Ecommerce Manager

Posted 2 Days Ago
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Mexico City, Cuauhtémoc, Mexico City, MEX
In-Office
Mid level
AdTech • Marketing Tech
The Role
Develop and execute commerce and retail media strategies for client accounts. Support paid media, search, social, programmatic, data, and analytics teams; integrate commerce with brand media; manage partner relationships; identify growth opportunities; create industry points of view, training, and frameworks; and lead adoption of commerce solutions. Requires retail commercial knowledge, campaign optimization experience, strong communication, project coordination, and collaboration across agencies, technology providers, and retailers.
Summary Generated by Built In

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise

About EssenceMediacom: A Leading WPP Media Brand 

EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve. 

Role Summary and Impact 

The Manager, Commerce Strategy role will understand the capabilities of Performance & commerce platforms, networks and adtech partners and will assist in solving complex business problems through simplified POVs. The role will identify product, process, or solution opportunities based on client needs and unlocking new growth opportunities across channels for clients. 

This role will have the opportunity to work on a specific client account, work with performance & retail media partners, and support highly dynamic cross-functional project teams. This role will have the ability to infuse the best of our network capabilities into our client’s day-to-day deliverables.  An entrepreneurial spirit with a bias for action and problem-solving is necessary to be successful in this role.

  • Contribute to upleveling account management and improve how we serve WPP Media Commerce clients.
  • Support agency teams (investment, search, social, programmatic, data, and analytics) to deliver comprehensive solutions that accomplish client’s business objectives.
  • Support the integration between commerce and brand media to develop end-to-end media plans for clients.
  • Manage relationships to ensure delivery of first-to-market media solutions.
  • Stay up to date on the latest trends and best practices in retail media. Develop and cascade POVs on changing industry dynamics.
  • Engage with internal and external leaders across WPP agencies, technology providers, and retailers to develop go-to-market solutions.
  • Assist in developing commerce and retail media content for the organization, including educational trainings, POVs, and frameworks.
  • Lead the adoption of WPP Media Commerce for new business and existing accounts.

Skills and Experience 

  • Bachelor's degree in marketing, advertising, or a related field.
  • 3+ years of experience in commerce across paid media, trade strategy, retail, consulting, and/or analytics.
  • Ability to execute effective media plans that achieve business objectives.
  • Experience across the Microsoft Office Suite, including Excel, PowerPoint, and Outlook.
  • Drive to learn and understand the retail landscape and the latest trends in commerce media.
  • Strong communication and presentation skills, with the ability to effectively communicate complex ideas.
  • Deep understanding of retail commercial elements such as profit margin, inventory levels, forecasting, and demand planning to inform media decisions.
  • Deep understanding of how different media channels work together and how retail media fits within the wider ecosystem.
  • Experience in campaign management and optimization across (Meta, Tiktok, google)
  • Experience in campaign management and optimization across multiple retail platforms (Mercado Libre, Amazon, Walmart, Rappi, Criteo, TopSort, etc.).
  • Ability to collaborate and work effectively with internal teams and external partners.
  • A self-starter attitude that thrives in a fast-paced environment.
  • Excellent project-management skills; able to coordinate projects across multiple teams and functions.
  • Experience with retail bid management platforms, such as Pacvue or Skai. (Plus)

Life at WPP Media & Benefits 

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.   

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers. 
 
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. 

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. 


While we appreciate all applications received, only those candidates selected for an interview will be contacted.  


#Li-Promoted

Please read our Privacy Notice for more information on how we process the information you provide. 

Skills Required

  • Bachelor's degree in marketing, advertising, or a related field
  • 3+ years of experience in commerce across paid media, trade strategy, retail, consulting, and/or analytics
  • Experience executing effective media plans aligned with business objectives
  • Experience with Microsoft Office Suite, including Excel, PowerPoint, and Outlook
  • Strong communication and presentation skills
  • Understanding of retail commercial elements, including profit margin, inventory levels, forecasting, and demand planning
  • Understanding of media channel integration and retail media within the wider ecosystem
  • Campaign management and optimization experience across Meta, TikTok, and Google
  • Campaign management and optimization experience across multiple retail platforms, such as Mercado Libre, Amazon, Walmart, Rappi, Criteo, and TopSort
  • Ability to collaborate effectively with internal teams and external partners
  • Excellent project-management skills coordinating multiple teams and functions
  • Experience with retail bid management platforms such as Pacvue or Skai

WPP Compensation & Benefits Highlights

The following summarizes recurring compensation and benefits themes identified from responses generated by popular LLMs to common candidate questions about WPP and has not been reviewed or approved by WPP.

  • Wellbeing & Lifestyle Benefits Wellbeing support includes a global Employee Assistance Programme and company-wide initiatives, with modern multi‑agency campuses and on‑site amenities positioned as part of the experience. This indicates a holistic focus across mental, physical, emotional, and financial wellbeing.
  • Retirement Support Retirement offerings commonly include a US 401(k) with employer matching, though specifics can differ by operating company. This provides a recognizable savings framework that many candidates expect in large employers.
  • Parental & Family Support Family benefits can be above average in parts of the network, such as VML’s paid parental leave for adoptive and foster parents. These signals suggest meaningful support for certain family‑forming needs.

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The Company
HQ: London
90,589 Employees

What We Do

WPP is a creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

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