Executive Director, Brand Sales

Posted Yesterday
Hiring Remotely in United States
Remote
150K-350K Annually
Senior level
AdTech • Marketing Tech • Business Intelligence
The Role
Own enterprise sales across named accounts, generating new revenue and closing complex deals with senior brand marketing and consumer insights leaders. Manage the full sales cycle from prospecting through negotiation and close, demonstrate AI-powered data solutions, build executive relationships, maintain accurate forecasts, and partner with Solutions Engineering, Product, and Marketing. The remote-first role requires up to 30% travel and targets enterprise contracts of $250K or more in annual contract value.
Summary Generated by Built In

Every brand marketer wants to know why their customers buy. Most of them are still guessing, but you'll be the one who hands them the answer. You'll sit across from CMOs and insights leaders at brands you already know, run every deal yourself from first meeting to signature, and close business that changes how they spend their marketing dollars. 


What you'll be doing 

  • Building new revenue from scratch across your own territory of named accounts  
  • Getting meetings with senior brand leaders who don't take many, and keeping your calendar full of the right ones 
  • Running every deal end to end: prospecting, discovery, qualification, negotiation, and close 
  • Showing leaders in data analytics, consumer insights, brand management, and marketing what Resonate can tell them about their own customers 
  • Learning each prospect's business well enough to tie Resonate to the numbers they get measured on, and building executive relationships that outlast the first deal 
  • Partnering with Solutions Engineering, Product, and Marketing to build solutions that fit each client 
  • Calling your forecast straight, keeping sales leadership in the loop, and beating your number 

What we're looking for 

You'll need 

  • 5+ years selling SaaS, analytics, data, or MarTech directly to brand marketers 
  • A track record of landing new logos and closing complex enterprise deals at $250K+ ACV 
  • Strong relationships with senior marketing and insights leaders across major verticals 
  • A consultative style: you find the real need and shape how executives decide 
  • Experience running complex deal cycles through matrixed organizations 
  • A bachelor's degree or equivalent experience 

Who does well here 

You're curious about how brands make decisions, and you ask the questions that get you past the RFP. You'd rather build a deal from nothing than inherit one, and you enjoy opening a door as much as closing it. You own your number, keep your forecast honest, and don't need anyone chasing you for either. You're competitive, but clients still take your call years later because you made their job easier. 


Why Resonate 

  • A product brand marketers ask for: Resonate tells them why consumers do what they do, using AI-powered data and identity products 
  • Enterprise deals with brands you know by name, and direct access to the senior people who run them 
  • Full ownership of your deals as an individual contributor. You open them, you close them, and the win is yours 
  • Solutions Engineering, Product, and Marketing partners who build proposals with you, so you never walk into a big pitch alone 
  • Remote-first, with headquarters in Reston, VA, occasional on-site time, and travel of up to 30% to meet clients face to face 

Compensation & Benefits 

At Resonate you'll work with smart, down-to-earth people on AI-powered data and identity products that are changing how the marketing industry works. We pair that with pay and benefits built to support you at work and outside of it. There's a lot more about life at Resonate on our careers site, and it's worth a look. 

The base salary range for this role is $150,000 to $175,000, with on-target earnings (OTE) of $300,000 to $350,000, which combines base salary and commission at 100% of target. Where an offer lands within the range depends on your experience, skills, qualifications, and location. OTE reflects expected earnings at target and is not guaranteed. 

Resonate also offers a benefits package that includes: 

  • Medical, dental, and vision coverage, including HSA 
  • Company-paid disability and life insurance with a life insurance buy-up option 
  • A 401(k) with company match 
  • Flexible PTO plus 10 paid holidays 
  • Paid parental leave 
  • Access to wellbeing and employee assistance programs, including free and unlimited access to 20+ health professionals and wellbeing coaches for you and your family members. 

About Resonate

Resonate is a leading provider of high-quality, AI-powered consumer data, intelligence, and technology, empowering marketers to create a more personalized world that increases customer acquisition and lifetime value. Our SaaS platform, Ignite, and our Data-as-a-Service (DaaS) offerings provide unparalleled insights into consumer motivations, values, and behaviors, enabling our clients to connect with their target audiences in more meaningful and effective ways. We are a dynamic and fast-growing company seeking passionate and innovative individuals to join our team!


Resonate Attributes

At Resonate, we care about more than your experience on paper. We look for teammates who bring the right mindset and ways of working to help us do great work, together. The Resonators who thrive here embody these qualities:

  • Proactive Problem-Solving: You spot challenges early and take initiative to solve them.
  • Ownership: You take initiative, follow through, and hold yourself accountable.
  • Collaboration: You value working with others and building strong, respectful relationships.
  • Adaptability: You stay steady through change and adjust when needed.
  • Growth Mindset: You’re open to learning, feedback, and trying new things.
  • Customer Focus: You keep the end user in mind and aim for impact.
  • Clear Communication: You express ideas simply and listen to understand.
  • Integrity & Empathy: You act with honesty and consider the people around you.
  • Strategic Thinking: You focus on what matters most and work with purpose.
  • Drive: You show up motivated and ready to move things forward.
  • Readiness: You bring the skills to contribute meaningfully from day one.

These attributes are the foundation of how we work and grow together! 


Location

At Resonate, we take a remote-first approach to work, offering a flexible environment that empowers our team to collaborate seamlessly across different locations. While we embrace remote work, we also encourage thoughtful and intentional in-person collaboration to foster connection and teamwork when needed. Whether you're working from home or joining us in one of our state-of-the-art offices, you'll have the tools and resources you need to succeed.

Resonate is headquartered in Reston, VA, with offices in New York City and Washington, D.C. 

Our EEO Statement:

Resonate is an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outline by federal, state, or local laws.

Find out more about our story at www.resonate.com.  

Skills Required

  • 5+ years selling SaaS, analytics, data, or MarTech directly to brand marketers
  • Track record of landing new logos and closing complex enterprise deals with $250K+ ACV
  • Strong relationships with senior marketing and insights leaders across major verticals
  • Consultative sales style focused on identifying needs and shaping executive decisions
  • Experience running complex deal cycles through matrixed organizations
  • Bachelor's degree or equivalent experience
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The Company
HQ: Reston, Virginia
174 Employees
Year Founded: 2008

What We Do

Since Resonate’s founding in 2008, the company has been driven by a simple but powerful idea: understanding people. Resonate empowers leading brands and agencies with deep consumer intelligence that ignites unbreakable relationships through better connections, more meaningful engagement and compelling customer experiences. We are “people-centric.” It is at the heart of what we do and drives how we operate. We reveal the Human Element—a holistic understanding of a person that starts with what makes us the most human—our values and motivations. In other words, we help you understand the “what” that drives the “why” people decide to choose, buy, endorse or abandon a brand or cause. By combining this human, person-based "why" with relevant data about your industry, brand or product, we help you create powerful marketing engagement that drives results. Named a “Cool Vendor” in Data Driven Marketing by Gartner, a DM News Marketing & Tech Finalist, Most innovative analytics platform and also one of the best places to work in Virginia by the Washington Post and Virginia Business and Best Companies Group, Resonate is privately held and backed by ZMC. Resonate is headquartered in Reston, VA. Sales: 855.855.4320 Customer Support: 855.855.3520 (Mon–Fri 9am-9pm EST

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