Global Customer Education Director

Before jumping in on all the information about the role and what you can bring to the table, let us introduce ourselves real quick.

About us

We are Insider, a B2B SaaS company that drives growth for its clients around the world. How are we achieving this? We are the #1 AI-native platform for Customer Experience and Marketing—offers marketers a single platform to deliver unique experiences per person, drive profitable growth, and unleash peak productivity and efficiency. Our platform connects data across channels, predicts future behavior with AI, and individualizes experiences from a single platform. We’ve unlocked unicorn status following our Series D round We are backed by top-notch investors, including Sequoia Capital, QIA, Riverwood, and Endeavor Catalyst, and trusted by 1200+ brands from high-growth startups to the most prestigious Fortune 500 companies such as Samsung, Coca Cola, Nike, L’Oreal, Singapore Airlines, Virgin, Nestle, Nissan, Lenovo, Puma, IKEA, Allianz, Dominos, Avon, CNN, and the list goes on.

Having recently unlocked unicorn status, Insider was congratulated for becoming one of the only woman-founded, women-led B2B SaaS unicorns in the world, to achieve $200M USD in CARR (Committed Annual Recurring Revenue). Insider was named a leader in the The Forrester Wave for Cross-Channel Campaign Management 2021, and Leader in the IDC MarketScape: Worldwide Omnichannel Marketing Platforms for B2C Enterprises 2023 Assessment. The company has been recognized in The Top 1% of all software companies worldwide in G2’s 2024 Software Awards, and named in The Top 10 Best Software Products with the most #1 rankings alongside other software legends like Google, Zoom, and Monday.com. According to G2’s Spring’24 reports. Insider is also the #1 G2 Leader in 6+ categories, including Customer Data Platforms (CDP), Personalization Engines, Personalization Software, Mobile Marketing, Customer Journey Analytics, and eCommerce Personalization.

When our team founded Insider, they not only sought to create a product company, but to build the most socially progressive technology community in the world. Through our corporate social responsibility initiatives like 100projects shecodes, sheleads and shemarkables, our community has committed to scaling its impact into our communities across 27+ countries, spearheading transformative projects in areas such as health, education, farming, animal rights, and increasing the proportional representation of women in STEM careers. 

Behind all these achievements, there is an exceptionally talented and passionate team across 27+ countries that moves fast and agile, creates cutting-edge products, and focuses on making an impact. If you want to join us on this journey, just keep reading.

As we embark on creating a cutting-edge customer education platform, we are seeking a highly skilled and passionate individual to join us as a Customer Education Director. This role offers the exciting opportunity to contribute strategically to the platform's development while being hands-on with operational tasks. The successful candidate will play a pivotal role in shaping the educational experience for B2B SaaS customers, particularly those in the martech industry.

Job Description:

• Strategic Contribution:
• Develop and implement a comprehensive customer education strategy aligned with business goals.
• Collaborate with cross-functional teams to understand the unique needs of B2B SaaS customers, specifically in martech.
• Contribute to the creation and evolution of the customer education platform from the ground up.
• Operational Excellence:
• Take a hands-on approach, occasionally diving into operational duties such as video voiceovers.
• Lead the hiring process for building a cohesive team, ensuring the right talent is onboarded to achieve platform goals.
• Work closely with the Istanbul-based team to foster a collaborative and efficient work environment.
• Skill Development:
• Upskill existing team members to ensure they stay current with industry trends and best practices.
• Identify skill gaps and implement training programs to enhance team members' capabilities.
• Team Collaboration:
• Working in close collaboration with a team of 4-5 professionals, providing guidance, support, and fostering a culture of continuous learning.
• Balance strategic contributions with individual contributions to drive project success.
• Instructional Design and Live Training:
• Oversee instructional design processes to create engaging and effective educational content.
• Conduct live training sessions, ensuring a dynamic and interactive learning experience.
• Customer Data Platform (CDP) Experience:
• Demonstrate expertise in the Customer Data Platform (CDP) space, understanding its nuances and challenges.

Requirements:

• Experience in the sector 6-8 years
• Proven experience in customer education, particularly in B2B SaaS and martech.
• Track record of strategic thinking combined with a willingness to be hands-on.
• Strong background in instructional design and live training.
• Demonstrated ability to manage collaborative team work, preferably in a remote work environment.
• Experience with Customer Data Platforms (CDP) is essential.
• Excellent communication and collaboration skills.

Was this position made for you?

So let’s talk! We’re curious bugs and can’t wait to get to know you.

We provide equal opportunity in a zero-discrimination workplace and not just welcome but also embrace everyone without regard to sex, race, color, nationality, religion, gender identity, sexual orientation, disability status, citizenship, or marital status.

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