- Develop and execute email marketing strategies to drive engagement, conversions, and revenue.
- Monitor email campaign performance and optimize campaigns based on data insights.
- Build and execute end-to-end multi-touch outbound marketing campaign flows including segmentation, email development, campaign architecture, and email delivery.
- Assist in the development and optimization of email templates.
- Work with a clear target and try to achieve the target with the team.
Requirements
- At least 3 years experience in email marketing for B2B businesses.
- Must have good written and verbal communication
- Experience with email marketing platforms/processes such as Gmass, Mail-merge, HubSpot, Getresponse, or Smartlead to send emails to lists and generate leads/appointments from those emails.
- Good to have understanding of digital marketing concepts, including SEO, PPC, social media, and content marketing.
Benefits
Skills Required
- At least 3 years experience in email marketing for B2B businesses.
- Good written and verbal communication skills.
- Experience with email marketing platforms/processes such as Gmass, Mail-merge, HubSpot, Getresponse, or Smartlead to send emails and generate leads/appointments.
- Understanding of digital marketing concepts, including SEO, PPC, social media, and content marketing.
- Proven leadership skills and ability to work with marketing and inside sales teams.
What We Do
Founded in 2012, Innofied, a full-circle product engineering & digital transformation company, helps its clients utilize the potential of technologies, from developing customized software to introducing new-fangled digital tools. With 6 offices worldwide, Innofied provides a trusted ground for companies to augment their productivity with the help of technologies. We deliver best-in-class solutions to a wide range of clients, including enterprises, agencies, silicon valley founders, and leading startups. We at Innofied love collaborating with like-minded people who are passionate about exploring new technologies. From its inception, Innofied has been nurturing an employee-centric work culture where everyone is free to develop their own innovative ideas.
