities.   

QUALIFICATIONS 

  • Passion for sports, entertainment, business and sales.  

  • Naturally curious and enjoy building relationships.  

  • Exceptional communication and interpersonal skills.  

  • Thrive in competitive, goal-oriented environments.  

  • Demonstrate initiative, resilience and accountability.  

  • Comfortable reaching out to new people and creating business opportunities.  

  • Enjoy learning through coaching and continuous feedback.  

  • Bring a positive, team-first attitude with a high level of professionalism.  

Preferred Qualifications 

  • University degree or college diploma in Business, Marketing, Sport Management or a related field.  

  • Previous experience in partnerships, sales, partnership marketing, brand marketing, revenue strategy 

  • Experience presenting ideas or delivering presentations.  

  • Strong Microsoft Office skills.  

  • Experience using Salesforce or other CRM platforms is considered an asset.  

  • Familiarity with LinkedIn Sales Navigator or prospecting tools is considered an asset.  

 

Please note this is a 2-year contract at 32 hours/week. 

Apply by: Sunday, Sept. 13 at 11:59 pm.

Job Posting Compensation Range/Rate:

$23.50/hour 

We’re glad you’re here. Once you apply, we’ll follow up by email, and you can track everything in your Candidate Portal. Want instant updates? Opt-in for SMS notifications to stay in the loop. 

 

At MLSE, we are committed to building an equitable, diverse and inclusive organization. We are an equal opportunity employer, and we do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email [email protected]. This email is only for accommodation requests. Resumes sent to this email address will not be considered. 

Skills Required

  • Passion for sports, entertainment, business, and sales
  • Curiosity and interest in building relationships
  • Exceptional communication and interpersonal skills
  • Ability to thrive in competitive, goal-oriented environments
  • Initiative, resilience, and accountability
  • Comfort reaching out to new people and creating business opportunities
  • Willingness to learn through coaching and continuous feedback
  • Positive, team-first attitude and professionalism
  • University degree or college diploma in Business, Marketing, Sport Management, or a related field
  • Previous experience in partnerships, sales, partnership marketing, brand marketing, or revenue strategy
  • Experience presenting ideas or delivering presentations
  • Strong Microsoft Office skills
  • Experience using Salesforce or another CRM platform
  • Familiarity with LinkedIn Sales Navigator or prospecting tools
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The Company
HQ: Toronto, Ontario
3,000 Employees
Year Founded: 1998

What We Do

Maple Leaf Sports & Entertainment Ltd. (MLSE) is Canada’s preeminent leader in delivering top quality sport and entertainment experiences to our fans. MLSE is one of North America’s leading providers of exceptional experiences. It is the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League) and Toronto FC II (MLS NEXT Pro League). MLSE owns or operates all of the venues its teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and the OVO Athletic Centre. MLSE also provides fans in Toronto incredible live music and entertainment events. MLSE strives to deliver championships to our city and our fans and bring the world to its feet.

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