Director, US Client Marketing

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

Essential Functions

• You will leverage industry and Visa data, market research, best practices, etc. to gather and synthesize deep audience insights and deliver relevant recommendations to clients and stakeholders
• You will develop strategic project proposals to engage clients in Visa Marketing Services
• You will present sales pitches, client updates, campaign results and more to an executive audience.
• You will work cross-functionally across Marketing, Visa Consulting and Analytics, Sales, Product and Innovation teams to deliver as One Visa
• You will design and oversee the successful execution of integrated B2C and B2B campaign activations, across multiple channels, including digital, social, OOH, experiential/event and point-of-sale
• You will coordinate communication with sales, legal, product, creative, sponsorship, experiential and media agencies and implement high-impact programs on-time and on-budget
• You will optimize Visa Consumer and Commercial Marketing platforms and initiatives for Clients
• You will leverage Visa’s iconic sponsorship platforms (NFL, Olympics, FIFA World Cup), as appropriate, to achieve client and Visa’s objectives
• You will lead the measurement, analysis, and reporting of marketing program performance and its impact on business results
• You will support new business development, RFPs and renewals as the business demands
• You will develop and manage marketing contracts
• You will develop and manage Value Added Services Revenue forecast for key clients
• You will oversee budget management and financial discipline for all campaigns
• You will lead a team of one Marketing Manager

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 2-3 set days a week (determined by leadership/site), with a general guidepost of being in the office 50% or more of the time based on business needs.

Qualifications

Basic Qualifications

• 10 or more years of work experience with a Bachelor’s Degree or at least 8 years of work experience with an Advanced Degree (e.g. Masters/ MBA/JD/MD) or at least 3 years of work experience with a PhD

Preferred Qualifications

• 12 or more years of work experience with a Bachelor’s Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters, MBA, JD, MD) or 6+ years of work experience with a PhD
• You have significant experience in marketing in the financial services or payments sector, working in a fast-moving, complex environment.
• 10 or more years business experience, with majority in marketing, advertising or consulting roles, strong experience in client and account management
• You have solid experience in B2C and B2B marketing and strategic partnership development, payments experience is highly preferred
• You demonstrate strong business and financial acumen, critical thinking, project management and problem solving skills
• You have exceptional teambuilding and relationship-building skills and experience in leading through influence
• You have prior experience in managing creative, experiential, event, media, and social and digital agency partners
• You have experience activating sponsorships to drive business results
• Ability to generate and manage work-back timelines and navigate risks and obstacles
• Ability to work effectively with partners in complex, matrixed organizations
• You have strong executive presence, excellent written and verbal communication skills
• You are proficient on all Microsoft products including Excel, Word, and Outlook
• Advanced level PowerPoint

Additional Information

Work Hours: Varies upon the needs of the department.

Travel Requirements: This position requires travel 5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 159,200.00 to 207,000.00 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.