Luxury Presence

Sr. Lifecycle Marketing Manager

Reposted 23 Days Ago

Easy Apply

Hiring Remotely in USA

Remote or Hybrid

120K-150K Annually

Mid level

Marketing Tech • Real Estate • Software • PropTech • SEO

The Growth Platform for Real Estate's Top Performers

The Role

In this role, you will lead email marketing strategies, manage campaign execution, optimize engagement, and ensure brand compliance across various email flows.

Summary Generated by Built In

Luxury Presence is the leading growth platform for high-performing real estate agents, teams, and brokerages. The company provides agent-branded websites, advanced marketing tools, and Presence® CRM, the AI relationship engine that transforms an agent’s sphere into a proactive source of new business. More than 17,000 real estate businesses rely on Luxury Presence to elevate their brand, attract clients, and grow their business, including 30% of the Wall Street Journal RealTrends top agents and teams.

Here’s why we are excited about this opportunity:

This is a high-impact, individual contributor role at the intersection of growth and lifecycle. You’ll craft, test, and optimize campaigns that drive engagement, generate pipeline, and support upsells and retention goals. You’ll collaborate with sales and marketing teams to ensure every message is targeted, timely, and aligned with our brand and goals. If you’re a skilled communicator with a performance mindset and deep knowledge of email tools and tactics, this is your opportunity to shine.

Here’s what we’re looking for:

Your Skillset:

• Mastery of HubSpot for email execution, automation, segmentation, and reporting

• Demonstrated usage of AI and familiarity with modern email and AI-powered outreach tools (e.g. Clay, Apollo, Instantly) and excitement about testing what’s next

• Excellent project management skills; thrives in fast-paced, cross-functional environments

• Attention to detail at scale: able to spot issues before they go to hundreds of thousands of inboxes

• Deep understanding of A/B testing, deliverability, open rate optimization, and performance metrics

• Strong copywriting instincts and visual taste—able to balance brand integrity with conversion goals

Your Experience:

• 4+ years in email marketing or growth marketing, ideally in a high-growth tech or SaaS setting

• Hands-on experience with email campaign design and cold outreach workflows

• Proven success launching and optimizing both prospecting and customer email campaigns

• Comfortable managing large databases and maintaining CRM hygiene

• Strong collaboration skills across sales, marketing, success, and design

Here are your responsibilities and expected outcomes:

Email Channel Ownership:

Plan, build, and send email campaigns to both prospects and customers across cold outreach, newsletters, onboarding, and product updates to meet or exceed conversion targets.

Stakeholder Management:

Intake, prioritize, and execute requests from multiple teams with speed, clarity, and precision. Maintain clarity of timelines and expectations under pressure.

Process & Structure:

Bring order to our email marketing operations by developing workflows, building and maintaining campaign calendars, and creating internal documentation for repeatable execution.

Best Practices Development:

Define internal standards for how we engage prospects and clients through email—covering messaging frameworks, visual templates, testing methodology, and follow-up strategies.

Tool Stack Execution:

Use HubSpot as your primary execution and automation platform. Evaluate and integrate tools such as Instantly, Apollo, or Clay where appropriate to improve campaign reach and personalization.

Performance Optimization:

Run A/B tests on subject lines, copy, send times, and visuals to drive improvements in open rates, click-throughs, and conversions. Share performance insights with the broader team.

Brand + Performance Balance:

Craft campaigns that balance conversion performance with high standards for brand design, tone, and compliance.

Database Hygiene & Segmentation:

Maintain a clean, organized contact database. Own list segmentation and targeting to ensure relevance, compliance, and deliverability.

Join us in shaping the future of real estate

The real estate industry is in the midst of a seismic shift, and the future belongs to those who break new ground. As one of the fastest-growing companies in the proptech and marketing sectors, Luxury Presence challenges the status quo of what technology can do for real estate agents, leaders, and brokerages.

We’re a team of agile and tenacious innovators working collaboratively to drive the industry forward. Together, we build game-changing products that empower modern real estate entrepreneurs to dominate their markets. From award-winning web design to agile SEO solutions to cutting-edge AI tools, we deliver tech that anticipates market shifts and keeps our clients ahead of their competition.

Founded in 2016 by Stanford Business School alum Malte Kramer, Luxury Presence has grown to a global team ranked on the Inc. 5000 fastest-growing companies list three years in a row. We’re backed by world-class investors, including Bessemer Venture Partners, Toba Capital, and Switch Ventures, and have raised $52.6 million to date.

More than 17,000 real estate businesses rely on our platform, including 30% of the Wall Street Journal RealTrends top agents and teams. Additionally, many of the industry’s most powerful brokerages — including Compass, Coldwell Banker, and Sotheby’s International Realty — rely on Luxury Presence as a trusted business partner.

Every year since 2020, Luxury Presence has ranked on BuiltIn’s Best Place to Work lists. HousingWire named our founder and CEO a 2024 Tech Trendsetter, we’ve received several Tech100 Awards, and our lead nurturing tool just scored an Inman Innovation Award for Best AI-Powered Platform.

Luxury Presence is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, or national origin.

Top Skills

A/B Testing Tools

Apollo

Clay

Hubspot

Instantly

What the Team is Saying

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The Company

HQ: Austin, TX

500 Employees

Year Founded: 2016

What We Do

Luxury Presence is the leading growth platform for high-performing real estate agents, teams, and brokerages. The company provides agent-branded websites, advanced marketing tools, and Presence® CRM, the AI relationship engine that transforms an agent’s sphere into a proactive source of new business. More than 17,000 real estate businesses rely on Luxury Presence to elevate their brand, attract clients, and grow their business, including 30% of the Wall Street Journal RealTrends top agents and teams. Founded in 2016 by CEO Malte Kramer, Luxury Presence has become the unified platform for modern agents, combining premium design, data-driven marketing, and intelligent AI systems that support every stage of the client relationship.

Why Work With Us

At Luxury Presence, you join an exceptionally talented, low-ego team building the future of real estate. You’ll be pushed outside your comfort zone, gain career-defining experience, and have the freedom to experiment, innovate, and create meaningful impact—fast.